---
title: "Howard & Gannon: search popularity and Share of Search in New Zealand"
description: "Howard & Gannon is a Hawkes Bay funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/howard-and-gannon"
publisher: "Brandwave"
---

# Howard & Gannon: search popularity and Share of Search in New Zealand

Howard & Gannon is a Hawkes Bay funeral director available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Howard & Gannon
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hawkes bay funeral directors**: 17.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hawkes Bay funeral directors | 3 | 17.2% | 520 |
| Napier funeral directors | 3 | 18% | 520 |

- [Hawkes Bay funeral directors](/demand/nz/categories/nz-hawkes-bay-funeral-directors)
- [Napier funeral directors](/demand/nz/categories/nz-napier-funeral-directors)

## How has branded search demand for Howard & Gannon changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Howard & Gannon in New Zealand rose from 340 to 520.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among hawkes bay funeral directors in New Zealand increased from 12.5% to 17.2%.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among hawkes bay funeral directors in New Zealand peaked at 17.2% in August 2026 and was lowest at 8.8% in April 2026.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand increased from 13.2% to 18%.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand peaked at 18% in August 2026 and was lowest at 9.1% in April 2026.

## How did search popularity change for New Zealand hawkes bay funeral directors in August 2026?

- In August 2026, Howard & Gannon gained estimated Share of Search among hawkes bay funeral directors in New Zealand, from 9% to 17.2%.
- In August 2026, Dunstalls gained estimated Share of Search among hawkes bay funeral directors in New Zealand, from 29.8% to 30.7%.
- In August 2026, Beth Shan lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 52.6% to 47.5%.
- In August 2026, Terry Longley & Son lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 8.7% to 4.6%.

## How did search popularity change for New Zealand napier funeral directors in August 2026?

- In August 2026, Howard & Gannon gained estimated Share of Search among napier funeral directors in New Zealand, from 9.8% to 18%.
- In August 2026, Beth Shan lost estimated Share of Search among napier funeral directors in New Zealand, from 57.5% to 49.8%.
- Estimated monthly branded searches for Dunstalls in New Zealand rose 25.7% over 11 measured months, from 740 to 930 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hawkes Bay funeral directors | 340 | 12.5% | 3 |
| Nov 2025 | Hawkes Bay funeral directors | 340 | 15.1% | 3 |
| Dec 2025 | Hawkes Bay funeral directors | 280 | 12% | 3 |
| Jan 2026 | Hawkes Bay funeral directors | 340 | 11.3% | 3 |
| Feb 2026 | Hawkes Bay funeral directors | 280 | 10.1% | 3 |
| Mar 2026 | Hawkes Bay funeral directors | 420 | 15.4% | 3 |
| Apr 2026 | Hawkes Bay funeral directors | 220 | 8.8% | 3 |
| May 2026 | Hawkes Bay funeral directors | 280 | 10.7% | 3 |
| Jun 2026 | Hawkes Bay funeral directors | 220 | 8.8% | 3 |
| Jul 2026 | Hawkes Bay funeral directors | 280 | 9% | 3 |
| Aug 2026 | Hawkes Bay funeral directors | 520 | 17.2% | 3 |
| Sep 2026 | Hawkes Bay funeral directors | — | — | — |
| Oct 2025 | Napier funeral directors | 340 | 13.2% | 3 |
| Nov 2025 | Napier funeral directors | 340 | 15.8% | 3 |
| Dec 2025 | Napier funeral directors | 280 | 12.4% | 3 |
| Jan 2026 | Napier funeral directors | 340 | 11.5% | 3 |
| Feb 2026 | Napier funeral directors | 280 | 10.4% | 3 |
| Mar 2026 | Napier funeral directors | 420 | 15.8% | 3 |
| Apr 2026 | Napier funeral directors | 220 | 9.1% | 3 |
| May 2026 | Napier funeral directors | 280 | 11.3% | 3 |
| Jun 2026 | Napier funeral directors | 220 | 9.7% | 3 |
| Jul 2026 | Napier funeral directors | 280 | 9.8% | 3 |
| Aug 2026 | Napier funeral directors | 520 | 18% | 3 |
| Sep 2026 | Napier funeral directors | — | — | — |

## How is Howard & Gannon measured?

Brandwave collects information about searches that people make online using Howard & Gannon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “howard & gannon funerals”
- “howard and gannon”

## Which hawkes bay funeral directors compete with Howard & Gannon?

- [Beth Shan](/demand/nz/brands/beth-shan): Head-to-head: /demand/nz/compare/beth-shan-vs-howard-and-gannon
- [Dunstalls](/demand/nz/brands/dunstalls): Head-to-head: /demand/nz/compare/dunstalls-vs-howard-and-gannon
- [Terry Longley & Son](/demand/nz/brands/terry-longley-and-son): Head-to-head: /demand/nz/compare/howard-and-gannon-vs-terry-longley-and-son

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Howard & Gannon: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/howard-and-gannon

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/howard-and-gannon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
