---
title: "In-House Mortgages: search popularity and Share of Search in New Zealand"
description: "In-House Mortgages provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/in-house-mortgages"
publisher: "Brandwave"
---

# In-House Mortgages: search popularity and Share of Search in New Zealand

In-House Mortgages provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: In-House Mortgages
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among blenheim mortgage advisers**: 0.36%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Blenheim mortgage advisers | 4 | 0.36% | 30 |

- [Blenheim mortgage advisers](/demand/nz/categories/nz-blenheim-mortgage-advisers)

## How has branded search demand for In-House Mortgages changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for In-House Mortgages in New Zealand rose from 20 to 30.
- Across the 11 months ending August 2026, In-House Mortgages’ estimated Share of Search among blenheim mortgage advisers in New Zealand held steady, from 0.22% to 0.36%.

## How did search popularity change for New Zealand blenheim mortgage advisers in August 2026?

- In August 2026, Loan Market gained estimated Share of Search among blenheim mortgage advisers in New Zealand, from 18.9% to 20.6%.
- In August 2026, NZHL lost estimated Share of Search among blenheim mortgage advisers in New Zealand, from 79.4% to 77%.
- In August 2026, In-House Mortgages rose from 5th to 4th among blenheim mortgage advisers in New Zealand.
- In August 2026, Mortgage Pundit fell from 4th to 5th among blenheim mortgage advisers in New Zealand.
- Estimated monthly branded searches for Mortgage Room in New Zealand rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Blenheim mortgage advisers | 20 | 0.22% | 4 |
| Nov 2025 | Blenheim mortgage advisers | 20 | 0.22% | 4 |
| Dec 2025 | Blenheim mortgage advisers | 10 | 0.15% | 4 |
| Jan 2026 | Blenheim mortgage advisers | 10 | 0.12% | 4 |
| Feb 2026 | Blenheim mortgage advisers | 50 | 0.55% | 4 |
| Mar 2026 | Blenheim mortgage advisers | 30 | 0.33% | 4 |
| Apr 2026 | Blenheim mortgage advisers | 20 | 0.27% | 4 |
| May 2026 | Blenheim mortgage advisers | 10 | 0.12% | 4 |
| Jun 2026 | Blenheim mortgage advisers | 20 | 0.27% | 5 |
| Jul 2026 | Blenheim mortgage advisers | 10 | 0.12% | 5 |
| Aug 2026 | Blenheim mortgage advisers | 30 | 0.36% | 4 |
| Sep 2026 | Blenheim mortgage advisers | — | — | — |

## How is In-House Mortgages measured?

Brandwave collects information about searches that people make online using In-House Mortgages’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “in house mortgages”
- “in-house mortgages”

## Which blenheim mortgage advisers compete with In-House Mortgages?

- [NZHL](/demand/nz/brands/nzhl): Head-to-head: /demand/nz/compare/in-house-mortgages-vs-nzhl
- [Loan Market](/demand/nz/brands/loan-market): Head-to-head: /demand/nz/compare/in-house-mortgages-vs-loan-market
- [Mortgage Room](/demand/nz/brands/mortgage-room): Head-to-head: /demand/nz/compare/in-house-mortgages-vs-mortgage-room
- [Mortgage Pundit](/demand/nz/brands/mortgage-pundit): Head-to-head: /demand/nz/compare/in-house-mortgages-vs-mortgage-pundit
- [Mike Walker Mortgages](/demand/nz/brands/mike-walker-mortgages): Head-to-head: /demand/nz/compare/in-house-mortgages-vs-mike-walker-mortgages

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "In-House Mortgages: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/in-house-mortgages

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/in-house-mortgages. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
