--- title: "How popular is The Lady Shake? Searches and AI answers in New Zealand" description: "The Lady Shake is an Australian meal replacement shake. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/lady-shake" publisher: "Brandwave" --- # How popular is The Lady Shake? Searches and AI answers in New Zealand The Lady Shake is an Australian meal replacement shake. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: The Lady Shake - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among meal replacement brands**: 7% ## Where does The Lady Shake compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Meal replacement brands | 5 | 7% | 1.6K | - [Meal replacement brands](/demand/nz/categories/nz-meal-replacement-brands) ## Top meal replacement brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, The Lady Shake was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. The Lady Shake is the most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | The Lady Shake | 1st | 1 of 3 | 1 of 2 | 2 of 5 | | The Man Shake | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Optifast | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Huel | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | OptiSlim | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Muscle Nation | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about meal replacement brands - Asked ChatGPT "Which meal replacement brand should I buy in New Zealand?": 1. The Lady Shake, 2. The Man Shake - Asked ChatGPT "What are the best meal replacement brands in New Zealand?": 1. Huel, 2. The Man Shake, 3. Optifast - Asked ChatGPT "What's the best meal replacement brand in New Zealand for a quick breakfast?": 1. The Man Shake - Searched Google, AI Overview "meal replacement nz": 1. The Lady Shake, 2. Optifast, 3. OptiSlim, 4. The Man Shake - Searched Google, AI Overview "high protein shake": 1. The Man Shake Not named in any answer: Muscle Nation. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for The Lady Shake changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for The Lady Shake in New Zealand fell from 2.1K to 1.6K. - Across the 12 months ending October 2026, The Lady Shake’s share of searches among meal replacement brands in New Zealand increased from 6.3% to 7%. - Across the 12 months ending October 2026, The Lady Shake’s share of searches among meal replacement brands in New Zealand peaked at 9.9% in January 2026 and was lowest at 5.6% in June 2026. ## How did search popularity change for New Zealand meal replacement brands in October 2026? - In October 2026, OptiSlim gained share of searches among meal replacement brands in New Zealand, from 20.1% to 23.2%. - In October 2026, Optifast gained share of searches among meal replacement brands in New Zealand, from 21.6% to 23.2%. - In October 2026, The Man Shake lost share of searches among meal replacement brands in New Zealand, from 13.1% to 10.6%. - In October 2026, Huel lost share of searches among meal replacement brands in New Zealand, from 2.6% to 1.7%. - In October 2026, The Lady Shake lost share of searches among meal replacement brands in New Zealand, from 7.9% to 7%. - Estimated monthly branded searches for Muscle Nation in New Zealand fell 55.2% over 12 measured months, from 18.1K to 8.1K in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Meal replacement brands | 2.1K | 6.3% | 5 | | Dec 2025 | Meal replacement brands | 1.1K | 7.8% | 5 | | Jan 2026 | Meal replacement brands | 2K | 9.9% | 5 | | Feb 2026 | Meal replacement brands | 1.5K | 8.9% | 5 | | Mar 2026 | Meal replacement brands | 1.5K | 7.3% | 5 | | Apr 2026 | Meal replacement brands | 1.5K | 8.2% | 5 | | May 2026 | Meal replacement brands | 1.6K | 9.6% | 5 | | Jun 2026 | Meal replacement brands | 1.5K | 5.6% | 5 | | Jul 2026 | Meal replacement brands | 1.2K | 7.4% | 5 | | Aug 2026 | Meal replacement brands | 1.4K | 6.2% | 5 | | Sep 2026 | Meal replacement brands | 1.5K | 7.9% | 5 | | Oct 2026 | Meal replacement brands | 1.6K | 7% | 5 | ## How are The Lady Shake’s branded searches counted? Brandwave collects information about searches that people make online using The Lady Shake’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “lady shake” - “lady shake nutritional info” - “lady shake shaker” - “lady shake vegan” - “lady shake woolies” - “thelady shake” - “vegan lady shake” - “woolies lady shake” ## Which meal replacement brands compete with The Lady Shake? - [Muscle Nation](/demand/nz/brands/muscle-nation): Head-to-head: /demand/nz/compare/lady-shake-vs-muscle-nation - [Optifast](/demand/nz/brands/optifast): Head-to-head: /demand/nz/compare/lady-shake-vs-optifast - [OptiSlim](/demand/nz/brands/optislim): Head-to-head: /demand/nz/compare/lady-shake-vs-optislim - [The Man Shake](/demand/nz/brands/man-shake): Head-to-head: /demand/nz/compare/lady-shake-vs-man-shake - [Huel](/demand/nz/brands/huel): Head-to-head: /demand/nz/compare/huel-vs-lady-shake ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is The Lady Shake? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/lady-shake This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/lady-shake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.