---
title: "Goodbye Sandfly: search popularity and Share of Search in New Zealand"
description: "Goodbye Sandfly makes insect repellent sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/goodbye-sandfly"
publisher: "Brandwave"
---

# Goodbye Sandfly: search popularity and Share of Search in New Zealand

Goodbye Sandfly makes insect repellent sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Goodbye Sandfly
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among insect repellent brands**: 15%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Insect repellent brands | 3 | 15% | 150 |

- [Insect repellent brands](/demand/nz/categories/nz-insect-repellent-brands)

## How has branded search demand for Goodbye Sandfly changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Goodbye Sandfly in New Zealand fell from 230 to 150.
- Across the 11 months ending August 2026, Goodbye Sandfly’s estimated Share of Search among insect repellent brands in New Zealand decreased from 22.5% to 15%.
- Across the 11 months ending August 2026, Goodbye Sandfly’s estimated Share of Search among insect repellent brands in New Zealand peaked at 23.8% in March 2026 and was lowest at 9.3% in June 2026.
- Across the 11 months ending August 2026, Goodbye Sandfly fell from 2nd to 3rd among insect repellent brands in New Zealand.

## How did search popularity change for New Zealand insect repellent brands in August 2026?

- In August 2026, Goodbye Sandfly overtook Aerogard to rank 3rd among insect repellent brands in New Zealand, at 15%.
- In August 2026, Bushman gained estimated Share of Search among insect repellent brands in New Zealand, from 45.4% to 49%.
- In August 2026, Aerogard lost estimated Share of Search among insect repellent brands in New Zealand, from 19.4% to 14%.
- In August 2026, Rid lost estimated Share of Search among insect repellent brands in New Zealand, from 3.7% to 2%.
- Estimated monthly branded searches for Off! in New Zealand rose 233.3% over 11 measured months, from 60 to 200 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Insect repellent brands | 230 | 22.5% | 2 |
| Nov 2025 | Insect repellent brands | 490 | 20.1% | 3 |
| Dec 2025 | Insect repellent brands | 560 | 18.5% | 3 |
| Jan 2026 | Insect repellent brands | 600 | 22.1% | 3 |
| Feb 2026 | Insect repellent brands | 530 | 22.3% | 3 |
| Mar 2026 | Insect repellent brands | 410 | 23.8% | 2 |
| Apr 2026 | Insect repellent brands | 260 | 21.8% | 3 |
| May 2026 | Insect repellent brands | 170 | 10.8% | 4 |
| Jun 2026 | Insect repellent brands | 140 | 9.3% | 4 |
| Jul 2026 | Insect repellent brands | 120 | 11.1% | 4 |
| Aug 2026 | Insect repellent brands | 150 | 15% | 3 |
| Sep 2026 | Insect repellent brands | — | — | — |

## How is Goodbye Sandfly measured?

Brandwave collects information about searches that people make online using Goodbye Sandfly’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “goodbye sandfly”
- “goodbye sandfly insect repellent”
- “goodbye sandfly nz”
- “goodbye sandfly repellent”
- “goodbye sandfly repellent review”
- “goodbyesandfly”
- “goodbyesandfly co nz”

## Which insect repellent brands compete with Goodbye Sandfly?

- [Bushman](/demand/nz/brands/bushman): Head-to-head: /demand/nz/compare/bushman-vs-goodbye-sandfly
- [Off!](/demand/nz/brands/off): Head-to-head: /demand/nz/compare/goodbye-sandfly-vs-off
- [Aerogard](/demand/nz/brands/aerogard): Head-to-head: /demand/nz/compare/aerogard-vs-goodbye-sandfly
- [Rid](/demand/nz/brands/rid): Head-to-head: /demand/nz/compare/goodbye-sandfly-vs-rid

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Goodbye Sandfly: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/goodbye-sandfly

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/goodbye-sandfly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.