---
title: "How popular is The Man Shake? Searches and AI answers in New Zealand"
description: "The Man Shake is an Australian meal replacement shake. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/man-shake"
publisher: "Brandwave"
---

# How popular is The Man Shake? Searches and AI answers in New Zealand

The Man Shake is an Australian meal replacement shake. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Man Shake
- **Market**: New Zealand
- **Measured month**: Oct 2026
- **Share of Search among meal replacement brands**: 10.6%

## Where does The Man Shake compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Meal replacement brands | 4 | 10.6% | 2.5K |

- [Meal replacement brands](/demand/nz/categories/nz-meal-replacement-brands)

## Top meal replacement brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, The Man Shake appeared in all five answers. The Man Shake is the second most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| The Lady Shake | 1st | 1 of 3 | 1 of 2 | 2 of 5 |
| The Man Shake | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Optifast | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Huel | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| OptiSlim | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Muscle Nation | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about meal replacement brands

- Asked ChatGPT "Which meal replacement brand should I buy in New Zealand?": 1. The Lady Shake, 2. The Man Shake
- Asked ChatGPT "What are the best meal replacement brands in New Zealand?": 1. Huel, 2. The Man Shake, 3. Optifast
- Asked ChatGPT "What's the best meal replacement brand in New Zealand for a quick breakfast?": 1. The Man Shake
- Searched Google, AI Overview "meal replacement nz": 1. The Lady Shake, 2. Optifast, 3. OptiSlim, 4. The Man Shake
- Searched Google, AI Overview "high protein shake": 1. The Man Shake

Not named in any answer: Muscle Nation.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for The Man Shake changed in New Zealand over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for The Man Shake in New Zealand fell from 4.1K to 2.5K.
- Across the 12 months ending October 2026, The Man Shake’s share of searches among meal replacement brands in New Zealand decreased from 12.5% to 10.6%.
- Across the 12 months ending October 2026, The Man Shake’s share of searches among meal replacement brands in New Zealand peaked at 18.8% in January 2026 and was lowest at 9.3% in June 2026.
- Across the 12 months ending October 2026, The Man Shake fell from 3rd to 4th among meal replacement brands in New Zealand.

## How did search popularity change for New Zealand meal replacement brands in October 2026?

- In October 2026, OptiSlim gained share of searches among meal replacement brands in New Zealand, from 20.1% to 23.2%.
- In October 2026, Optifast gained share of searches among meal replacement brands in New Zealand, from 21.6% to 23.2%.
- In October 2026, The Man Shake lost share of searches among meal replacement brands in New Zealand, from 13.1% to 10.6%.
- In October 2026, Huel lost share of searches among meal replacement brands in New Zealand, from 2.6% to 1.7%.
- In October 2026, The Lady Shake lost share of searches among meal replacement brands in New Zealand, from 7.9% to 7%.
- Estimated monthly branded searches for Muscle Nation in New Zealand fell 55.2% over 12 measured months, from 18.1K to 8.1K in October 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Meal replacement brands | 4.1K | 12.5% | 3 |
| Dec 2025 | Meal replacement brands | 2K | 14.4% | 4 |
| Jan 2026 | Meal replacement brands | 3.7K | 18.8% | 4 |
| Feb 2026 | Meal replacement brands | 2.5K | 14.6% | 4 |
| Mar 2026 | Meal replacement brands | 3.1K | 15.2% | 4 |
| Apr 2026 | Meal replacement brands | 2.7K | 15.1% | 4 |
| May 2026 | Meal replacement brands | 2.8K | 16.1% | 4 |
| Jun 2026 | Meal replacement brands | 2.5K | 9.3% | 4 |
| Jul 2026 | Meal replacement brands | 2K | 12.3% | 4 |
| Aug 2026 | Meal replacement brands | 2.5K | 11.2% | 4 |
| Sep 2026 | Meal replacement brands | 2.5K | 13.1% | 4 |
| Oct 2026 | Meal replacement brands | 2.5K | 10.6% | 4 |

## How are The Man Shake’s branded searches counted?

Brandwave collects information about searches that people make online using The Man Shake’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “buy man shake”
- “man shake”
- “man shake diet”
- “man shake woolies”
- “the man shake woolies”
- “the woman shake”
- “theman shake”
- “woman shake”
- “woolies man shake”

## Which meal replacement brands compete with The Man Shake?

- [Muscle Nation](/demand/nz/brands/muscle-nation): Head-to-head: /demand/nz/compare/man-shake-vs-muscle-nation
- [Optifast](/demand/nz/brands/optifast): Head-to-head: /demand/nz/compare/man-shake-vs-optifast
- [OptiSlim](/demand/nz/brands/optislim): Head-to-head: /demand/nz/compare/man-shake-vs-optislim
- [The Lady Shake](/demand/nz/brands/lady-shake): Head-to-head: /demand/nz/compare/lady-shake-vs-man-shake
- [Huel](/demand/nz/brands/huel): Head-to-head: /demand/nz/compare/huel-vs-man-shake

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is The Man Shake? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/man-shake

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/man-shake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
