---
title: "Google Chrome: search popularity and Share of Search in New Zealand"
description: "Google Chrome is a web browser used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/google-chrome"
publisher: "Brandwave"
---

# Google Chrome: search popularity and Share of Search in New Zealand

Google Chrome is a web browser used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Google Chrome
- **Owned by**: Google
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among web browsers**: 75.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Web browsers | 1 | 75.2% | 96.9K |

- [Web browsers](/demand/nz/categories/nz-web-browsers)

## How has branded search demand for Google Chrome changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Google Chrome in New Zealand rose from 84.7K to 96.9K.
- Across the 11 months ending August 2026, Google Chrome’s estimated Share of Search among web browsers in New Zealand peaked at 78.1% in November 2025 and was lowest at 73.8% in December 2025.

## How did search popularity change for New Zealand web browsers in August 2026?

- In August 2026, Google Chrome gained estimated Share of Search among web browsers in New Zealand, from 74.1% to 75.2%.
- In August 2026, Firefox gained estimated Share of Search among web browsers in New Zealand, from 9.7% to 10.3%.
- In August 2026, Brave lost estimated Share of Search among web browsers in New Zealand, from 6.3% to 5.4%.
- Opera’s estimated Share of Search among web browsers in New Zealand has lost ground for 3 months in a row, from 3.6% to 2.3% in August 2026.
- Estimated monthly branded searches for Microsoft Edge in New Zealand rose 60.3% over 11 measured months, from 3.8K to 6.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Web browsers | 84.7K | 75.4% | 1 |
| Nov 2025 | Web browsers | 82.9K | 78.1% | 1 |
| Dec 2025 | Web browsers | 67.6K | 73.8% | 1 |
| Jan 2026 | Web browsers | 72.4K | 73.9% | 1 |
| Feb 2026 | Web browsers | 95.4K | 77.2% | 1 |
| Mar 2026 | Web browsers | 107K | 77.6% | 1 |
| Apr 2026 | Web browsers | 83.2K | 75.7% | 1 |
| May 2026 | Web browsers | 96.8K | 74.4% | 1 |
| Jun 2026 | Web browsers | 98.9K | 76.3% | 1 |
| Jul 2026 | Web browsers | 85.4K | 74.1% | 1 |
| Aug 2026 | Web browsers | 96.9K | 75.2% | 1 |
| Sep 2026 | Web browsers | — | — | — |

## How is Google Chrome measured?

Brandwave collects information about searches that people make online using Google Chrome’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “chrome”
- “chrome dino”
- “chrome dl”
- “chrome exte”
- “chrome flags”
- “chrome music lab”
- “chrome store”
- “chrome web”
- “chrome webstore”
- “g chrome”
- “google chrome browser”
- “google chrome download”
- “google chrome near me”
- “google chrome new zealand”
- “google chrome nz”
- “google chrome online”
- “google chrome store”
- “googlechrome browser”
- “googlechrome download”

## Which web browsers compete with Google Chrome?

- [Firefox](/demand/nz/brands/firefox): Head-to-head: /demand/nz/compare/firefox-vs-google-chrome
- [Brave](/demand/nz/brands/brave): Head-to-head: /demand/nz/compare/brave-vs-google-chrome
- [Microsoft Edge](/demand/nz/brands/microsoft-edge): Head-to-head: /demand/nz/compare/google-chrome-vs-microsoft-edge
- [Opera](/demand/nz/brands/opera): Head-to-head: /demand/nz/compare/google-chrome-vs-opera
- [Safari](/demand/nz/brands/safari): Head-to-head: /demand/nz/compare/google-chrome-vs-safari

## Who owns Google Chrome?

Google Chrome is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chromecast, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Gemini, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand.

- [Google](/demand/nz/companies/google): Owns 36 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Google Chrome?

Google Chrome is owned by Google. Brandwave also tracks Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gmail, Google, Google Ads, Google Analytics, Google Authenticator, Google BigQuery, Google Chat, Google Chromecast, Google Classroom, Google Cloud, Google DeepMind, Google Drive, Google Family Link, Google Forms, Google Gemini, Google Keep, Google Maps, Google Maps Platform, Google Meet, Google Nest, Google Nest Wifi, Google Pixel, Google Slides, Google Translate, Google Workspace, Looker Studio, Snapseed, YouTube and YouTube Music, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Google Chrome: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/google-chrome

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/google-chrome. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
