---
title: "Jura: search popularity and Share of Search in New Zealand"
description: "Jura makes coffee machines sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/jura"
publisher: "Brandwave"
---

# Jura: search popularity and Share of Search in New Zealand

Jura makes coffee machines sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Jura
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among coffee machine brands**: 0.45%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Coffee machine brands | 6 | 0.45% | 400 |

- [Coffee machine brands](/demand/nz/categories/nz-coffee-machine-brands)

## How has branded search demand for Jura changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Jura in New Zealand rose from 330 to 400.
- Across the 11 months ending August 2026, Jura’s estimated Share of Search among coffee machine brands in New Zealand held steady, from 0.4% to 0.45%.

## How did search popularity change for New Zealand coffee machine brands in August 2026?

- In August 2026, Nespresso overtook Breville to take the highest estimated Share of Search among coffee machine brands in New Zealand, at 35.9%.
- In August 2026, De'Longhi gained estimated Share of Search among coffee machine brands in New Zealand, from 15.6% to 16.9%.
- In August 2026, Breville lost estimated Share of Search among coffee machine brands in New Zealand, from 36.1% to 32.4%.
- La Marzocco’s estimated Share of Search among coffee machine brands in New Zealand has gained ground for 3 months in a row, from 4.4% to 5.9% in August 2026.
- Sunbeam’s estimated Share of Search among coffee machine brands in New Zealand has gained ground for 3 months in a row, from 7.2% to 8.5% in August 2026.
- Estimated monthly branded searches for Jura in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Coffee machine brands | 330 | 0.4% | 6 |
| Nov 2025 | Coffee machine brands | 450 | 0.49% | 6 |
| Dec 2025 | Coffee machine brands | 330 | 0.33% | 6 |
| Jan 2026 | Coffee machine brands | 310 | 0.37% | 6 |
| Feb 2026 | Coffee machine brands | 280 | 0.41% | 6 |
| Mar 2026 | Coffee machine brands | 260 | 0.35% | 6 |
| Apr 2026 | Coffee machine brands | 320 | 0.37% | 6 |
| May 2026 | Coffee machine brands | 380 | 0.42% | 6 |
| Jun 2026 | Coffee machine brands | 370 | 0.42% | 6 |
| Jul 2026 | Coffee machine brands | 460 | 0.49% | 6 |
| Aug 2026 | Coffee machine brands | 400 | 0.45% | 6 |
| Sep 2026 | Coffee machine brands | — | — | — |

## How is Jura measured?

Brandwave collects information about searches that people make online using Jura’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “jura coffee machine”
- “jura e8 coffee machine”
- “jura espresso machine”
- “jura z10 coffee machine”

## Which coffee machine brands compete with Jura?

- [Nespresso](/demand/nz/brands/nespresso): Head-to-head: /demand/nz/compare/jura-vs-nespresso
- [Breville](/demand/nz/brands/breville): Head-to-head: /demand/nz/compare/breville-vs-jura
- [De'Longhi](/demand/nz/brands/delonghi): Head-to-head: /demand/nz/compare/delonghi-vs-jura
- [Sunbeam](/demand/nz/brands/sunbeam): Head-to-head: /demand/nz/compare/jura-vs-sunbeam
- [La Marzocco](/demand/nz/brands/la-marzocco): Head-to-head: /demand/nz/compare/jura-vs-la-marzocco

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Jura: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/jura

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/jura. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.