--- title: "Google Chromecast: search popularity and Share of Search in New Zealand" description: "Google Chromecast makes TV streaming devices sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/google-chromecast" publisher: "Brandwave" --- # Google Chromecast: search popularity and Share of Search in New Zealand Google Chromecast makes TV streaming devices sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Google Chromecast - **Owned by**: Google - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among streaming device brands**: 60.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Streaming device brands | 1 | 60.2% | 31.3K | - [Streaming device brands](/demand/nz/categories/nz-streaming-device-brands) ## How has branded search demand for Google Chromecast changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Google Chromecast in New Zealand rose from 26K to 31.3K. - Across the 11 months ending August 2026, Google Chromecast’s estimated Share of Search among streaming device brands in New Zealand decreased from 65.6% to 60.2%. - Across the 11 months ending August 2026, Google Chromecast’s estimated Share of Search among streaming device brands in New Zealand peaked at 67.4% in December 2025 and was lowest at 50.7% in June 2026. ## How did search popularity change for New Zealand streaming device brands in August 2026? - In August 2026, Amazon Fire TV Stick overtook Apple TV 4K to rank 2nd among streaming device brands in New Zealand, at 17.8%. - In August 2026, Google Chromecast gained estimated Share of Search among streaming device brands in New Zealand, from 54.4% to 60.2%. - In August 2026, Apple TV 4K lost estimated Share of Search among streaming device brands in New Zealand, from 23.5% to 15.9%. - Estimated monthly branded searches for Roku in New Zealand rose 10.5% over 11 measured months, from 2.9K to 3.2K in August 2026. - Estimated monthly branded searches for Sky Pod in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Streaming device brands | 26K | 65.6% | 1 | | Nov 2025 | Streaming device brands | 26.4K | 66.5% | 1 | | Dec 2025 | Streaming device brands | 27.8K | 67.4% | 1 | | Jan 2026 | Streaming device brands | 28.1K | 67.1% | 1 | | Feb 2026 | Streaming device brands | 23.9K | 63.6% | 1 | | Mar 2026 | Streaming device brands | 27.3K | 62% | 1 | | Apr 2026 | Streaming device brands | 27.7K | 59.1% | 1 | | May 2026 | Streaming device brands | 30.8K | 53.8% | 1 | | Jun 2026 | Streaming device brands | 38.4K | 50.7% | 1 | | Jul 2026 | Streaming device brands | 37.8K | 54.4% | 1 | | Aug 2026 | Streaming device brands | 31.3K | 60.2% | 1 | | Sep 2026 | Streaming device brands | — | — | — | ## How is Google Chromecast measured? Brandwave collects information about searches that people make online using Google Chromecast’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “chromecast” - “chromecast device” - “chromecast phone to tv” - “chromecast tv” - “chromecast ultra” - “chromecast what is” - “chromecast with google tv” - “chromecast with google tv 4k” - “google chromecast” - “google chromecast browser” - “google chromecast near me” - “google chromecast nz” - “google chromecast online” - “google chromecast streaming stick” - “google chromecast tv box” - “google chromecast with google tv” - “google tv chromecast” - “google tv streamer” - “googlechromecast” - “resetting a chromecast” - “skygo chromecast” ## Which streaming device brands compete with Google Chromecast? - [Amazon Fire TV Stick](/demand/nz/brands/amazon-fire-tv-stick): Head-to-head: /demand/nz/compare/amazon-fire-tv-stick-vs-google-chromecast - [Apple TV 4K](/demand/nz/brands/apple-tv-4k): Head-to-head: /demand/nz/compare/apple-tv-4k-vs-google-chromecast - [Roku](/demand/nz/brands/roku): Head-to-head: /demand/nz/compare/google-chromecast-vs-roku - [Sky Pod](/demand/nz/brands/sky-pod): Head-to-head: /demand/nz/compare/google-chromecast-vs-sky-pod ## Who owns Google Chromecast? Google Chromecast is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chrome, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Gemini, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand. - [Google](/demand/nz/companies/google): Owns 36 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Google Chromecast? Google Chromecast is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chrome, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Gemini, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Google Chromecast: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/google-chromecast This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/google-chromecast. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.