---
title: "Innovest: search popularity and Share of Search in New Zealand"
description: "Innovest provides mortgage advice in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/innovest"
publisher: "Brandwave"
---

# Innovest: search popularity and Share of Search in New Zealand

Innovest provides mortgage advice in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Innovest
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hamilton mortgage advisers**: 1.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hamilton mortgage advisers | 4 | 1.4% | 110 |

- [Hamilton mortgage advisers](/demand/nz/categories/nz-hamilton-mortgage-advisers)

## How has branded search demand for Innovest changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Innovest in New Zealand held steady at 110.
- Across the 11 months ending August 2026, Innovest’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 2.1% in May 2026 and was lowest at 1.1% in November 2025.

## How did search popularity change for New Zealand hamilton mortgage advisers in August 2026?

- In August 2026, My Mortgage gained estimated Share of Search among hamilton mortgage advisers in New Zealand, from 3.1% to 3.9%.
- In August 2026, Global Finance lost estimated Share of Search among hamilton mortgage advisers in New Zealand, from 12.3% to 11.3%.
- Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hamilton mortgage advisers | 110 | 1.3% | 4 |
| Nov 2025 | Hamilton mortgage advisers | 90 | 1.1% | 4 |
| Dec 2025 | Hamilton mortgage advisers | 90 | 1.4% | 4 |
| Jan 2026 | Hamilton mortgage advisers | 90 | 1.1% | 4 |
| Feb 2026 | Hamilton mortgage advisers | 90 | 1.1% | 4 |
| Mar 2026 | Hamilton mortgage advisers | 110 | 1.3% | 4 |
| Apr 2026 | Hamilton mortgage advisers | 140 | 2% | 4 |
| May 2026 | Hamilton mortgage advisers | 170 | 2.1% | 4 |
| Jun 2026 | Hamilton mortgage advisers | 110 | 1.6% | 4 |
| Jul 2026 | Hamilton mortgage advisers | 90 | 1.2% | 4 |
| Aug 2026 | Hamilton mortgage advisers | 110 | 1.4% | 4 |
| Sep 2026 | Hamilton mortgage advisers | — | — | — |

## How is Innovest measured?

Brandwave collects information about searches that people make online using Innovest’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “innovest”

## Which hamilton mortgage advisers compete with Innovest?

- [NZHL](/demand/nz/brands/nzhl): Head-to-head: /demand/nz/compare/innovest-vs-nzhl
- [Global Finance](/demand/nz/brands/global-finance): Head-to-head: /demand/nz/compare/global-finance-vs-innovest
- [My Mortgage](/demand/nz/brands/my-mortgage): Head-to-head: /demand/nz/compare/innovest-vs-my-mortgage

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Innovest: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/innovest

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/innovest. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.