---
title: "Global Finance: search popularity and Share of Search in New Zealand"
description: "A New Zealand mortgage and insurance adviser based in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/global-finance"
publisher: "Brandwave"
---

# Global Finance: search popularity and Share of Search in New Zealand

A New Zealand mortgage and insurance adviser based in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Global Finance
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among auckland mortgage advisers**: 81.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Auckland mortgage advisers | 1 | 81.1% | 860 |
| Hamilton mortgage advisers | 2 | 11.3% | 860 |
| mortgage advisers | 6 | 3.8% | 860 |
| Tauranga mortgage advisers | 2 | 11.8% | 860 |

- [Auckland mortgage advisers](/demand/nz/categories/nz-auckland-mortgage-advisers)
- [Hamilton mortgage advisers](/demand/nz/categories/nz-hamilton-mortgage-advisers)
- [New Zealand mortgage advisers](/demand/nz/categories/nz-mortgage-advisers)
- [Tauranga mortgage advisers](/demand/nz/categories/nz-tauranga-mortgage-advisers)

## How has branded search demand for Global Finance changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Global Finance in New Zealand fell from 1.2K to 860.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among auckland mortgage advisers in New Zealand increased from 78.9% to 81.1%.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among auckland mortgage advisers in New Zealand peaked at 83.9% in April 2026 and was lowest at 78.7% in November 2025.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among hamilton mortgage advisers in New Zealand decreased from 13.7% to 11.3%.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 15.6% in December 2025 and was lowest at 11.3% in August 2026.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among mortgage advisers in New Zealand decreased from 4.7% to 3.8%.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among mortgage advisers in New Zealand peaked at 5.5% in December 2025 and was lowest at 3.8% in August 2026.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among tauranga mortgage advisers in New Zealand decreased from 14.3% to 11.8%.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among tauranga mortgage advisers in New Zealand peaked at 16.2% in December 2025 and was lowest at 11.8% in August 2026.

## How did search popularity change for New Zealand auckland mortgage advisers in August 2026?

- In August 2026, Mortgage Managers overtook iLender to rank 2nd among auckland mortgage advisers in New Zealand, at 10.4%.
- In August 2026, Mortgage IQ lost estimated Share of Search among auckland mortgage advisers in New Zealand, from 4.4% to 1.9%.
- In August 2026, Global Finance lost estimated Share of Search among auckland mortgage advisers in New Zealand, from 83.2% to 81.1%.
- iLender’s estimated Share of Search among auckland mortgage advisers in New Zealand has gained ground for 3 months in a row, from 5.5% to 6.6% in August 2026.

## How did search popularity change for New Zealand hamilton mortgage advisers in August 2026?

- In August 2026, My Mortgage gained estimated Share of Search among hamilton mortgage advisers in New Zealand, from 3.1% to 3.9%.
- In August 2026, Global Finance lost estimated Share of Search among hamilton mortgage advisers in New Zealand, from 12.3% to 11.3%.
- Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

## How did search popularity change for New Zealand mortgage advisers in August 2026?

- In August 2026, Star Mortgage overtook The Mortgage Supply Co to rank 11th among mortgage advisers in New Zealand, at 2.1%.
- In August 2026, Mike Pero gained estimated Share of Search among mortgage advisers in New Zealand, from 5.1% to 6.1%.
- In August 2026, Tony Mounce Mortgages gained estimated Share of Search among mortgage advisers in New Zealand, from 1.5% to 2.2%.
- In August 2026, Float Mortgages gained estimated Share of Search among mortgage advisers in New Zealand, from 1.2% to 1.7%.
- In August 2026, NZHL lost estimated Share of Search among mortgage advisers in New Zealand, from 30.4% to 28.5%.
- In August 2026, Squirrel lost estimated Share of Search among mortgage advisers in New Zealand, from 25.7% to 25.1%.

