---
title: "Giapo: search popularity and Share of Search in New Zealand"
description: "Giapo is a gelato or ice cream shop in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/giapo"
publisher: "Brandwave"
---

# Giapo: search popularity and Share of Search in New Zealand

Giapo is a gelato or ice cream shop in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Giapo
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among gelato and ice cream shops**: 40%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Gelato and ice cream shops | 1 | 40% | 19.2K |

- [Gelato and ice cream shops](/demand/nz/categories/nz-gelato-and-ice-cream-shops)

## How has branded search demand for Giapo changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Giapo in New Zealand rose from 15.8K to 19.2K.
- Across the 11 months ending August 2026, Giapo’s estimated Share of Search among gelato and ice cream shops in New Zealand increased from 32% to 40%.
- Across the 11 months ending August 2026, Giapo’s estimated Share of Search among gelato and ice cream shops in New Zealand peaked at 43% in June 2026 and was lowest at 32% in October 2025.

## How did search popularity change for New Zealand gelato and ice cream shops in August 2026?

- In August 2026, Giapo gained estimated Share of Search among gelato and ice cream shops in New Zealand, from 38.1% to 40%.
- In August 2026, Patagonia Chocolates gained estimated Share of Search among gelato and ice cream shops in New Zealand, from 25.5% to 26.8%.
- In August 2026, Duck Island Ice Cream lost estimated Share of Search among gelato and ice cream shops in New Zealand, from 11.1% to 9.7%.
- In August 2026, Island Gelato lost estimated Share of Search among gelato and ice cream shops in New Zealand, from 4.4% to 3.2%.
- In August 2026, Kaffee Eis lost estimated Share of Search among gelato and ice cream shops in New Zealand, from 2.7% to 2.1%.
- Estimated monthly branded searches for Rollickin' Gelato in New Zealand fell 15.5% over 11 measured months, from 10.4K to 8.8K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Gelato and ice cream shops | 15.8K | 32% | 1 |
| Nov 2025 | Gelato and ice cream shops | 24.9K | 38.6% | 1 |
| Dec 2025 | Gelato and ice cream shops | 29.1K | 39.3% | 1 |
| Jan 2026 | Gelato and ice cream shops | 25.1K | 38.4% | 1 |
| Feb 2026 | Gelato and ice cream shops | 23.8K | 35.9% | 1 |
| Mar 2026 | Gelato and ice cream shops | 23.6K | 38.5% | 1 |
| Apr 2026 | Gelato and ice cream shops | 19.3K | 34.2% | 2 |
| May 2026 | Gelato and ice cream shops | 19.9K | 40.2% | 1 |
| Jun 2026 | Gelato and ice cream shops | 16.2K | 43% | 1 |
| Jul 2026 | Gelato and ice cream shops | 16.2K | 38.1% | 1 |
| Aug 2026 | Gelato and ice cream shops | 19.2K | 40% | 1 |
| Sep 2026 | Gelato and ice cream shops | — | — | — |

## How is Giapo measured?

Brandwave collects information about searches that people make online using Giapo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “giapo”
- “giapo gelato”
- “giapo ice cream”
- “giapo menu”
- “giapo near me”

## Which gelato and ice cream shops compete with Giapo?

- [Patagonia Chocolates](/demand/nz/brands/patagonia-chocolates): Head-to-head: /demand/nz/compare/giapo-vs-patagonia-chocolates
- [Rollickin' Gelato](/demand/nz/brands/rollickin-gelato): Head-to-head: /demand/nz/compare/giapo-vs-rollickin-gelato
- [Duck Island Ice Cream](/demand/nz/brands/duck-island-ice-cream): Head-to-head: /demand/nz/compare/duck-island-ice-cream-vs-giapo
- [Island Gelato](/demand/nz/brands/island-gelato): Head-to-head: /demand/nz/compare/giapo-vs-island-gelato
- [Kaffee Eis](/demand/nz/brands/kaffee-eis): Head-to-head: /demand/nz/compare/giapo-vs-kaffee-eis

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Giapo: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/giapo

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/giapo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.