---
title: "Godfrey Hirst: search popularity and Share of Search in New Zealand"
description: "Godfrey Hirst makes carpet sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/godfrey-hirst"
publisher: "Brandwave"
---

# Godfrey Hirst: search popularity and Share of Search in New Zealand

Godfrey Hirst makes carpet sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Godfrey Hirst
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among carpet brands**: 30.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Carpet brands | 2 | 30.8% | 2.4K |

- [Carpet brands](/demand/nz/categories/nz-carpet-brands)

## How has branded search demand for Godfrey Hirst changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Godfrey Hirst in New Zealand held steady, from 2.5K to 2.4K.
- Across the 11 months ending August 2026, Godfrey Hirst’s estimated Share of Search among carpet brands in New Zealand increased from 28.6% to 30.8%.
- Across the 11 months ending August 2026, Godfrey Hirst’s estimated Share of Search among carpet brands in New Zealand peaked at 32.8% in May 2026 and was lowest at 26.4% in July 2026.

## How did search popularity change for New Zealand carpet brands in August 2026?

- In August 2026, Godfrey Hirst gained estimated Share of Search among carpet brands in New Zealand, from 26.4% to 30.8%.
- In August 2026, Belgotex gained estimated Share of Search among carpet brands in New Zealand, from 18.1% to 20.4%.
- In August 2026, Feltex gained estimated Share of Search among carpet brands in New Zealand, from 4.2% to 5%.
- In August 2026, Bremworth lost estimated Share of Search among carpet brands in New Zealand, from 51.3% to 43.8%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Carpet brands | 2.5K | 28.6% | 2 |
| Nov 2025 | Carpet brands | 1.8K | 28.4% | 2 |
| Dec 2025 | Carpet brands | 1.2K | 27.3% | 2 |
| Jan 2026 | Carpet brands | 1.6K | 29% | 2 |
| Feb 2026 | Carpet brands | 1.8K | 27.6% | 2 |
| Mar 2026 | Carpet brands | 2.2K | 29% | 2 |
| Apr 2026 | Carpet brands | 1.7K | 27.2% | 2 |
| May 2026 | Carpet brands | 2.3K | 32.8% | 2 |
| Jun 2026 | Carpet brands | 2.3K | 31.1% | 2 |
| Jul 2026 | Carpet brands | 1.9K | 26.4% | 2 |
| Aug 2026 | Carpet brands | 2.4K | 30.8% | 2 |
| Sep 2026 | Carpet brands | — | — | — |

## How is Godfrey Hirst measured?

Brandwave collects information about searches that people make online using Godfrey Hirst’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “b2b godfrey hirst”
- “godfrey hirst”
- “godfrey hirst carpet”
- “godfrey hirst carpet tiles”
- “godfrey hirst flooring”
- “godfrey hirst near me”
- “godfrey hirst nz”
- “godfrey hirst wool carpet”
- “godfreyhirst”
- “godfreyhirst carpet”
- “godfreyhirst com”
- “godfreyhirst nz”

## Which carpet brands compete with Godfrey Hirst?

- [Bremworth](/demand/nz/brands/bremworth): Head-to-head: /demand/nz/compare/bremworth-vs-godfrey-hirst
- [Belgotex](/demand/nz/brands/belgotex): Head-to-head: /demand/nz/compare/belgotex-vs-godfrey-hirst
- [Feltex](/demand/nz/brands/feltex): Head-to-head: /demand/nz/compare/feltex-vs-godfrey-hirst

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Godfrey Hirst: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/godfrey-hirst

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/godfrey-hirst. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.