---
title: "Layburn Hodgins: search popularity and Share of Search in New Zealand"
description: "Layburn Hodgins provides legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/layburn-hodgins"
publisher: "Brandwave"
---

# Layburn Hodgins: search popularity and Share of Search in New Zealand

Layburn Hodgins provides legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Layburn Hodgins
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among christchurch law firms**: 12.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Christchurch law firms | 4 | 12.3% | 680 |

- [Christchurch law firms](/demand/nz/categories/nz-christchurch-law-firms)

## How has branded search demand for Layburn Hodgins changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Layburn Hodgins in New Zealand rose from 620 to 680.
- Across the 11 months ending August 2026, Layburn Hodgins’ estimated Share of Search among christchurch law firms in New Zealand peaked at 13.5% in November 2025 and was lowest at 10.7% in March 2026.

## How did search popularity change for New Zealand christchurch law firms in August 2026?

- Estimated monthly branded searches for Mortlock McCormack Law in New Zealand rose 22.9% over 11 measured months, from 1.2K to 1.4K in August 2026.
- Estimated monthly branded searches for Harmans in New Zealand rose 19.8% over 11 measured months, from 810 to 970 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Christchurch law firms | 620 | 12.4% | 4 |
| Nov 2025 | Christchurch law firms | 760 | 13.5% | 4 |
| Dec 2025 | Christchurch law firms | 530 | 12.6% | 4 |
| Jan 2026 | Christchurch law firms | 510 | 12.1% | 4 |
| Feb 2026 | Christchurch law firms | 530 | 11.5% | 4 |
| Mar 2026 | Christchurch law firms | 660 | 10.7% | 4 |
| Apr 2026 | Christchurch law firms | 640 | 13.3% | 4 |
| May 2026 | Christchurch law firms | 660 | 12% | 4 |
| Jun 2026 | Christchurch law firms | 660 | 12.6% | 4 |
| Jul 2026 | Christchurch law firms | 660 | 12% | 4 |
| Aug 2026 | Christchurch law firms | 680 | 12.3% | 4 |
| Sep 2026 | Christchurch law firms | — | — | — |

## How is Layburn Hodgins measured?

Brandwave collects information about searches that people make online using Layburn Hodgins’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “layburn hodgins”
- “layburn hodgins lawyers”

## Which christchurch law firms compete with Layburn Hodgins?

- [Saunders & Co](/demand/nz/brands/saunders-co): Head-to-head: /demand/nz/compare/layburn-hodgins-vs-saunders-co
- [Mortlock McCormack Law](/demand/nz/brands/mortlock-mccormack-law): Head-to-head: /demand/nz/compare/layburn-hodgins-vs-mortlock-mccormack-law
- [Harmans](/demand/nz/brands/harmans): Head-to-head: /demand/nz/compare/harmans-vs-layburn-hodgins

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Layburn Hodgins: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/layburn-hodgins

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/layburn-hodgins. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.