---
title: "Kadence Backups: search popularity and Share of Search in New Zealand"
description: "Kadence Backups provides cloud-managed WordPress backups alongside the legacy BackupBuddy backup plugin. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/kadence-backups"
publisher: "Brandwave"
---

# Kadence Backups: search popularity and Share of Search in New Zealand

Kadence Backups provides cloud-managed WordPress backups alongside the legacy BackupBuddy backup plugin. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kadence Backups
- **Owned by**: Liquid Web
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among WordPress backup plugins**: 10.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| WordPress backup plugins | 4 | 10.3% | 30 |

- [WordPress backup plugins](/demand/nz/categories/nz-wordpress-backup-plugins)

## How has branded search demand for Kadence Backups changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Kadence Backups in New Zealand rose from 20 to 30.
- Across the 11 months ending August 2026, Kadence Backups’ estimated Share of Search among WordPress backup plugins in New Zealand increased from 8.3% to 10.3%.
- Across the 11 months ending August 2026, Kadence Backups’ estimated Share of Search among WordPress backup plugins in New Zealand peaked at 17.2% in March 2026 and was lowest at 3.3% in May 2026.

## How did search popularity change for New Zealand WordPress backup plugins in August 2026?

- In August 2026, UpdraftPlus overtook Duplicator to take the highest estimated Share of Search among WordPress backup plugins in New Zealand, at 37.9%.
- In August 2026, Kadence Backups overtook BlogVault to rank 4th among WordPress backup plugins in New Zealand, at 10.3%.
- In August 2026, WPvivid lost estimated Share of Search among WordPress backup plugins in New Zealand, from 21.7% to 13.8%.
- In August 2026, BlogVault lost estimated Share of Search among WordPress backup plugins in New Zealand, from 8.7% to 3.4%.
- In August 2026, Duplicator lost estimated Share of Search among WordPress backup plugins in New Zealand, from 39.1% to 34.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | WordPress backup plugins | 20 | 8.3% | 4 |
| Nov 2025 | WordPress backup plugins | 20 | 7.4% | 4 |
| Dec 2025 | WordPress backup plugins | 20 | 8.7% | 4 |
| Jan 2026 | WordPress backup plugins | 20 | 7.7% | 5 |
| Feb 2026 | WordPress backup plugins | 20 | 8% | 4 |
| Mar 2026 | WordPress backup plugins | 50 | 17.2% | 3 |
| Apr 2026 | WordPress backup plugins | 20 | 8.3% | 5 |
| May 2026 | WordPress backup plugins | 10 | 3.3% | 5 |
| Jun 2026 | WordPress backup plugins | 40 | 12.9% | 3 |
| Jul 2026 | WordPress backup plugins | 10 | 4.3% | 5 |
| Aug 2026 | WordPress backup plugins | 30 | 10.3% | 4 |
| Sep 2026 | WordPress backup plugins | — | — | — |

## How is Kadence Backups measured?

Brandwave collects information about searches that people make online using Kadence Backups’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “backup buddy”
- “backup buddy plugin”
- “backup buddy wordpress”
- “backupbuddy”
- “backupbuddy plugin”
- “backupbuddy wordpress”
- “kadence backups”
- “solid backups”

## Which WordPress backup plugins compete with Kadence Backups?

- [UpdraftPlus](/demand/nz/brands/updraftplus): Head-to-head: /demand/nz/compare/kadence-backups-vs-updraftplus
- [Duplicator](/demand/nz/brands/duplicator): Head-to-head: /demand/nz/compare/duplicator-vs-kadence-backups
- [WPvivid](/demand/nz/brands/wpvivid): Head-to-head: /demand/nz/compare/kadence-backups-vs-wpvivid
- [BlogVault](/demand/nz/brands/blogvault): Head-to-head: /demand/nz/compare/blogvault-vs-kadence-backups

## Who owns Kadence Backups?

Kadence Backups is owned by Liquid Web. Brandwave also tracks Kadence Security, owned by the same company, in New Zealand.

- [Liquid Web](/demand/nz/companies/liquid-web): Owns 2 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Kadence Backups?

Kadence Backups is owned by Liquid Web. Brandwave also tracks Kadence Security, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Kadence Backups: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/kadence-backups

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/kadence-backups. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.