---
title: "Legacy Funerals: search popularity and Share of Search in New Zealand"
description: "Legacy Funerals is a Tauranga funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/legacy-funerals"
publisher: "Brandwave"
---

# Legacy Funerals: search popularity and Share of Search in New Zealand

Legacy Funerals is a Tauranga funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Legacy Funerals
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among tauranga funeral directors**: 76.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tauranga funeral directors | 1 | 76.2% | 1.7K |

- [Tauranga funeral directors](/demand/nz/categories/nz-tauranga-funeral-directors)

## How has branded search demand for Legacy Funerals changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Legacy Funerals in New Zealand fell from 1.9K to 1.7K.
- Across the 11 months ending August 2026, Legacy Funerals’ estimated Share of Search among tauranga funeral directors in New Zealand peaked at 80.2% in July 2026 and was lowest at 63.4% in April 2026.

## How did search popularity change for New Zealand tauranga funeral directors in August 2026?

- In August 2026, Elliotts Funeral Services gained estimated Share of Search among tauranga funeral directors in New Zealand, from 14.9% to 18.9%.
- In August 2026, Legacy Funerals lost estimated Share of Search among tauranga funeral directors in New Zealand, from 80.2% to 76.2%.
- Estimated monthly branded searches for Jones & Company in New Zealand rose 10% over 11 measured months, from 100 to 110 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tauranga funeral directors | 1.9K | 75.8% | 1 |
| Nov 2025 | Tauranga funeral directors | 2.2K | 78.6% | 1 |
| Dec 2025 | Tauranga funeral directors | 2.2K | 79.8% | 1 |
| Jan 2026 | Tauranga funeral directors | 2K | 78.2% | 1 |
| Feb 2026 | Tauranga funeral directors | 1.4K | 70.2% | 1 |
| Mar 2026 | Tauranga funeral directors | 1.2K | 68.4% | 1 |
| Apr 2026 | Tauranga funeral directors | 1.2K | 63.4% | 1 |
| May 2026 | Tauranga funeral directors | 2.2K | 78.2% | 1 |
| Jun 2026 | Tauranga funeral directors | 1.9K | 76.6% | 1 |
| Jul 2026 | Tauranga funeral directors | 1.6K | 80.2% | 1 |
| Aug 2026 | Tauranga funeral directors | 1.7K | 76.2% | 1 |
| Sep 2026 | Tauranga funeral directors | — | — | — |

## How is Legacy Funerals measured?

Brandwave collects information about searches that people make online using Legacy Funerals’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “legacy funerals”
- “legacy funerals tauranga”
- “tauranga park funeral home”
- “todd gower funerals”
- “woodhill funeral home”

## Which tauranga funeral directors compete with Legacy Funerals?

- [Elliotts Funeral Services](/demand/nz/brands/elliotts-funeral-services): Head-to-head: /demand/nz/compare/elliotts-funeral-services-vs-legacy-funerals
- [Jones & Company](/demand/nz/brands/jones-and-company): Head-to-head: /demand/nz/compare/jones-and-company-vs-legacy-funerals

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Legacy Funerals: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/legacy-funerals

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/legacy-funerals. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
