--- title: "iCloud: search popularity and Share of Search in New Zealand" description: "iCloud is a cloud storage service used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/icloud" publisher: "Brandwave" --- # iCloud: search popularity and Share of Search in New Zealand iCloud is a cloud storage service used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: iCloud - **Owned by**: Apple - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among cloud storage services**: 11.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Cloud storage services | 3 | 11.6% | 42.6K | - [Cloud storage services](/demand/nz/categories/nz-cloud-storage-services) ## How has branded search demand for iCloud changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for iCloud in New Zealand held steady, from 43.1K to 42.6K. - Across the 11 months ending August 2026, iCloud’s estimated Share of Search among cloud storage services in New Zealand decreased from 13.1% to 11.6%. - Across the 11 months ending August 2026, iCloud’s estimated Share of Search among cloud storage services in New Zealand peaked at 19.8% in December 2025 and was lowest at 11.4% in March 2026. ## How did search popularity change for New Zealand cloud storage services in August 2026? - In August 2026, Google Drive gained estimated Share of Search among cloud storage services in New Zealand, from 53.5% to 57%. - In August 2026, WeTransfer lost estimated Share of Search among cloud storage services in New Zealand, from 7.8% to 6.2%. - In August 2026, iCloud lost estimated Share of Search among cloud storage services in New Zealand, from 12.5% to 11.6%. - In August 2026, OneDrive lost estimated Share of Search among cloud storage services in New Zealand, from 18% to 17.4%. - Estimated monthly branded searches for Box in New Zealand rose 25% over 11 measured months, from 160 to 200 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Cloud storage services | 43.1K | 13.1% | 3 | | Nov 2025 | Cloud storage services | 43K | 15% | 3 | | Dec 2025 | Cloud storage services | 42.6K | 19.8% | 2 | | Jan 2026 | Cloud storage services | 44.3K | 17.6% | 2 | | Feb 2026 | Cloud storage services | 36.8K | 13% | 3 | | Mar 2026 | Cloud storage services | 44K | 11.4% | 3 | | Apr 2026 | Cloud storage services | 42.5K | 14.7% | 3 | | May 2026 | Cloud storage services | 42.9K | 12.3% | 3 | | Jun 2026 | Cloud storage services | 42.5K | 13.1% | 3 | | Jul 2026 | Cloud storage services | 36.6K | 12.5% | 3 | | Aug 2026 | Cloud storage services | 42.6K | 11.6% | 3 | | Sep 2026 | Cloud storage services | — | — | — | ## How is iCloud measured? Brandwave collects information about searches that people make online using iCloud’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “apple icloud” - “find icloud com find” - “find my icloud” - “icloud” - “icloud backup” - “icloud cloud storage” - “icloud com” - “icloud contacts” - “icloud drive” - “icloud e mail” - “icloud find” - “icloud for windows” - “icloud mail” - “icloud microsoft” - “icloud near me” - “icloud new zealand” - “icloud notes” - “icloud nz” - “icloud online” - “icloud register” - “icloud storage” - “mail icloud com” - “sign into icloud” ## Which cloud storage services compete with iCloud? - [Google Drive](/demand/nz/brands/google-drive): Head-to-head: /demand/nz/compare/google-drive-vs-icloud - [OneDrive](/demand/nz/brands/onedrive): Head-to-head: /demand/nz/compare/icloud-vs-onedrive - [Dropbox](/demand/nz/brands/dropbox): Head-to-head: /demand/nz/compare/dropbox-vs-icloud - [WeTransfer](/demand/nz/brands/wetransfer): Head-to-head: /demand/nz/compare/icloud-vs-wetransfer - [Box](/demand/nz/brands/box): Head-to-head: /demand/nz/compare/box-vs-icloud ## Who owns iCloud? iCloud is owned by Apple. Brandwave also tracks AirPods, Apple AirTag, Apple Maps, Apple Music, Apple Podcasts, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iMovie, iPad, iPhone, Keynote, Logic Pro, MacBook and Safari, owned by the same company, in New Zealand. - [Apple](/demand/nz/companies/apple): Owns 20 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns iCloud? iCloud is owned by Apple. Brandwave also tracks AirPods, Apple AirTag, Apple Maps, Apple Music, Apple Podcasts, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iMovie, iPad, iPhone, Keynote, Logic Pro, MacBook and Safari, owned by the same company, in New Zealand. ## Cite this page Brandwave. "iCloud: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/icloud This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/icloud. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.