## How did search popularity change for New Zealand tauranga mortgage advisers in August 2026?

- In August 2026, NZHL gained estimated Share of Search among tauranga mortgage advisers in New Zealand, from 86.5% to 87.7%.
- In August 2026, Global Finance lost estimated Share of Search among tauranga mortgage advisers in New Zealand, from 12.7% to 11.8%.
- Estimated monthly branded searches for Mortgage IQ in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Auckland mortgage advisers | 1.2K | 78.9% | 1 |
| Nov 2025 | Auckland mortgage advisers | 1K | 78.7% | 1 |
| Dec 2025 | Auckland mortgage advisers | 1K | 83.7% | 1 |
| Jan 2026 | Auckland mortgage advisers | 1K | 80.2% | 1 |
| Feb 2026 | Auckland mortgage advisers | 1K | 82.9% | 1 |
| Mar 2026 | Auckland mortgage advisers | 1.1K | 79.3% | 1 |
| Apr 2026 | Auckland mortgage advisers | 990 | 83.9% | 1 |
| May 2026 | Auckland mortgage advisers | 1K | 81.1% | 1 |
| Jun 2026 | Auckland mortgage advisers | 980 | 79% | 1 |
| Jul 2026 | Auckland mortgage advisers | 940 | 83.2% | 1 |
| Aug 2026 | Auckland mortgage advisers | 860 | 81.1% | 1 |
| Sep 2026 | Auckland mortgage advisers | — | — | — |
| Oct 2025 | Hamilton mortgage advisers | 1.2K | 13.7% | 2 |
| Nov 2025 | Hamilton mortgage advisers | 1K | 11.7% | 2 |
| Dec 2025 | Hamilton mortgage advisers | 1K | 15.6% | 2 |
| Jan 2026 | Hamilton mortgage advisers | 1K | 12.7% | 2 |
| Feb 2026 | Hamilton mortgage advisers | 1K | 12% | 2 |
| Mar 2026 | Hamilton mortgage advisers | 1.1K | 12.4% | 2 |
| Apr 2026 | Hamilton mortgage advisers | 990 | 13.9% | 2 |
| May 2026 | Hamilton mortgage advisers | 1K | 12.7% | 2 |
| Jun 2026 | Hamilton mortgage advisers | 980 | 13.9% | 2 |
| Jul 2026 | Hamilton mortgage advisers | 940 | 12.3% | 2 |
| Aug 2026 | Hamilton mortgage advisers | 860 | 11.3% | 2 |
| Sep 2026 | Hamilton mortgage advisers | — | — | — |
| Oct 2025 | mortgage advisers | 1.2K | 4.7% | 6 |
| Nov 2025 | mortgage advisers | 1K | 4% | 6 |
| Dec 2025 | mortgage advisers | 1K | 5.5% | 5 |
| Jan 2026 | mortgage advisers | 1K | 4.4% | 6 |
| Feb 2026 | mortgage advisers | 1K | 4% | 7 |
| Mar 2026 | mortgage advisers | 1.1K | 4.1% | 6 |
| Apr 2026 | mortgage advisers | 990 | 4.6% | 6 |
| May 2026 | mortgage advisers | 1K | 4.4% | 6 |
| Jun 2026 | mortgage advisers | 980 | 4.6% | 6 |
| Jul 2026 | mortgage advisers | 940 | 4.5% | 6 |
| Aug 2026 | mortgage advisers | 860 | 3.8% | 6 |
| Sep 2026 | mortgage advisers | — | — | — |
| Oct 2025 | Tauranga mortgage advisers | 1.2K | 14.3% | 2 |
| Nov 2025 | Tauranga mortgage advisers | 1K | 12.1% | 2 |
| Dec 2025 | Tauranga mortgage advisers | 1K | 16.2% | 2 |
| Jan 2026 | Tauranga mortgage advisers | 1K | 13.3% | 2 |
| Feb 2026 | Tauranga mortgage advisers | 1K | 12.5% | 2 |
| Mar 2026 | Tauranga mortgage advisers | 1.1K | 13.1% | 2 |
| Apr 2026 | Tauranga mortgage advisers | 990 | 14.6% | 2 |
| May 2026 | Tauranga mortgage advisers | 1K | 13.5% | 2 |
| Jun 2026 | Tauranga mortgage advisers | 980 | 14.8% | 2 |
| Jul 2026 | Tauranga mortgage advisers | 940 | 12.7% | 2 |
| Aug 2026 | Tauranga mortgage advisers | 860 | 11.8% | 2 |
| Sep 2026 | Tauranga mortgage advisers | — | — | — |

## How is Global Finance measured?

Brandwave collects information about searches that people make online using Global Finance’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “global finance”
- “global finance auckland”
- “global finance company”
- “global finance hamilton”
- “global finance nz”
- “global financial services nz”
- “globalfinance”
- “globalfinance.co.nz”

## Which auckland mortgage advisers compete with Global Finance?

- [Mortgage Managers](/demand/nz/brands/mortgage-managers): Head-to-head: /demand/nz/compare/global-finance-vs-mortgage-managers
- [iLender](/demand/nz/brands/ilender): Head-to-head: /demand/nz/compare/global-finance-vs-ilender
- [Mortgage IQ](/demand/nz/brands/mortgage-iq): Head-to-head: /demand/nz/compare/global-finance-vs-mortgage-iq

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Global Finance: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/global-finance

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/global-finance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
