---
title: "Hallam Jones: search popularity and Share of Search in New Zealand"
description: "Hallam Jones provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/hallam-jones"
publisher: "Brandwave"
---

# Hallam Jones: search popularity and Share of Search in New Zealand

Hallam Jones provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Hallam Jones
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among rotorua insurance brokers**: 1.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Rotorua insurance brokers | 3 | 1.4% | 30 |
| Rotorua mortgage advisers | 5 | 0.42% | 30 |

- [Rotorua insurance brokers](/demand/nz/categories/nz-rotorua-insurance-brokers)
- [Rotorua mortgage advisers](/demand/nz/categories/nz-rotorua-mortgage-advisers)

## How has branded search demand for Hallam Jones changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Hallam Jones in New Zealand held steady at 30.
- Across the 11 months ending August 2026, Hallam Jones’ estimated Share of Search among rotorua insurance brokers in New Zealand peaked at 2.3% in February 2026 and was lowest at 0.9% in June 2026.
- Across the 11 months ending August 2026, Hallam Jones’ estimated Share of Search among rotorua mortgage advisers in New Zealand held steady, from 0.37% to 0.42%.

## How did search popularity change for New Zealand rotorua insurance brokers in August 2026?

- In August 2026, Greenlight Insurance Brokers gained estimated Share of Search among rotorua insurance brokers in New Zealand, from 8.3% to 9%.
- Estimated monthly branded searches for ABC Insurance in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.
- Estimated monthly branded searches for Rothbury in New Zealand fell 18.1% over 11 measured months, from 2.3K to 1.9K in August 2026.

## How did search popularity change for New Zealand rotorua mortgage advisers in August 2026?

- In August 2026, NZHL gained estimated Share of Search among rotorua mortgage advisers in New Zealand, from 88.1% to 89.2%.
- In August 2026, EasyMortgage lost estimated Share of Search among rotorua mortgage advisers in New Zealand, from 2.1% to 1.5%.
- Estimated monthly branded searches for Mortgage Link in New Zealand fell 30.1% over 11 measured months, from 830 to 580 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rotorua insurance brokers | 30 | 1.2% | 3 |
| Nov 2025 | Rotorua insurance brokers | 30 | 1.3% | 3 |
| Dec 2025 | Rotorua insurance brokers | 30 | 1.6% | 3 |
| Jan 2026 | Rotorua insurance brokers | 30 | 1.4% | 3 |
| Feb 2026 | Rotorua insurance brokers | 50 | 2.3% | 3 |
| Mar 2026 | Rotorua insurance brokers | 40 | 1.6% | 3 |
| Apr 2026 | Rotorua insurance brokers | 40 | 1.8% | 3 |
| May 2026 | Rotorua insurance brokers | 30 | 1.3% | 3 |
| Jun 2026 | Rotorua insurance brokers | 20 | 0.9% | 4 |
| Jul 2026 | Rotorua insurance brokers | 40 | 1.8% | 3 |
| Aug 2026 | Rotorua insurance brokers | 30 | 1.4% | 3 |
| Sep 2026 | Rotorua insurance brokers | — | — | — |
| Oct 2025 | Rotorua mortgage advisers | 30 | 0.37% | 5 |
| Nov 2025 | Rotorua mortgage advisers | 30 | 0.38% | 5 |
| Dec 2025 | Rotorua mortgage advisers | 30 | 0.5% | 5 |
| Jan 2026 | Rotorua mortgage advisers | 30 | 0.41% | 5 |
| Feb 2026 | Rotorua mortgage advisers | 50 | 0.62% | 4 |
| Mar 2026 | Rotorua mortgage advisers | 40 | 0.5% | 5 |
| Apr 2026 | Rotorua mortgage advisers | 40 | 0.61% | 5 |
| May 2026 | Rotorua mortgage advisers | 30 | 0.4% | 4 |
| Jun 2026 | Rotorua mortgage advisers | 20 | 0.31% | 5 |
| Jul 2026 | Rotorua mortgage advisers | 40 | 0.55% | 5 |
| Aug 2026 | Rotorua mortgage advisers | 30 | 0.42% | 5 |
| Sep 2026 | Rotorua mortgage advisers | — | — | — |

## How is Hallam Jones measured?

Brandwave collects information about searches that people make online using Hallam Jones’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “hallam jones”
- “hallam jones insurance”

## Which rotorua insurance brokers compete with Hallam Jones?

- [Rothbury](/demand/nz/brands/rothbury): Head-to-head: /demand/nz/compare/hallam-jones-vs-rothbury
- [Greenlight Insurance Brokers](/demand/nz/brands/greenlight-insurance-brokers): Head-to-head: /demand/nz/compare/greenlight-insurance-brokers-vs-hallam-jones
- [ABC Insurance](/demand/nz/brands/abc-insurance): Head-to-head: /demand/nz/compare/abc-insurance-vs-hallam-jones

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Hallam Jones: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/hallam-jones

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/hallam-jones. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
