---
title: "Marsden House: search popularity and Share of Search in New Zealand"
description: "Marsden House is a Nelson funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/marsden-house"
publisher: "Brandwave"
---

# Marsden House: search popularity and Share of Search in New Zealand

Marsden House is a Nelson funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Marsden House
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among nelson funeral directors**: 22.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Nelson funeral directors | 2 | 22.9% | 270 |

- [Nelson funeral directors](/demand/nz/categories/nz-nelson-funeral-directors)

## How has branded search demand for Marsden House changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Marsden House in New Zealand fell from 530 to 270.
- Across the 11 months ending August 2026, Marsden House’s estimated Share of Search among nelson funeral directors in New Zealand decreased from 34% to 22.9%.
- Across the 11 months ending August 2026, Marsden House’s estimated Share of Search among nelson funeral directors in New Zealand peaked at 45.1% in December 2025 and was lowest at 22.9% in August 2026.

## How did search popularity change for New Zealand nelson funeral directors in August 2026?

- In August 2026, Shone & Shirley gained estimated Share of Search among nelson funeral directors in New Zealand, from 73.5% to 76.3%.
- In August 2026, Marsden House lost estimated Share of Search among nelson funeral directors in New Zealand, from 25.3% to 22.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nelson funeral directors | 530 | 34% | 2 |
| Nov 2025 | Nelson funeral directors | 430 | 41.3% | 2 |
| Dec 2025 | Nelson funeral directors | 510 | 45.1% | 2 |
| Jan 2026 | Nelson funeral directors | 440 | 37% | 2 |
| Feb 2026 | Nelson funeral directors | 290 | 27.6% | 2 |
| Mar 2026 | Nelson funeral directors | 340 | 31.2% | 2 |
| Apr 2026 | Nelson funeral directors | 430 | 32.1% | 2 |
| May 2026 | Nelson funeral directors | 290 | 32.2% | 2 |
| Jun 2026 | Nelson funeral directors | 330 | 30.6% | 2 |
| Jul 2026 | Nelson funeral directors | 210 | 25.3% | 2 |
| Aug 2026 | Nelson funeral directors | 270 | 22.9% | 2 |
| Sep 2026 | Nelson funeral directors | — | — | — |

## How is Marsden House measured?

Brandwave collects information about searches that people make online using Marsden House’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “marsden house accommodation”
- “marsden house address”
- “marsden house funeral”
- “marsden house near me”
- “marsden house nelson”
- “marsdenhouse”
- “marsdenhouse co nz”

## Which nelson funeral directors compete with Marsden House?

- [Shone & Shirley](/demand/nz/brands/shone-and-shirley): Head-to-head: /demand/nz/compare/marsden-house-vs-shone-and-shirley
- [Anisy's Tasman Funeral Home](/demand/nz/brands/anisys-tasman-funeral-home): Head-to-head: /demand/nz/compare/anisys-tasman-funeral-home-vs-marsden-house

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Marsden House: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/marsden-house

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/marsden-house. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.