---
title: "Google Gemini: search popularity and Share of Search in New Zealand"
description: "Google's AI assistant for chat, writing, research, and image generation, formerly Bard. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/google-gemini"
publisher: "Brandwave"
---

# Google Gemini: search popularity and Share of Search in New Zealand

Google's AI assistant for chat, writing, research, and image generation, formerly Bard. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Google Gemini
- **Owned by**: Google
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among AI chatbots**: 4.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI chatbots | 2 | 4.1% | 221K |

- [AI chatbots](/demand/nz/categories/nz-ai-chatbots)

## How has branded search demand for Google Gemini changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Google Gemini in New Zealand rose from 205K to 221K.
- Across the 11 months ending August 2026, Google Gemini’s estimated Share of Search among AI chatbots in New Zealand decreased from 4.6% to 4.1%.
- Across the 11 months ending August 2026, Google Gemini’s estimated Share of Search among AI chatbots in New Zealand peaked at 4.6% in October 2025 and was lowest at 3.1% in November 2025.

## How did search popularity change for New Zealand AI chatbots in August 2026?

- Estimated monthly branded searches for Claude in New Zealand rose 304% over 11 measured months, from 27.8K to 112K in August 2026.
- Estimated monthly branded searches for ChatGPT in New Zealand rose 22.4% over 11 measured months, from 4M to 4.9M in August 2026.
- Estimated monthly branded searches for Perplexity in New Zealand fell 52.8% over 11 measured months, from 59.5K to 28.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI chatbots | 205K | 4.6% | 2 |
| Nov 2025 | AI chatbots | 136K | 3.1% | 2 |
| Dec 2025 | AI chatbots | 120K | 3.6% | 2 |
| Jan 2026 | AI chatbots | 129K | 3.2% | 2 |
| Feb 2026 | AI chatbots | 145K | 3.3% | 2 |
| Mar 2026 | AI chatbots | 190K | 3.5% | 2 |
| Apr 2026 | AI chatbots | 157K | 3.5% | 2 |
| May 2026 | AI chatbots | 194K | 3.5% | 2 |
| Jun 2026 | AI chatbots | 251K | 4.5% | 2 |
| Jul 2026 | AI chatbots | 177K | 4% | 2 |
| Aug 2026 | AI chatbots | 221K | 4.1% | 2 |
| Sep 2026 | AI chatbots | — | — | — |

## How is Google Gemini measured?

Brandwave collects information about searches that people make online using Google Gemini’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gemini ai”
- “gemini app”
- “gemini chat”
- “gemini google com”
- “google gemini”
- “google gemini ai”
- “google gemini app”
- “google gemini chat”
- “google gemini near me”
- “google gemini nz”
- “google gemini online”
- “googlegemini”
- “googlegemini ai”
- “googlegemini app”

## Which AI chatbots compete with Google Gemini?

- [ChatGPT](/demand/nz/brands/chatgpt): Head-to-head: /demand/nz/compare/chatgpt-vs-google-gemini
- [Microsoft Copilot](/demand/nz/brands/microsoft-copilot): Head-to-head: /demand/nz/compare/google-gemini-vs-microsoft-copilot
- [Claude](/demand/nz/brands/claude): Head-to-head: /demand/nz/compare/claude-vs-google-gemini
- [Perplexity](/demand/nz/brands/perplexity): Head-to-head: /demand/nz/compare/google-gemini-vs-perplexity

## Who owns Google Gemini?

Google Gemini is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand.

- [Google](/demand/nz/companies/google): Owns 36 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Google Gemini?

Google Gemini is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Google Gemini: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/google-gemini

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/google-gemini. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
