---
title: "Flight Coffee: search popularity and Share of Search in New Zealand"
description: "A New Zealand specialty coffee roasting brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/flight-coffee"
publisher: "Brandwave"
---

# Flight Coffee: search popularity and Share of Search in New Zealand

A New Zealand specialty coffee roasting brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Flight Coffee
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among specialty coffee roasters**: 9.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| specialty coffee roasters | 4 | 9.1% | 3.8K |

- [New Zealand specialty coffee roasters](/demand/nz/categories/nz-specialty-coffee-roasters)

## How has branded search demand for Flight Coffee changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Flight Coffee in New Zealand held steady, from 3.6K to 3.8K.
- Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 11.7% to 9.1%.
- Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 13.3% in November 2025 and was lowest at 9.1% in August 2026.
- Across the 11 months ending August 2026, Flight Coffee rose from 5th to 4th among specialty coffee roasters in New Zealand.

## How did search popularity change for New Zealand specialty coffee roasters in August 2026?

- In August 2026, L'affare overtook Coffee Supreme to take the highest estimated Share of Search among specialty coffee roasters in New Zealand, at 35.7%.
- In August 2026, Kōkako overtook Rocket Coffee to rank 6th among specialty coffee roasters in New Zealand, at 7%.
- In August 2026, Allpress Espresso lost estimated Share of Search among specialty coffee roasters in New Zealand, from 19.1% to 12.7%.
- In August 2026, Havana Coffee Works lost estimated Share of Search among specialty coffee roasters in New Zealand, from 13% to 8.6%.
- In August 2026, Rocket Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 9.6% to 6.4%.
- In August 2026, Coffee Supreme lost estimated Share of Search among specialty coffee roasters in New Zealand, from 22.6% to 19.7%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | specialty coffee roasters | 3.6K | 11.7% | 5 |
| Nov 2025 | specialty coffee roasters | 4.5K | 13.3% | 5 |
| Dec 2025 | specialty coffee roasters | 3.6K | 10.4% | 6 |
| Jan 2026 | specialty coffee roasters | 3.8K | 10.7% | 5 |
| Feb 2026 | specialty coffee roasters | 3.1K | 10.4% | 5 |
| Mar 2026 | specialty coffee roasters | 3.6K | 10.4% | 5 |
| Apr 2026 | specialty coffee roasters | 3.6K | 11.4% | 5 |
| May 2026 | specialty coffee roasters | 3.1K | 9.9% | 5 |
| Jun 2026 | specialty coffee roasters | 3.1K | 11.6% | 5 |
| Jul 2026 | specialty coffee roasters | 3.1K | 11.2% | 5 |
| Aug 2026 | specialty coffee roasters | 3.8K | 9.1% | 4 |
| Sep 2026 | specialty coffee roasters | — | — | — |

## How is Flight Coffee measured?

Brandwave collects information about searches that people make online using Flight Coffee’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “flight coffee”
- “flight coffee nz”
- “flightcoffee”

## Which specialty coffee roasters compete with Flight Coffee?

- [L'affare](/demand/nz/brands/laffare): Head-to-head: /demand/nz/compare/flight-coffee-vs-laffare
- [Coffee Supreme](/demand/nz/brands/coffee-supreme): Head-to-head: /demand/nz/compare/coffee-supreme-vs-flight-coffee
- [Allpress Espresso](/demand/nz/brands/allpress): Head-to-head: /demand/nz/compare/allpress-vs-flight-coffee
- [Havana Coffee Works](/demand/nz/brands/havana-coffee): Head-to-head: /demand/nz/compare/flight-coffee-vs-havana-coffee
- [Kōkako](/demand/nz/brands/kokako): Head-to-head: /demand/nz/compare/flight-coffee-vs-kokako
- [Rocket Coffee](/demand/nz/brands/rocket-coffee)
- [eighthirty](/demand/nz/brands/eighthirty)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Flight Coffee: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/flight-coffee

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/flight-coffee. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.