---
title: "Gates Optometrists: search popularity and Share of Search in New Zealand"
description: "Gates Optometrists offers Hamilton optometrist services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/gates-optometrists"
publisher: "Brandwave"
---

# Gates Optometrists: search popularity and Share of Search in New Zealand

Gates Optometrists offers Hamilton optometrist services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Gates Optometrists
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hamilton optometrists**: 2.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hamilton optometrists | 3 | 2.7% | 140 |

- [Hamilton optometrists](/demand/nz/categories/nz-hamilton-optometrists)

## How has branded search demand for Gates Optometrists changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Gates Optometrists in New Zealand fell from 190 to 140.
- Across the 11 months ending August 2026, Gates Optometrists’ estimated Share of Search among hamilton optometrists in New Zealand decreased from 4.2% to 2.7%.
- Across the 11 months ending August 2026, Gates Optometrists’ estimated Share of Search among hamilton optometrists in New Zealand peaked at 4.2% in October 2025 and was lowest at 2.4% in March 2026.

## How did search popularity change for New Zealand hamilton optometrists in August 2026?

- In August 2026, Rose Optometry gained estimated Share of Search among hamilton optometrists in New Zealand, from 58.3% to 60.6%.
- In August 2026, Paterson Burn lost estimated Share of Search among hamilton optometrists in New Zealand, from 39.3% to 36.7%.
- Estimated monthly branded searches for Gates Optometrists in New Zealand fell 26.3% over 11 measured months, from 190 to 140 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hamilton optometrists | 190 | 4.2% | 3 |
| Nov 2025 | Hamilton optometrists | 170 | 3.8% | 3 |
| Dec 2025 | Hamilton optometrists | 120 | 3.3% | 3 |
| Jan 2026 | Hamilton optometrists | 120 | 2.7% | 3 |
| Feb 2026 | Hamilton optometrists | 120 | 2.7% | 3 |
| Mar 2026 | Hamilton optometrists | 130 | 2.4% | 3 |
| Apr 2026 | Hamilton optometrists | 110 | 2.5% | 3 |
| May 2026 | Hamilton optometrists | 140 | 2.9% | 3 |
| Jun 2026 | Hamilton optometrists | 130 | 2.6% | 3 |
| Jul 2026 | Hamilton optometrists | 130 | 2.4% | 3 |
| Aug 2026 | Hamilton optometrists | 140 | 2.7% | 3 |
| Sep 2026 | Hamilton optometrists | — | — | — |

## How is Gates Optometrists measured?

Brandwave collects information about searches that people make online using Gates Optometrists’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gates optometrists”
- “gates optometrists auckland”
- “gates optometrists hamilton”

## Which hamilton optometrists compete with Gates Optometrists?

- [Rose Optometry](/demand/nz/brands/rose-optometry): Head-to-head: /demand/nz/compare/gates-optometrists-vs-rose-optometry
- [Paterson Burn](/demand/nz/brands/paterson-burn): Head-to-head: /demand/nz/compare/gates-optometrists-vs-paterson-burn

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Gates Optometrists: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/gates-optometrists

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/gates-optometrists. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.