---
title: "Havaianas: search popularity and Share of Search in New Zealand"
description: "Havaianas makes sandals or jandals sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/havaianas"
publisher: "Brandwave"
---

# Havaianas: search popularity and Share of Search in New Zealand

Havaianas makes sandals or jandals sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Havaianas
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among sandal and jandal brands**: 6.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Sandal and jandal brands | 3 | 6.8% | 8.1K |

- [Sandal and jandal brands](/demand/nz/categories/nz-sandal-and-jandal-brands)

## How has branded search demand for Havaianas changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Havaianas in New Zealand fell from 9.3K to 8.1K.
- Across the 11 months ending August 2026, Havaianas’ estimated Share of Search among sandal and jandal brands in New Zealand increased from 6% to 6.8%.
- Across the 11 months ending August 2026, Havaianas’ estimated Share of Search among sandal and jandal brands in New Zealand peaked at 7% in December 2025 and was lowest at 5.1% in March 2026.

## How did search popularity change for New Zealand sandal and jandal brands in August 2026?

- In August 2026, Havaianas gained estimated Share of Search among sandal and jandal brands in New Zealand, from 6.1% to 6.8%.
- Estimated monthly branded searches for Archies in New Zealand rose 53.1% over 11 measured months, from 2.1K to 3.2K in August 2026.
- Estimated monthly branded searches for Teva in New Zealand fell 32.4% over 11 measured months, from 2.5K to 1.7K in August 2026.
- Estimated monthly branded searches for Birkenstock in New Zealand fell 29.1% over 11 measured months, from 79.6K to 56.4K in August 2026.
- Estimated monthly branded searches for Crocs in New Zealand fell 19.9% over 11 measured months, from 61.9K to 49.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sandal and jandal brands | 9.3K | 6% | 3 |
| Nov 2025 | Sandal and jandal brands | 17.4K | 5.8% | 3 |
| Dec 2025 | Sandal and jandal brands | 21.1K | 7% | 3 |
| Jan 2026 | Sandal and jandal brands | 10.3K | 6% | 3 |
| Feb 2026 | Sandal and jandal brands | 6.7K | 5.7% | 3 |
| Mar 2026 | Sandal and jandal brands | 5.6K | 5.1% | 3 |
| Apr 2026 | Sandal and jandal brands | 5.4K | 5.1% | 3 |
| May 2026 | Sandal and jandal brands | 5.1K | 5.3% | 3 |
| Jun 2026 | Sandal and jandal brands | 5.4K | 5.7% | 3 |
| Jul 2026 | Sandal and jandal brands | 6.1K | 6.1% | 3 |
| Aug 2026 | Sandal and jandal brands | 8.1K | 6.8% | 3 |
| Sep 2026 | Sandal and jandal brands | — | — | — |

## How is Havaianas measured?

Brandwave collects information about searches that people make online using Havaianas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “black havaianas”
- “brazilian havaianas”
- “brown havaianas”
- “flatform havaianas”
- “havaianas”
- “havaianas aus”
- “havaianas co nz”
- “havaianas flip flops”
- “havaianas footwear”
- “havaianas jandals”
- “havaianas near me”
- “havaianas nz”
- “havaianas online”
- “havaianas sale”
- “havaianas sandals”
- “havaianas shop near me”
- “havaianas sl”
- “havaianas slide”
- “havaianas warehouse”
- “havaianas wedge”
- “mens havaianas”
- “red havaianas”
- “white havaianas”

## Which sandal and jandal brands compete with Havaianas?

- [Birkenstock](/demand/nz/brands/birkenstock): Head-to-head: /demand/nz/compare/birkenstock-vs-havaianas
- [Crocs](/demand/nz/brands/crocs): Head-to-head: /demand/nz/compare/crocs-vs-havaianas
- [Archies](/demand/nz/brands/archies): Head-to-head: /demand/nz/compare/archies-vs-havaianas
- [Teva](/demand/nz/brands/teva): Head-to-head: /demand/nz/compare/havaianas-vs-teva

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Havaianas: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/havaianas

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/havaianas. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.