--- title: "MAQ Chartered Accountants: search popularity in New Zealand" description: "MAQ Chartered Accountants is an accounting firm in Whangārei. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/maq-chartered-accountants" publisher: "Brandwave" --- # MAQ Chartered Accountants: search popularity in New Zealand MAQ Chartered Accountants is an accounting firm in Whangārei. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: MAQ Chartered Accountants - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among whangarei accounting firms**: 5.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Whangarei accounting firms | 7 | 5.9% | 20 | - [Whangarei accounting firms](/demand/nz/locations/whangarei/accounting-firms) ## Top whangarei accounting firms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, MAQ Chartered Accountants was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. MAQ Chartered Accountants is the seventh most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Villa Chartered Accountants & Business Advisors | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | YHPJ | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Bennett & Associates | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Sudburys +MORE | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Northland Chartered Accountants | 5th | 2 of 3 | 1 of 1 | 3 of 4 | | Ean Brown Partners | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | MAQ Chartered Accountants | 7th | 3 of 3 | 0 of 1 | 3 of 4 | | Russell Turner | 8th | 1 of 3 | 0 of 1 | 1 of 4 | | BDO | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about whangarei accounting firms - Asked ChatGPT "Which accounting firm should I hire in Whangārei, New Zealand?": 1. Villa Chartered Accountants & Business Advisors, 2. YHPJ, 3. Sudburys +MORE, 4. Ean Brown Partners, 5. MAQ Chartered Accountants - Asked ChatGPT "What are the best accounting firms in Whangārei, New Zealand?": 1. Villa Chartered Accountants & Business Advisors, 2. Bennett & Associates, 3. YHPJ, 4. Sudburys +MORE, 5. Ean Brown Partners, 6. Northland Chartered Accountants, 7. MAQ Chartered Accountants, 8. Russell Turner - Asked ChatGPT "What's the best accounting firm in Whangārei, New Zealand for a small business?": 1. Villa Chartered Accountants & Business Advisors, 2. Northland Chartered Accountants, 3. Bennett & Associates, 4. MAQ Chartered Accountants, 5. YHPJ - Searched Google, AI Overview "whangarei accountant": 1. Villa Chartered Accountants & Business Advisors, 2. Northland Chartered Accountants Not named in any answer: BDO. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for MAQ Chartered Accountants changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for MAQ Chartered Accountants in New Zealand fell from 50 to 30. - Across the 12 months ending September 2026, MAQ Chartered Accountants’ share of searches among whangarei accounting firms in New Zealand peaked at 7.5% in November 2025 and was lowest at 2.8% in February 2026. - Across the 12 months ending September 2026, MAQ Chartered Accountants fell from 6th to 7th among whangarei accounting firms in New Zealand. ## How did search popularity change for New Zealand whangarei accounting firms in September 2026? - In September 2026, Bennett & Associates gained share of searches among whangarei accounting firms in New Zealand, from 2.9% to 5.9%. - In September 2026, MAQ Chartered Accountants gained share of searches among whangarei accounting firms in New Zealand, from 2.9% to 5.9%. - In September 2026, YHPJ gained share of searches among whangarei accounting firms in New Zealand, from 29.4% to 32.4%. - In September 2026, Russell Turner lost share of searches among whangarei accounting firms in New Zealand, from 23.5% to 17.6%. - In September 2026, BDO lost share of searches among whangarei accounting firms in New Zealand, from 11.8% to 8.8%. - Estimated monthly branded searches for Ean Brown Partners in New Zealand rose 200% over 12 measured months, from 10 to 30 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Whangarei accounting firms | 20 | 6.3% | 6 | | Nov 2025 | Whangarei accounting firms | 30 | 7.5% | 5 | | Dec 2025 | Whangarei accounting firms | 10 | 2.9% | 7 | | Jan 2026 | Whangarei accounting firms | 10 | 2.9% | 7 | | Feb 2026 | Whangarei accounting firms | 10 | 2.8% | 7 | | Mar 2026 | Whangarei accounting firms | 20 | 5% | 7 | | Apr 2026 | Whangarei accounting firms | 20 | 5.9% | 6 | | May 2026 | Whangarei accounting firms | 20 | 5.7% | 6 | | Jun 2026 | Whangarei accounting firms | 20 | 5.3% | 8 | | Jul 2026 | Whangarei accounting firms | 10 | 2.9% | 8 | | Aug 2026 | Whangarei accounting firms | 10 | 2.9% | 7 | | Sep 2026 | Whangarei accounting firms | 20 | 5.9% | 7 | ## How are MAQ Chartered Accountants’ branded searches counted? Brandwave collects information about searches that people make online using MAQ Chartered Accountants’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “maq chartered accountants” ## Which whangarei accounting firms compete with MAQ Chartered Accountants? - [YHPJ](/demand/nz/brands/yhpj) - [Russell Turner](/demand/nz/brands/russell-turner) - [Villa Chartered Accountants & Business Advisors](/demand/nz/brands/villa-chartered-accountants-business-advisors) - [BDO](/demand/nz/brands/bdo-new-zealand): Head-to-head: /demand/nz/compare/bdo-new-zealand-vs-maq-chartered-accountants - [Ean Brown Partners](/demand/nz/brands/ean-brown-partners): Head-to-head: /demand/nz/compare/ean-brown-partners-vs-maq-chartered-accountants - [Bennett & Associates](/demand/nz/brands/bennett-and-associates): Head-to-head: /demand/nz/compare/bennett-and-associates-vs-maq-chartered-accountants - [Northland Chartered Accountants](/demand/nz/brands/northland-chartered-accountants): Head-to-head: /demand/nz/compare/maq-chartered-accountants-vs-northland-chartered-accountants - [Sudburys +MORE](/demand/nz/brands/sudburys-plusmore): Head-to-head: /demand/nz/compare/maq-chartered-accountants-vs-sudburys-plusmore ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "MAQ Chartered Accountants: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/maq-chartered-accountants This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/maq-chartered-accountants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.