--- title: "Hunter Irrigation: search popularity in New Zealand" description: "Hunter Industries makes irrigation systems. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/hunter-irrigation" publisher: "Brandwave" --- # Hunter Irrigation: search popularity in New Zealand Hunter Industries makes irrigation systems. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Hunter Irrigation - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among irrigation brands**: 9.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Irrigation brands | 2 | 9.5% | 90 | - [Irrigation brands](/demand/nz/categories/nz-irrigation-brands) ## Top irrigation brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Hunter Irrigation was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Hunter Irrigation is the most recommended of the four. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Hunter Irrigation | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Rain Bird | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Netafim | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | RX Plastics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about irrigation brands - Asked ChatGPT "Which irrigation brand should I buy in New Zealand?": 1. Hunter Irrigation, 2. Rain Bird, 3. Netafim - Asked ChatGPT "What are the best irrigation brands in New Zealand?": 1. Hunter Irrigation, 2. Rain Bird, 3. Netafim - Asked ChatGPT "What's the best irrigation brand in New Zealand for a farm?": 1. Netafim - Searched Google, AI Overview "farm irrigation system": named none of the brands we track - Searched Google, AI Overview "drip irrigation nz": 1. Netafim Not named in any answer: RX Plastics. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Hunter Irrigation changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Hunter Irrigation in New Zealand fell from 170 to 90. - Across the 12 months ending September 2026, Hunter Irrigation’s share of searches among irrigation brands in New Zealand decreased from 16.5% to 9.5%. - Across the 12 months ending September 2026, Hunter Irrigation’s share of searches among irrigation brands in New Zealand peaked at 22.8% in December 2025 and was lowest at 3.6% in July 2026. ## How did search popularity change for New Zealand irrigation brands in September 2026? - In September 2026, Hunter Irrigation overtook Netafim and Rain Bird to rank 2nd among irrigation brands in New Zealand, with 9.5% of the searches. - In September 2026, Netafim gained share of searches among irrigation brands in New Zealand, from 7.7% to 9.5%. - In September 2026, RX Plastics lost share of searches among irrigation brands in New Zealand, from 79.1% to 75.8%. - In September 2026, Rain Bird lost share of searches among irrigation brands in New Zealand, from 7.7% to 5.3%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Irrigation brands | 170 | 16.5% | 2 | | Nov 2025 | Irrigation brands | 210 | 16.5% | 2 | | Dec 2025 | Irrigation brands | 260 | 22.8% | 2 | | Jan 2026 | Irrigation brands | 140 | 13.7% | 2 | | Feb 2026 | Irrigation brands | 90 | 9.5% | 2 | | Mar 2026 | Irrigation brands | 90 | 8.1% | 2 | | Apr 2026 | Irrigation brands | 70 | 7.7% | 2 | | May 2026 | Irrigation brands | 70 | 8% | 2 | | Jun 2026 | Irrigation brands | 40 | 3.8% | 3 | | Jul 2026 | Irrigation brands | 30 | 3.6% | 4 | | Aug 2026 | Irrigation brands | 50 | 5.5% | 4 | | Sep 2026 | Irrigation brands | 90 | 9.5% | 2 | ## How are Hunter Irrigation’s branded searches counted? Brandwave collects information about searches that people make online using Hunter Irrigation’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “hunter irrigation” ## Which irrigation brands compete with Hunter Irrigation? - [RX Plastics](/demand/nz/brands/rx-plastics): Head-to-head: /demand/nz/compare/hunter-irrigation-vs-rx-plastics - [Netafim](/demand/nz/brands/netafim): Head-to-head: /demand/nz/compare/hunter-irrigation-vs-netafim - [Rain Bird](/demand/nz/brands/rain-bird): Head-to-head: /demand/nz/compare/hunter-irrigation-vs-rain-bird ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Hunter Irrigation: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/hunter-irrigation This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/hunter-irrigation. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.