---
title: "ManageEngine ServiceDesk Plus: search popularity in New Zealand"
description: "ManageEngine ServiceDesk Plus provides tools and services to coordinate IT support and service requests. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/manageengine-servicedesk-plus"
publisher: "Brandwave"
---

# ManageEngine ServiceDesk Plus: search popularity in New Zealand

ManageEngine ServiceDesk Plus provides tools and services to coordinate IT support and service requests. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: ManageEngine ServiceDesk Plus
- **Owned by**: Zoho
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among IT service management platforms**: 0.94%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| IT service management platforms | 5 | 0.94% | 20 |

- [IT service management platforms](/demand/nz/categories/nz-it-service-management-platforms)

## Top IT service management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ManageEngine ServiceDesk Plus was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ManageEngine ServiceDesk Plus is the fifth most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Freshservice | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Jira Service Management | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| ServiceNow | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| HaloITSM | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| ManageEngine ServiceDesk Plus | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| SysAid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| TOPdesk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about IT service management platforms

- Asked ChatGPT "Which IT service management platform should I use in New Zealand?": 1. Freshservice, 2. Jira Service Management, 3. ServiceNow, 4. HaloITSM, 5. ManageEngine ServiceDesk Plus
- Asked ChatGPT "What are the best IT service management platforms in New Zealand?": 1. Freshservice, 2. Jira Service Management, 3. ServiceNow, 4. ManageEngine ServiceDesk Plus, 5. HaloITSM
- Asked ChatGPT "What's the best IT service management platform in New Zealand for a service desk?": 1. Freshservice, 2. Jira Service Management, 3. ServiceNow, 4. HaloITSM, 5. ManageEngine ServiceDesk Plus
- Searched Google, AI Overview "best service desk software": 1. Freshservice, 2. Jira Service Management, 3. HaloITSM, 4. ManageEngine ServiceDesk Plus
- Searched Google, AI Overview "it support ticketing": 1. ServiceNow, 2. Jira Service Management, 3. Freshservice

Not named in any answer: SysAid and TOPdesk.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for ManageEngine ServiceDesk Plus changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for ManageEngine ServiceDesk Plus in New Zealand held steady at 20.
- Across the 12 months ending September 2026, ManageEngine ServiceDesk Plus’ share of searches among IT service management platforms in New Zealand peaked at 1.9% in May 2026 and was lowest at 0.73% in July 2026.
- Across the 12 months ending September 2026, ManageEngine ServiceDesk Plus rose from 6th to 5th among IT service management platforms in New Zealand.

## How did search popularity change for New Zealand IT service management platforms in September 2026?

- In September 2026, HaloITSM gained share of searches among IT service management platforms in New Zealand, from 1.5% to 2.4%.
- In September 2026, ServiceNow lost share of searches among IT service management platforms in New Zealand, from 80.9% to 79.7%.
- Freshservice’s share of searches among IT service management platforms in New Zealand has gained ground for 3 months in a row, from 4.6% to 7.5% in September 2026.
- Estimated monthly branded searches for SysAid in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | IT service management platforms | 20 | 0.97% | 6 |
| Nov 2025 | IT service management platforms | 20 | 0.97% | 5 |
| Dec 2025 | IT service management platforms | 20 | 1.1% | 5 |
| Jan 2026 | IT service management platforms | 20 | 1% | 5 |
| Feb 2026 | IT service management platforms | 30 | 1.4% | 5 |
| Mar 2026 | IT service management platforms | 40 | 1.5% | 5 |
| Apr 2026 | IT service management platforms | 40 | 1.5% | 5 |
| May 2026 | IT service management platforms | 70 | 1.9% | 4 |
| Jun 2026 | IT service management platforms | 30 | 0.86% | 5 |
| Jul 2026 | IT service management platforms | 20 | 0.73% | 5 |
| Aug 2026 | IT service management platforms | 20 | 0.74% | 5 |
| Sep 2026 | IT service management platforms | 20 | 0.94% | 5 |

## How are ManageEngine ServiceDesk Plus’ branded searches counted?

Brandwave collects information about searches that people make online using ManageEngine ServiceDesk Plus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “manageengineservicedeskplus”

## Which IT service management platforms compete with ManageEngine ServiceDesk Plus?

- [ServiceNow](/demand/nz/brands/servicenow)
- [Jira Service Management](/demand/nz/brands/jira-service-management): Head-to-head: /demand/nz/compare/jira-service-management-vs-manageengine-servicedesk-plus
- [Freshservice](/demand/nz/brands/freshservice): Head-to-head: /demand/nz/compare/freshservice-vs-manageengine-servicedesk-plus
- [HaloITSM](/demand/nz/brands/haloitsm): Head-to-head: /demand/nz/compare/haloitsm-vs-manageengine-servicedesk-plus
- [SysAid](/demand/nz/brands/sysaid): Head-to-head: /demand/nz/compare/manageengine-servicedesk-plus-vs-sysaid
- [TOPdesk](/demand/nz/brands/topdesk): Head-to-head: /demand/nz/compare/manageengine-servicedesk-plus-vs-topdesk

## Who owns ManageEngine ServiceDesk Plus?

ManageEngine ServiceDesk Plus is owned by Zoho. Brandwave also tracks Zoho CRM, Zoho Cliq, Zoho Mail, Zoho Recruit and Zoho Workplace, owned by the same company, in New Zealand.

- [Zoho](/demand/nz/companies/zoho): Owns 11 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns ManageEngine ServiceDesk Plus?

ManageEngine ServiceDesk Plus is owned by Zoho. Brandwave also tracks Zoho CRM, Zoho Cliq, Zoho Mail, Zoho Recruit and Zoho Workplace, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "ManageEngine ServiceDesk Plus: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/manageengine-servicedesk-plus

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/manageengine-servicedesk-plus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
