---
title: "Groupon: search popularity and Share of Search in New Zealand"
description: "Groupon is a deal or voucher site in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/groupon"
publisher: "Brandwave"
---

# Groupon: search popularity and Share of Search in New Zealand

Groupon is a deal or voucher site in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Groupon
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among deal and voucher sites**: 1.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Deal and voucher sites | 5 | 1.8% | 1.7K |

- [Deal and voucher sites](/demand/nz/categories/nz-deal-and-voucher-sites)

## How has branded search demand for Groupon changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Groupon in New Zealand fell from 2.7K to 1.7K.
- Across the 11 months ending August 2026, Groupon’s estimated Share of Search among deal and voucher sites in New Zealand peaked at 3.2% in November 2025 and was lowest at 1.5% in April 2026.

## How did search popularity change for New Zealand deal and voucher sites in August 2026?

- In August 2026, CheapieDeals gained estimated Share of Search among deal and voucher sites in New Zealand, from 8.4% to 9.6%.
- In August 2026, GrabOne lost estimated Share of Search among deal and voucher sites in New Zealand, from 53.1% to 52.3%.
- In August 2026, Bookme lost estimated Share of Search among deal and voucher sites in New Zealand, from 35.1% to 34.4%.
- In August 2026, Treatme rose from 5th to 4th among deal and voucher sites in New Zealand.
- In August 2026, Groupon fell from 4th to 5th among deal and voucher sites in New Zealand.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Deal and voucher sites | 2.7K | 1.8% | 5 |
| Nov 2025 | Deal and voucher sites | 2.7K | 3.2% | 4 |
| Dec 2025 | Deal and voucher sites | 3K | 3.1% | 4 |
| Jan 2026 | Deal and voucher sites | 3K | 2.7% | 4 |
| Feb 2026 | Deal and voucher sites | 2K | 2.9% | 4 |
| Mar 2026 | Deal and voucher sites | 1.7K | 1.6% | 5 |
| Apr 2026 | Deal and voucher sites | 1.7K | 1.5% | 5 |
| May 2026 | Deal and voucher sites | 1.7K | 1.6% | 5 |
| Jun 2026 | Deal and voucher sites | 1.5K | 1.6% | 5 |
| Jul 2026 | Deal and voucher sites | 2.1K | 1.8% | 4 |
| Aug 2026 | Deal and voucher sites | 1.7K | 1.8% | 5 |
| Sep 2026 | Deal and voucher sites | — | — | — |

## How is Groupon measured?

Brandwave collects information about searches that people make online using Groupon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “groupon”
- “groupon com”
- “groupon couple massage”
- “groupon deals”
- “groupon discount”
- “groupon massage deals”
- “groupon near me”
- “groupon nz”
- “groupon vouchers”

## Which deal and voucher sites compete with Groupon?

- [GrabOne](/demand/nz/brands/grabone): Head-to-head: /demand/nz/compare/grabone-vs-groupon
- [Bookme](/demand/nz/brands/bookme): Head-to-head: /demand/nz/compare/bookme-vs-groupon
- [CheapieDeals](/demand/nz/brands/cheapiedeals): Head-to-head: /demand/nz/compare/cheapiedeals-vs-groupon
- [Treatme](/demand/nz/brands/treatme): Head-to-head: /demand/nz/compare/groupon-vs-treatme

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Groupon: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/groupon

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/groupon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.