---
title: "John Leader Electrical: search popularity and Share of Search in New Zealand"
description: "John Leader Electrical provides electrical installation, repair and maintenance services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/john-leader-electrical"
publisher: "Brandwave"
---

# John Leader Electrical: search popularity and Share of Search in New Zealand

John Leader Electrical provides electrical installation, repair and maintenance services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: John Leader Electrical
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among palmerston north electrical contractors**: 15.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Palmerston North electrical contractors | 3 | 15.1% | 110 |

- [Palmerston North electrical contractors](/demand/nz/categories/nz-palmerston-north-electrical-contractors)

## How has branded search demand for John Leader Electrical changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for John Leader Electrical in New Zealand fell from 150 to 110.
- Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 23.1% to 15.1%.
- Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 25.5% in December 2025 and was lowest at 15.1% in August 2026.
- Across the 11 months ending August 2026, John Leader Electrical fell from 2nd to 3rd among palmerston north electrical contractors in New Zealand.

## How did search popularity change for New Zealand palmerston north electrical contractors in August 2026?

- In August 2026, McNae Group gained estimated Share of Search among palmerston north electrical contractors in New Zealand, from 27.5% to 38.4%.
- In August 2026, Linc Electrical gained estimated Share of Search among palmerston north electrical contractors in New Zealand, from 25% to 27.4%.
- In August 2026, John Leader Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 22.5% to 15.1%.
- In August 2026, SES Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 18.8% to 13.7%.
- In August 2026, TKR Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 6.3% to 5.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Palmerston North electrical contractors | 150 | 23.1% | 2 |
| Nov 2025 | Palmerston North electrical contractors | 120 | 17.9% | 3 |
| Dec 2025 | Palmerston North electrical contractors | 120 | 25.5% | 2 |
| Jan 2026 | Palmerston North electrical contractors | 110 | 20% | 3 |
| Feb 2026 | Palmerston North electrical contractors | 120 | 21.4% | 3 |
| Mar 2026 | Palmerston North electrical contractors | 200 | 23.3% | 2 |
| Apr 2026 | Palmerston North electrical contractors | 130 | 17.6% | 3 |
| May 2026 | Palmerston North electrical contractors | 130 | 19.1% | 3 |
| Jun 2026 | Palmerston North electrical contractors | 130 | 16% | 4 |
| Jul 2026 | Palmerston North electrical contractors | 180 | 22.5% | 3 |
| Aug 2026 | Palmerston North electrical contractors | 110 | 15.1% | 3 |
| Sep 2026 | Palmerston North electrical contractors | — | — | — |

## How is John Leader Electrical measured?

Brandwave collects information about searches that people make online using John Leader Electrical’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “john leader electrical”
- “john leader electrical palmerston north”

## Which palmerston north electrical contractors compete with John Leader Electrical?

- [McNae Group](/demand/nz/brands/mcnae-group): Head-to-head: /demand/nz/compare/john-leader-electrical-vs-mcnae-group
- [Linc Electrical](/demand/nz/brands/linc-electrical): Head-to-head: /demand/nz/compare/john-leader-electrical-vs-linc-electrical
- [SES Electrical](/demand/nz/brands/ses-electrical): Head-to-head: /demand/nz/compare/john-leader-electrical-vs-ses-electrical
- [TKR Electrical](/demand/nz/brands/tkr-electrical): Head-to-head: /demand/nz/compare/john-leader-electrical-vs-tkr-electrical

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "John Leader Electrical: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/john-leader-electrical

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/john-leader-electrical. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.