---
title: "James Group: search popularity in New Zealand"
description: "A New Zealand commercial real estate agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/james-group-realty"
publisher: "Brandwave"
---

# James Group: search popularity in New Zealand

A New Zealand commercial real estate agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: James Group
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among commercial real estate agencies**: 4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Commercial real estate agencies | 6 | 4% | 260 |

- [Commercial real estate agencies](/demand/nz/categories/nz-commercial-real-estate-agencies)

## Top commercial real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, James Group was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. James Group is the fifth most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| CBRE | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bayleys | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Colliers | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| JLL | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| James Group | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Cushman & Wakefield | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| NAI Harcourts | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Savills | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Knight Frank | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about commercial real estate agencies

- Asked ChatGPT "Which commercial real estate agency should I hire in New Zealand?": 1. Bayleys, 2. CBRE, 3. Colliers, 4. JLL
- Asked ChatGPT "What are the best commercial real estate agencies in New Zealand?": 1. Bayleys, 2. Colliers, 3. CBRE, 4. JLL, 5. Cushman & Wakefield, 6. NAI Harcourts, 7. Savills
- Asked ChatGPT "What's the best commercial real estate agency in New Zealand for office leasing?": 1. CBRE, 2. Colliers, 3. Bayleys, 4. JLL
- Searched Google, AI Overview "commercial property agency": 1. James Group, 2. CBRE, 3. NAI Harcourts
- Searched Google, AI Overview "best commercial real estate agent": 1. CBRE, 2. JLL, 3. Colliers, 4. Cushman & Wakefield, 5. Bayleys, 6. James Group

Not named in any answer: Knight Frank.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How has branded search demand for James Group changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for James Group in New Zealand fell from 390 to 260.
- Across the 12 months ending September 2026, James Group’s share of searches among commercial real estate agencies in New Zealand decreased from 5.9% to 4%.
- Across the 12 months ending September 2026, James Group’s share of searches among commercial real estate agencies in New Zealand peaked at 6% in May 2026 and was lowest at 3.9% in February 2026.
- Across the 12 months ending September 2026, James Group fell from 4th to 6th among commercial real estate agencies in New Zealand.

## How did search popularity change for New Zealand commercial real estate agencies in September 2026?

- In September 2026, JLL gained share of searches among commercial real estate agencies in New Zealand, from 9.3% to 10.9%.
- In September 2026, James Group lost share of searches among commercial real estate agencies in New Zealand, from 5% to 4%.
- In September 2026, Bayleys rose from 6th to 5th among commercial real estate agencies in New Zealand.
- Estimated monthly branded searches for Savills in New Zealand rose 53.8% over 12 measured months, from 390 to 600 in September 2026.
- Estimated monthly branded searches for CBRE in New Zealand rose 20.9% over 12 measured months, from 1.5K to 1.9K in September 2026.
- Estimated monthly branded searches for Knight Frank in New Zealand rose 12.5% over 12 measured months, from 160 to 180 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Commercial real estate agencies | 390 | 5.9% | 4 |
| Nov 2025 | Commercial real estate agencies | 320 | 5.3% | 6 |
| Dec 2025 | Commercial real estate agencies | 210 | 4.7% | 5 |
| Jan 2026 | Commercial real estate agencies | 260 | 5% | 5 |
| Feb 2026 | Commercial real estate agencies | 260 | 3.9% | 7 |
| Mar 2026 | Commercial real estate agencies | 320 | 4.2% | 6 |
| Apr 2026 | Commercial real estate agencies | 320 | 5.1% | 5 |
| May 2026 | Commercial real estate agencies | 390 | 6% | 5 |
| Jun 2026 | Commercial real estate agencies | 320 | 4.7% | 5 |
| Jul 2026 | Commercial real estate agencies | 320 | 5.8% | 5 |
| Aug 2026 | Commercial real estate agencies | 320 | 5% | 5 |
| Sep 2026 | Commercial real estate agencies | 260 | 4% | 6 |

## How are James Group’s branded searches counted?

Brandwave collects information about searches that people make online using James Group’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “james group”

## Which commercial real estate agencies compete with James Group?

- [Colliers](/demand/nz/brands/colliers)
- [CBRE](/demand/nz/brands/cbre)
- [JLL](/demand/nz/brands/jll): Head-to-head: /demand/nz/compare/james-group-realty-vs-jll
- [Savills](/demand/nz/brands/savills): Head-to-head: /demand/nz/compare/james-group-realty-vs-savills
- [Bayleys](/demand/nz/brands/bayleys): Head-to-head: /demand/nz/compare/bayleys-vs-james-group-realty
- [NAI Harcourts](/demand/nz/brands/nai-harcourts): Head-to-head: /demand/nz/compare/james-group-realty-vs-nai-harcourts
- [Knight Frank](/demand/nz/brands/knight-frank): Head-to-head: /demand/nz/compare/james-group-realty-vs-knight-frank
- [Cushman & Wakefield](/demand/nz/brands/cushman-wakefield)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "James Group: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/james-group-realty

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/james-group-realty. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
