---
title: "James & Wells: search popularity and Share of Search in New Zealand"
description: "James & Wells is an intellectual property firm in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/james-and-wells"
publisher: "Brandwave"
---

# James & Wells: search popularity and Share of Search in New Zealand

James & Wells is an intellectual property firm in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: James & Wells
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among IP and patent law firms**: 26.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| IP and patent law firms | 2 | 26.6% | 330 |

- [IP and patent law firms](/demand/nz/categories/nz-ip-law-firms)

## How has branded search demand for James & Wells changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for James & Wells in New Zealand fell from 400 to 330.
- Across the 11 months ending August 2026, James & Wells’ estimated Share of Search among IP and patent law firms in New Zealand decreased from 31.7% to 26.6%.
- Across the 11 months ending August 2026, James & Wells’ estimated Share of Search among IP and patent law firms in New Zealand peaked at 44.9% in November 2025 and was lowest at 26.3% in February 2026.

## How did search popularity change for New Zealand IP and patent law firms in August 2026?

- In August 2026, AJ Park gained estimated Share of Search among IP and patent law firms in New Zealand, from 56.6% to 62.9%.
- In August 2026, Pipers gained estimated Share of Search among IP and patent law firms in New Zealand, from 1.8% to 3.2%.
- In August 2026, Baldwins gained estimated Share of Search among IP and patent law firms in New Zealand, from 0.88% to 1.6%.
- In August 2026, James & Wells lost estimated Share of Search among IP and patent law firms in New Zealand, from 35.4% to 26.6%.
- Estimated monthly branded searches for Henry Hughes in New Zealand rose 16.7% over 11 measured months, from 60 to 70 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | IP and patent law firms | 400 | 31.7% | 2 |
| Nov 2025 | IP and patent law firms | 700 | 44.9% | 2 |
| Dec 2025 | IP and patent law firms | 310 | 34.8% | 2 |
| Jan 2026 | IP and patent law firms | 300 | 33.3% | 2 |
| Feb 2026 | IP and patent law firms | 310 | 26.3% | 2 |
| Mar 2026 | IP and patent law firms | 460 | 33.3% | 2 |
| Apr 2026 | IP and patent law firms | 370 | 29.1% | 2 |
| May 2026 | IP and patent law firms | 320 | 26.7% | 2 |
| Jun 2026 | IP and patent law firms | 320 | 26.9% | 2 |
| Jul 2026 | IP and patent law firms | 400 | 35.4% | 2 |
| Aug 2026 | IP and patent law firms | 330 | 26.6% | 2 |
| Sep 2026 | IP and patent law firms | — | — | — |

## How is James & Wells measured?

Brandwave collects information about searches that people make online using James & Wells’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “james & wells”
- “james & wells intellectual property”
- “james & wells new zealand”
- “james and wells intellectual property”
- “james wells”
- “james wells intellectual property”
- “jameswells”
- “jaws co nz”

## Which IP and patent law firms compete with James & Wells?

- [AJ Park](/demand/nz/brands/aj-park): Head-to-head: /demand/nz/compare/aj-park-vs-james-and-wells
- [Henry Hughes](/demand/nz/brands/henry-hughes): Head-to-head: /demand/nz/compare/henry-hughes-vs-james-and-wells
- [Pipers](/demand/nz/brands/pipers): Head-to-head: /demand/nz/compare/james-and-wells-vs-pipers
- [Baldwins](/demand/nz/brands/baldwins): Head-to-head: /demand/nz/compare/baldwins-vs-james-and-wells

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "James & Wells: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/james-and-wells

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/james-and-wells. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.