--- title: "Manfrotto: search popularity in New Zealand" description: "Manfrotto makes tripods. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/manfrotto" publisher: "Brandwave" --- # Manfrotto: search popularity in New Zealand Manfrotto makes tripods. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Manfrotto - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among tripod brands**: 24.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Tripod brands | 2 | 24.8% | 300 | - [Tripod brands](/demand/nz/categories/nz-tripod-brands) ## Top tripod brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Manfrotto appeared in all five answers. Manfrotto is the second most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Benro | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Manfrotto | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Gitzo | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Joby | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Peak Design | 5th | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about tripod brands - Asked ChatGPT "Which tripod brand should I buy in New Zealand?": 1. Benro, 2. Manfrotto, 3. Gitzo - Asked ChatGPT "What are the best tripod brands in New Zealand?": 1. Manfrotto, 2. Benro, 3. Peak Design, 4. Gitzo, 5. Joby - Asked ChatGPT "What's the best tripod brand in New Zealand for a camera?": 1. Manfrotto, 2. Benro, 3. Gitzo, 4. Peak Design - Searched Google, AI Overview "camera tripod nz": 1. Manfrotto - Searched Google, AI Overview "tripod nz": 1. Benro, 2. Joby, 3. Manfrotto Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Manfrotto changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Manfrotto in New Zealand held steady at 300. - Across the 12 months ending September 2026, Manfrotto’s share of searches among tripod brands in New Zealand increased from 19.9% to 24.8%. - Across the 12 months ending September 2026, Manfrotto’s share of searches among tripod brands in New Zealand peaked at 25.2% in July 2026 and was lowest at 19.1% in April 2026. - Across the 12 months ending September 2026, Manfrotto rose from 3rd to 2nd among tripod brands in New Zealand. ## How did search popularity change for New Zealand tripod brands in September 2026? - In September 2026, Manfrotto gained share of searches among tripod brands in New Zealand, from 20% to 24.8%. - In September 2026, Benro gained share of searches among tripod brands in New Zealand, from 6% to 9.9%. - In September 2026, Joby gained share of searches among tripod brands in New Zealand, from 12.7% to 14.9%. - In September 2026, Peak Design lost share of searches among tripod brands in New Zealand, from 58.7% to 48.8%. - In September 2026, Gitzo lost share of searches among tripod brands in New Zealand, from 2.7% to 1.7%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Tripod brands | 300 | 19.9% | 3 | | Nov 2025 | Tripod brands | 370 | 22.3% | 2 | | Dec 2025 | Tripod brands | 280 | 20.6% | 2 | | Jan 2026 | Tripod brands | 370 | 24.5% | 3 | | Feb 2026 | Tripod brands | 320 | 24.8% | 2 | | Mar 2026 | Tripod brands | 320 | 22.7% | 2 | | Apr 2026 | Tripod brands | 260 | 19.1% | 2 | | May 2026 | Tripod brands | 370 | 24.5% | 3 | | Jun 2026 | Tripod brands | 280 | 21.5% | 3 | | Jul 2026 | Tripod brands | 320 | 25.2% | 2 | | Aug 2026 | Tripod brands | 300 | 20% | 2 | | Sep 2026 | Tripod brands | 300 | 24.8% | 2 | ## How are Manfrotto’s branded searches counted? Brandwave collects information about searches that people make online using Manfrotto’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “manfrotto” - “manfrotto tripod” ## Which tripod brands compete with Manfrotto? - [Peak Design](/demand/nz/brands/peak-design): Head-to-head: /demand/nz/compare/manfrotto-vs-peak-design - [Joby](/demand/nz/brands/joby): Head-to-head: /demand/nz/compare/joby-vs-manfrotto - [Benro](/demand/nz/brands/benro): Head-to-head: /demand/nz/compare/benro-vs-manfrotto - [Gitzo](/demand/nz/brands/gitzo): Head-to-head: /demand/nz/compare/gitzo-vs-manfrotto ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Manfrotto: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/manfrotto This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/manfrotto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.