--- title: "Glasshouse Fragrances: search popularity and Share of Search in New Zealand" description: "Glasshouse Fragrances makes candles and home fragrance sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/glasshouse-fragrances" publisher: "Brandwave" --- # Glasshouse Fragrances: search popularity and Share of Search in New Zealand Glasshouse Fragrances makes candles and home fragrance sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Glasshouse Fragrances - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among candle and home fragrance brands**: 9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Candle and home fragrance brands | 5 | 9% | 3.7K | - [Candle and home fragrance brands](/demand/nz/categories/nz-home-fragrance-brands) ## How has branded search demand for Glasshouse Fragrances changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Glasshouse Fragrances in New Zealand fell from 5.3K to 3.7K. - Across the 11 months ending August 2026, Glasshouse Fragrances’ estimated Share of Search among candle and home fragrance brands in New Zealand decreased from 13.6% to 9%. - Across the 11 months ending August 2026, Glasshouse Fragrances’ estimated Share of Search among candle and home fragrance brands in New Zealand peaked at 15.9% in December 2025 and was lowest at 6.8% in July 2026. - Across the 11 months ending August 2026, Glasshouse Fragrances fell from 4th to 5th among candle and home fragrance brands in New Zealand. ## How did search popularity change for New Zealand candle and home fragrance brands in August 2026? - In August 2026, Aesop gained estimated Share of Search among candle and home fragrance brands in New Zealand, from 21.9% to 28.1%. - In August 2026, Diptyque gained estimated Share of Search among candle and home fragrance brands in New Zealand, from 11.4% to 15.2%. - In August 2026, Jo Malone gained estimated Share of Search among candle and home fragrance brands in New Zealand, from 14.2% to 17.3%. - In August 2026, Glasshouse Fragrances gained estimated Share of Search among candle and home fragrance brands in New Zealand, from 6.8% to 9%. - In August 2026, Ecoya lost estimated Share of Search among candle and home fragrance brands in New Zealand, from 45.7% to 30.4%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Candle and home fragrance brands | 5.3K | 13.6% | 4 | | Nov 2025 | Candle and home fragrance brands | 10.6K | 12.3% | 3 | | Dec 2025 | Candle and home fragrance brands | 11.4K | 15.9% | 4 | | Jan 2026 | Candle and home fragrance brands | 3.8K | 11.1% | 5 | | Feb 2026 | Candle and home fragrance brands | 2.6K | 8.9% | 5 | | Mar 2026 | Candle and home fragrance brands | 2.7K | 7.8% | 5 | | Apr 2026 | Candle and home fragrance brands | 3.1K | 9.3% | 5 | | May 2026 | Candle and home fragrance brands | 3.5K | 9% | 5 | | Jun 2026 | Candle and home fragrance brands | 4.3K | 11% | 5 | | Jul 2026 | Candle and home fragrance brands | 3.6K | 6.8% | 5 | | Aug 2026 | Candle and home fragrance brands | 3.7K | 9% | 5 | | Sep 2026 | Candle and home fragrance brands | — | — | — | ## How is Glasshouse Fragrances measured? Brandwave collects information about searches that people make online using Glasshouse Fragrances’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “glasshouse candles” - “glasshouse candles caramel” - “glasshouse candles sale” - “glasshouse candles vanilla caramel” - “glasshouse fragrances” - “glasshouse fragrances candle” - “glasshouse fragrances diffuser” - “glasshouse fragrances near me” - “glasshouse fragrances nz” - “glasshouse fragrances online” - “glasshousefragrances” - “glasshousefragrances com” - “peter alexander glasshouse candles” ## Which candle and home fragrance brands compete with Glasshouse Fragrances? - [Ecoya](/demand/nz/brands/ecoya): Head-to-head: /demand/nz/compare/ecoya-vs-glasshouse-fragrances - [Aesop](/demand/nz/brands/aesop): Head-to-head: /demand/nz/compare/aesop-vs-glasshouse-fragrances - [Jo Malone](/demand/nz/brands/jo-malone): Head-to-head: /demand/nz/compare/glasshouse-fragrances-vs-jo-malone - [Diptyque](/demand/nz/brands/diptyque): Head-to-head: /demand/nz/compare/diptyque-vs-glasshouse-fragrances ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Glasshouse Fragrances: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/glasshouse-fragrances This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/glasshouse-fragrances. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.