--- title: "How popular is Karitane Nurses & Nannies? Searches and AI answers in New Zealand" description: "Karitane Nurses & Nannies is a nanny and maternity nurse agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/karitane-nurses-and-nannies" publisher: "Brandwave" --- # How popular is Karitane Nurses & Nannies? Searches and AI answers in New Zealand Karitane Nurses & Nannies is a nanny and maternity nurse agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Karitane Nurses & Nannies - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among nanny and au pair agencies**: 12.5% ## Where does Karitane Nurses & Nannies compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Nanny and au pair agencies | 4 | 12.5% | 100 | - [Nanny and au pair agencies](/demand/nz/categories/nz-nanny-and-au-pair-agencies) ## Top nanny and au pair agencies in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Karitane Nurses & Nannies was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Karitane Nurses & Nannies is the fifth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Au Pair Link | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Dream Childcare | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | Nannies on Demand | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Red Robin Nanny Agency | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Karitane Nurses & Nannies | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Rockmybaby | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about nanny and au pair agencies - Asked ChatGPT "Which nanny and au pair agency should I hire in New Zealand?": 1. Au Pair Link, 2. Dream Childcare - Asked ChatGPT "What are the best nanny and au pair agencies in New Zealand?": 1. Au Pair Link, 2. Red Robin Nanny Agency, 3. Nannies on Demand, 4. Karitane Nurses & Nannies - Asked ChatGPT "What's the best nanny and au pair agency in New Zealand for childcare at home?": 1. Dream Childcare, 2. Nannies on Demand, 3. Au Pair Link, 4. Red Robin Nanny Agency, 5. Karitane Nurses & Nannies - Searched Google, AI Overview "au pair agency nz": 1. Au Pair Link, 2. Dream Childcare Not named in any answer: Rockmybaby. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Karitane Nurses & Nannies changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Karitane Nurses & Nannies in New Zealand fell from 150 to 100. - Across the 12 months ending October 2026, Karitane Nurses & Nannies’ share of searches among nanny and au pair agencies in New Zealand increased from 9.6% to 12.5%. - Across the 12 months ending October 2026, Karitane Nurses & Nannies’ share of searches among nanny and au pair agencies in New Zealand peaked at 16.5% in June 2026 and was lowest at 8.1% in January 2026. ## How did search popularity change for New Zealand nanny and au pair agencies in October 2026? - In October 2026, Rockmybaby gained share of searches among nanny and au pair agencies in New Zealand, from 45.4% to 48.8%. - In October 2026, Red Robin Nanny Agency gained share of searches among nanny and au pair agencies in New Zealand, from 20% to 21.3%. - In October 2026, Karitane Nurses & Nannies gained share of searches among nanny and au pair agencies in New Zealand, from 11.5% to 12.5%. - In October 2026, Dream Childcare lost share of searches among nanny and au pair agencies in New Zealand, from 3.8% to 1.3%. - In October 2026, Nannies on Demand lost share of searches among nanny and au pair agencies in New Zealand, from 5.4% to 3.8%. - In October 2026, Au Pair Link lost share of searches among nanny and au pair agencies in New Zealand, from 13.8% to 12.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Nanny and au pair agencies | 150 | 9.6% | 4 | | Dec 2025 | Nanny and au pair agencies | 120 | 11.2% | 4 | | Jan 2026 | Nanny and au pair agencies | 120 | 8.1% | 4 | | Feb 2026 | Nanny and au pair agencies | 180 | 13.3% | 4 | | Mar 2026 | Nanny and au pair agencies | 270 | 15.5% | 3 | | Apr 2026 | Nanny and au pair agencies | 180 | 13.3% | 4 | | May 2026 | Nanny and au pair agencies | 180 | 12.6% | 4 | | Jun 2026 | Nanny and au pair agencies | 190 | 16.5% | 3 | | Jul 2026 | Nanny and au pair agencies | 150 | 12.1% | 4 | | Aug 2026 | Nanny and au pair agencies | 180 | 13.5% | 4 | | Sep 2026 | Nanny and au pair agencies | 150 | 11.5% | 4 | | Oct 2026 | Nanny and au pair agencies | 100 | 12.5% | 4 | ## How are Karitane Nurses & Nannies’ branded searches counted? Brandwave collects information about searches that people make online using Karitane Nurses & Nannies’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “karitane nannies” - “karitane nurses and nannies” ## Which nanny and au pair agencies compete with Karitane Nurses & Nannies? - [Rockmybaby](/demand/nz/brands/rockmybaby): Head-to-head: /demand/nz/compare/karitane-nurses-and-nannies-vs-rockmybaby - [Red Robin Nanny Agency](/demand/nz/brands/red-robin-nanny-agency): Head-to-head: /demand/nz/compare/karitane-nurses-and-nannies-vs-red-robin-nanny-agency - [Au Pair Link](/demand/nz/brands/au-pair-link): Head-to-head: /demand/nz/compare/au-pair-link-vs-karitane-nurses-and-nannies - [Nannies on Demand](/demand/nz/brands/nannies-on-demand): Head-to-head: /demand/nz/compare/karitane-nurses-and-nannies-vs-nannies-on-demand - [Dream Childcare](/demand/nz/brands/dream-childcare): Head-to-head: /demand/nz/compare/dream-childcare-vs-karitane-nurses-and-nannies ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Karitane Nurses & Nannies? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/karitane-nurses-and-nannies This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/karitane-nurses-and-nannies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.