---
title: "How popular is Focus Genetics? Searches and AI answers in New Zealand"
description: "Focus Genetics breeds sheep and cattle genetics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/focus-genetics"
publisher: "Brandwave"
---

# How popular is Focus Genetics? Searches and AI answers in New Zealand

Focus Genetics breeds sheep and cattle genetics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Focus Genetics
- **Market**: New Zealand
- **Measured month**: Oct 2026
- **Share of Search among livestock genetics providers**: 7.1%

## Where does Focus Genetics compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Livestock genetics providers | 4 | 7.1% | 90 |

- [Livestock genetics providers](/demand/nz/categories/nz-livestock-genetics-providers)

## Top livestock genetics providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Focus Genetics was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Focus Genetics is the third most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| LIC | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| CRV | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Focus Genetics | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Semex | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Samen | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| GenomNZ | 6th | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about livestock genetics providers

- Asked ChatGPT "Which livestock genetics provider should I hire in New Zealand?": 1. LIC, 2. Focus Genetics, 3. Semex, 4. GenomNZ
- Asked ChatGPT "What are the best livestock genetics providers in New Zealand?": 1. LIC, 2. Focus Genetics, 3. CRV, 4. Samen, 5. Semex, 6. GenomNZ
- Asked ChatGPT "What's the best livestock genetics provider in New Zealand for dairy herd genetics?": 1. LIC, 2. CRV, 3. Semex
- Searched Google, AI Overview "livestock genetics nz": 1. LIC, 2. CRV
- Searched Google, AI Overview "best cattle genetics": named none of the brands we track

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for Focus Genetics changed in New Zealand over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Focus Genetics in New Zealand held steady at 90.
- Across the 12 months ending October 2026, Focus Genetics’ share of searches among livestock genetics providers in New Zealand peaked at 9.9% in July 2026 and was lowest at 5.2% in March 2026.

## How did search popularity change for New Zealand livestock genetics providers in October 2026?

- In October 2026, CRV overtook GenomNZ to rank 5th among livestock genetics providers in New Zealand, with 3.9% of the searches.
- In October 2026, Samen gained share of searches among livestock genetics providers in New Zealand, from 23.8% to 27.6%.
- In October 2026, LIC lost share of searches among livestock genetics providers in New Zealand, from 52.3% to 47.2%.
- In October 2026, GenomNZ lost share of searches among livestock genetics providers in New Zealand, from 5.4% to 3.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Livestock genetics providers | 90 | 7.3% | 4 |
| Dec 2025 | Livestock genetics providers | 50 | 6% | 4 |
| Jan 2026 | Livestock genetics providers | 70 | 7.9% | 4 |
| Feb 2026 | Livestock genetics providers | 70 | 5.3% | 4 |
| Mar 2026 | Livestock genetics providers | 70 | 5.2% | 4 |
| Apr 2026 | Livestock genetics providers | 110 | 9.5% | 4 |
| May 2026 | Livestock genetics providers | 110 | 8.9% | 3 |
| Jun 2026 | Livestock genetics providers | 90 | 6.9% | 4 |
| Jul 2026 | Livestock genetics providers | 110 | 9.9% | 4 |
| Aug 2026 | Livestock genetics providers | 70 | 6.6% | 4 |
| Sep 2026 | Livestock genetics providers | 90 | 6.9% | 4 |
| Oct 2026 | Livestock genetics providers | 90 | 7.1% | 4 |

## How are Focus Genetics’ branded searches counted?

Brandwave collects information about searches that people make online using Focus Genetics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “focus genetics”

## Which livestock genetics providers compete with Focus Genetics?

- [LIC](/demand/nz/brands/lic): Head-to-head: /demand/nz/compare/focus-genetics-vs-lic
- [Samen](/demand/nz/brands/samen): Head-to-head: /demand/nz/compare/focus-genetics-vs-samen
- [Semex](/demand/nz/brands/semex): Head-to-head: /demand/nz/compare/focus-genetics-vs-semex
- [CRV](/demand/nz/brands/crv): Head-to-head: /demand/nz/compare/crv-vs-focus-genetics
- [GenomNZ](/demand/nz/brands/genomnz): Head-to-head: /demand/nz/compare/focus-genetics-vs-genomnz

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Focus Genetics? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/focus-genetics

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/focus-genetics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
