---
title: "GRIMME: search popularity in New Zealand"
description: "GRIMME is a potato harvester brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/grimme"
publisher: "Brandwave"
---

# GRIMME: search popularity in New Zealand

GRIMME is a potato harvester brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: GRIMME
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among potato harvester brands**: 0.59%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Potato harvester brands | 6 | 0.59% | 50 |

- [Potato harvester brands](/demand/nz/categories/nz-potato-harvester-brands)

## Top potato harvester brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GRIMME was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. GRIMME is the most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| GRIMME | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| AVR | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Dewulf | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Massey Ferguson | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| John Deere | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Kubota | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| New Holland | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about potato harvester brands

- Asked ChatGPT "Which potato harvester brand should I buy in New Zealand?": 1. GRIMME, 2. AVR, 3. Dewulf
- Asked ChatGPT "What are the best potato harvester brands in New Zealand?": 1. GRIMME, 2. Dewulf, 3. AVR
- Asked ChatGPT "What's the best potato harvester brand in New Zealand for a potato farm?": 1. GRIMME, 2. AVR, 3. Dewulf
- Searched Google, AI Overview "best potato harvester": 1. Dewulf
- Searched Google, AI Overview "farm machinery nz": 1. Massey Ferguson, 2. John Deere, 3. Kubota

Not named in any answer: New Holland.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for GRIMME changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for GRIMME in New Zealand rose from 20 to 50.
- Across the 12 months ending September 2026, GRIMME’s share of searches among potato harvester brands in New Zealand held steady, from 0.21% to 0.59%.

## How did search popularity change for New Zealand potato harvester brands in September 2026?

- In September 2026, Massey Ferguson gained share of searches among potato harvester brands in New Zealand, from 25.9% to 29.4%.
- In September 2026, John Deere lost share of searches among potato harvester brands in New Zealand, from 42.5% to 40.2%.
- In September 2026, Kubota lost share of searches among potato harvester brands in New Zealand, from 19.5% to 18.1%.
- In September 2026, New Holland lost share of searches among potato harvester brands in New Zealand, from 9.1% to 8.5%.
- Estimated monthly branded searches for GRIMME in New Zealand rose 150% over 12 measured months, from 20 to 50 in September 2026.
- Estimated monthly branded searches for AVR in New Zealand rose 23.8% over 12 measured months, from 210 to 260 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Potato harvester brands | 20 | 0.21% | 6 |
| Nov 2025 | Potato harvester brands | 40 | 0.4% | 6 |
| Dec 2025 | Potato harvester brands | 30 | 0.34% | 6 |
| Jan 2026 | Potato harvester brands | 30 | 0.36% | 6 |
| Feb 2026 | Potato harvester brands | 30 | 0.36% | 6 |
| Mar 2026 | Potato harvester brands | 50 | 0.53% | 6 |
| Apr 2026 | Potato harvester brands | 20 | 0.24% | 6 |
| May 2026 | Potato harvester brands | 10 | 0.12% | 7 |
| Jun 2026 | Potato harvester brands | 30 | 0.34% | 6 |
| Jul 2026 | Potato harvester brands | 20 | 0.29% | 6 |
| Aug 2026 | Potato harvester brands | 20 | 0.25% | 6 |
| Sep 2026 | Potato harvester brands | 50 | 0.59% | 6 |

## How are GRIMME’s branded searches counted?

Brandwave collects information about searches that people make online using GRIMME’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “grimme”

## Which potato harvester brands compete with GRIMME?

- [John Deere](/demand/nz/brands/john-deere)
- [Massey Ferguson](/demand/nz/brands/massey-ferguson): Head-to-head: /demand/nz/compare/grimme-vs-massey-ferguson
- [Kubota](/demand/nz/brands/kubota): Head-to-head: /demand/nz/compare/grimme-vs-kubota
- [New Holland](/demand/nz/brands/new-holland): Head-to-head: /demand/nz/compare/grimme-vs-new-holland
- [AVR](/demand/nz/brands/avr): Head-to-head: /demand/nz/compare/avr-vs-grimme
- [Dewulf](/demand/nz/brands/dewulf): Head-to-head: /demand/nz/compare/dewulf-vs-grimme

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "GRIMME: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/grimme

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/grimme. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
