---
title: "Hydro Flask: search popularity and Share of Search in New Zealand"
description: "Hydro Flask offers insulated drinkware, including bottles and tumblers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/hydro-flask"
publisher: "Brandwave"
---

# Hydro Flask: search popularity and Share of Search in New Zealand

Hydro Flask offers insulated drinkware, including bottles and tumblers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Hydro Flask
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among drink bottle brands**: 15.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Drink bottle brands | 3 | 15.7% | 18.2K |

- [Drink bottle brands](/demand/nz/categories/nz-drink-bottle-brands)

## How has branded search demand for Hydro Flask changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Hydro Flask in New Zealand rose from 15.7K to 18.2K.
- Across the 11 months ending August 2026, Hydro Flask’s estimated Share of Search among drink bottle brands in New Zealand decreased from 18.4% to 15.7%.
- Across the 11 months ending August 2026, Hydro Flask’s estimated Share of Search among drink bottle brands in New Zealand peaked at 22% in November 2025 and was lowest at 15.7% in August 2026.

## How did search popularity change for New Zealand drink bottle brands in August 2026?

- In August 2026, Frank Green gained estimated Share of Search among drink bottle brands in New Zealand, from 22.3% to 25%.
- In August 2026, Owala lost estimated Share of Search among drink bottle brands in New Zealand, from 36.9% to 35.5%.
- In August 2026, YETI lost estimated Share of Search among drink bottle brands in New Zealand, from 14.3% to 13.7%.
- In August 2026, Hydro Flask lost estimated Share of Search among drink bottle brands in New Zealand, from 16.3% to 15.7%.
- Estimated monthly branded searches for Chilly's in New Zealand rose 35.5% over 11 measured months, from 310 to 420 in August 2026.
- Estimated monthly branded searches for Stanley in New Zealand rose 15.3% over 11 measured months, from 9.7K to 11.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Drink bottle brands | 15.7K | 18.4% | 3 |
| Nov 2025 | Drink bottle brands | 37.3K | 22% | 3 |
| Dec 2025 | Drink bottle brands | 30.4K | 18.4% | 4 |
| Jan 2026 | Drink bottle brands | 23.3K | 20.5% | 3 |
| Feb 2026 | Drink bottle brands | 20K | 20% | 3 |
| Mar 2026 | Drink bottle brands | 18.1K | 18.7% | 3 |
| Apr 2026 | Drink bottle brands | 15K | 18.6% | 3 |
| May 2026 | Drink bottle brands | 16.1K | 16.6% | 3 |
| Jun 2026 | Drink bottle brands | 15.4K | 16% | 3 |
| Jul 2026 | Drink bottle brands | 15.1K | 16.3% | 3 |
| Aug 2026 | Drink bottle brands | 18.2K | 15.7% | 3 |
| Sep 2026 | Drink bottle brands | — | — | — |

## How is Hydro Flask measured?

Brandwave collects information about searches that people make online using Hydro Flask’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “32 0z hydro flask”
- “40 0z hydro flask”
- “blue hydro flask”
- “green hydroflask”
- “hydro flask”
- “hydro flask 12 oz”
- “hydro flask coffee”
- “hydro flask coffee mug”
- “hydro flask cup”
- “hydro flask drink bottle”
- “hydro flask food jar”
- “hydro flask mug”
- “hydro flask near me”
- “hydro flask nz”
- “hydro flask nz sale”
- “hydro flask online”
- “hydro flask sale”
- “hydro flask tumbler”
- “hydro flask water bottle”
- “hydro flask wide mouth”
- “hydroflask”
- “hydroflask com”
- “hydroflask cup”
- “hydroflask drink bottle”
- “hydroflask lunchbox”
- “hydroflask nz”
- “hydroflask tumbler”
- “hydroflask water bottle”
- “hydroflask with straw”
- “north beach hydro flask”
- “orange hydro flask”
- “pink hydro flask”

## Which drink bottle brands compete with Hydro Flask?

- [Owala](/demand/nz/brands/owala): Head-to-head: /demand/nz/compare/hydro-flask-vs-owala
- [Frank Green](/demand/nz/brands/frank-green): Head-to-head: /demand/nz/compare/frank-green-vs-hydro-flask
- [YETI](/demand/nz/brands/yeti): Head-to-head: /demand/nz/compare/hydro-flask-vs-yeti
- [Stanley](/demand/nz/brands/stanley): Head-to-head: /demand/nz/compare/hydro-flask-vs-stanley
- [Chilly's](/demand/nz/brands/chillys): Head-to-head: /demand/nz/compare/chillys-vs-hydro-flask

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Hydro Flask: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/hydro-flask

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/hydro-flask. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.