---
title: "Freedom Farms: search popularity and Share of Search in New Zealand"
description: "Freedom Farms makes sausages and smallgoods sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/freedom-farms"
publisher: "Brandwave"
---

# Freedom Farms: search popularity and Share of Search in New Zealand

Freedom Farms makes sausages and smallgoods sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Freedom Farms
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among sausage and smallgoods brands**: 4.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Sausage and smallgoods brands | 4 | 4.8% | 350 |

- [Sausage and smallgoods brands](/demand/nz/categories/nz-smallgoods-brands)

## How has branded search demand for Freedom Farms changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Freedom Farms in New Zealand fell from 370 to 350.
- Across the 11 months ending August 2026, Freedom Farms’ estimated Share of Search among sausage and smallgoods brands in New Zealand peaked at 14.7% in December 2025 and was lowest at 3% in January 2026.

## How did search popularity change for New Zealand sausage and smallgoods brands in August 2026?

- In August 2026, Hellers gained estimated Share of Search among sausage and smallgoods brands in New Zealand, from 52.5% to 54.1%.
- In August 2026, Primo gained estimated Share of Search among sausage and smallgoods brands in New Zealand, from 5.4% to 6.6%.
- In August 2026, Freedom Farms gained estimated Share of Search among sausage and smallgoods brands in New Zealand, from 3.8% to 4.8%.
- In August 2026, Verkerks lost estimated Share of Search among sausage and smallgoods brands in New Zealand, from 38.3% to 34.6%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sausage and smallgoods brands | 370 | 4.5% | 4 |
| Nov 2025 | Sausage and smallgoods brands | 710 | 8.3% | 3 |
| Dec 2025 | Sausage and smallgoods brands | 1.7K | 14.7% | 3 |
| Jan 2026 | Sausage and smallgoods brands | 280 | 3% | 4 |
| Feb 2026 | Sausage and smallgoods brands | 250 | 3.2% | 4 |
| Mar 2026 | Sausage and smallgoods brands | 300 | 3.4% | 4 |
| Apr 2026 | Sausage and smallgoods brands | 250 | 3.5% | 4 |
| May 2026 | Sausage and smallgoods brands | 290 | 3.7% | 4 |
| Jun 2026 | Sausage and smallgoods brands | 280 | 3.7% | 4 |
| Jul 2026 | Sausage and smallgoods brands | 300 | 3.8% | 4 |
| Aug 2026 | Sausage and smallgoods brands | 350 | 4.8% | 4 |
| Sep 2026 | Sausage and smallgoods brands | — | — | — |

## How is Freedom Farms measured?

Brandwave collects information about searches that people make online using Freedom Farms’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “freedom farms”
- “freedom farms bacon”
- “freedom farms ham”
- “freedom farms near me”
- “freedom farms new zealand”
- “freedom farms nz”
- “freedom farms sausages”
- “freedomfarms”

## Which sausage and smallgoods brands compete with Freedom Farms?

- [Hellers](/demand/nz/brands/hellers): Head-to-head: /demand/nz/compare/freedom-farms-vs-hellers
- [Verkerks](/demand/nz/brands/verkerks): Head-to-head: /demand/nz/compare/freedom-farms-vs-verkerks
- [Primo](/demand/nz/brands/primo): Head-to-head: /demand/nz/compare/freedom-farms-vs-primo

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Freedom Farms: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/freedom-farms

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/freedom-farms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.