---
title: "Fearon Hay: search popularity in New Zealand"
description: "An Auckland architecture firm. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/fearon-hay"
publisher: "Brandwave"
---

# Fearon Hay: search popularity in New Zealand

An Auckland architecture firm. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Fearon Hay
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among architecture firms**: 13.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Architecture firms | 2 | 13.1% | 1K |
| Auckland architecture firms | 3 | 19.7% | 690 |

- [Architecture firms](/demand/nz/categories/nz-architecture-firms)
- [Auckland architecture firms](/demand/nz/locations/auckland/architecture-firms)

## Top architecture firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Fearon Hay was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Fearon Hay is the third most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Warren and Mahoney | 1st | 2 of 3 | 1 of 1 | 3 of 4 |
| Jasmax | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Fearon Hay | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Cheshire Architects | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Architectus | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Stevens Lawson | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Studio Pacific Architecture | 7th | 1 of 3 | 1 of 1 | 2 of 4 |
| Athfield Architects | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Woods Bagot | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about architecture firms

- Asked ChatGPT "Which architecture firm should I hire in New Zealand?": named none of the brands we track
- Asked ChatGPT "What are the best architecture firms in New Zealand?": 1. Fearon Hay, 2. Warren and Mahoney, 3. Jasmax, 4. Architectus, 5. Stevens Lawson, 6. Cheshire Architects, 7. Studio Pacific Architecture
- Asked ChatGPT "What's the best architecture firm in New Zealand for a building project?": 1. Warren and Mahoney, 2. Jasmax, 3. Architectus, 4. Fearon Hay, 5. Cheshire Architects
- Searched Google, AI Overview "architecture firms nz": 1. Warren and Mahoney, 2. Cheshire Architects, 3. Jasmax, 4. Studio Pacific Architecture

Not named in any answer: Athfield Architects and Woods Bagot.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How has branded search demand for Fearon Hay changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Fearon Hay in New Zealand held steady at 1K.
- Across the 12 months ending September 2026, Fearon Hay’s share of searches among architecture firms in New Zealand decreased from 13.7% to 13.1%.
- Across the 12 months ending September 2026, Fearon Hay’s share of searches among architecture firms in New Zealand peaked at 17.6% in November 2025 and was lowest at 10.3% in February 2026.
- Across the 12 months ending September 2026, Fearon Hay’s share of searches among Auckland architecture firms in New Zealand increased from 17.8% to 19.7%.
- Across the 12 months ending September 2026, Fearon Hay’s share of searches among Auckland architecture firms in New Zealand peaked at 22.9% in April 2026 and was lowest at 17.5% in March 2026.
- Across the 12 months ending September 2026, Fearon Hay fell from 2nd to 3rd among Auckland architecture firms in New Zealand.

## How did search popularity change for New Zealand architecture firms in September 2026?

- In September 2026, Stevens Lawson overtook Studio Pacific Architecture to rank 7th among architecture firms in New Zealand, with 5.1% of the searches.
- In September 2026, Woods Bagot gained share of searches among architecture firms in New Zealand, from 2.6% to 3.3%.
- In September 2026, Fearon Hay lost share of searches among architecture firms in New Zealand, from 15% to 13.1%.
- In September 2026, Studio Pacific Architecture lost share of searches among architecture firms in New Zealand, from 6% to 4.9%.
- Jasmax’s share of searches among architecture firms in New Zealand has gained ground for 3 months in a row, from 9.8% to 12.3% in September 2026.
- Estimated monthly branded searches for Architectus in New Zealand rose 21.9% over 12 measured months, from 730 to 890 in September 2026.

## How did search popularity change for New Zealand Auckland architecture firms in September 2026?

- In September 2026, ASC Architects overtook Fearon Hay and 2 others to become the leader among Auckland architecture firms in New Zealand, with 20.6% of the searches.
- In September 2026, Fearon Hay lost share of searches among Auckland architecture firms in New Zealand, from 22% to 19.7%.
- In September 2026, Apex Architecture lost share of searches among Auckland architecture firms in New Zealand, from 5.1% to 4%.
- In September 2026, BDG Architects lost share of searches among Auckland architecture firms in New Zealand, from 4.1% to 3.1%.
- In September 2026, Warren and Mahoney lost share of searches among Auckland architecture firms in New Zealand, from 21.3% to 20.6%.
- In September 2026, Jasmax lost share of searches among Auckland architecture firms in New Zealand, from 17.4% to 16.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Architecture firms | 1K | 13.7% | 2 |
| Nov 2025 | Architecture firms | 1.3K | 17.6% | 2 |
| Dec 2025 | Architecture firms | 910 | 15.9% | 2 |
| Jan 2026 | Architecture firms | 850 | 13.5% | 2 |
| Feb 2026 | Architecture firms | 800 | 10.3% | 4 |
| Mar 2026 | Architecture firms | 1K | 12.4% | 3 |
| Apr 2026 | Architecture firms | 1.1K | 15.2% | 2 |
| May 2026 | Architecture firms | 1K | 12.8% | 3 |
| Jun 2026 | Architecture firms | 1K | 12.9% | 2 |
| Jul 2026 | Architecture firms | 910 | 10.9% | 4 |
| Aug 2026 | Architecture firms | 1.2K | 15% | 2 |
| Sep 2026 | Architecture firms | 1K | 13.1% | 2 |
| Oct 2025 | Auckland architecture firms | 690 | 17.8% | 2 |
| Nov 2025 | Auckland architecture firms | 850 | 19.8% | 2 |
| Dec 2025 | Auckland architecture firms | 600 | 20.8% | 2 |
| Jan 2026 | Auckland architecture firms | 600 | 19.4% | 2 |
| Feb 2026 | Auckland architecture firms | 600 | 17.6% | 2 |
| Mar 2026 | Auckland architecture firms | 690 | 17.5% | 3 |
| Apr 2026 | Auckland architecture firms | 740 | 22.9% | 1 |
| May 2026 | Auckland architecture firms | 740 | 20% | 2 |
| Jun 2026 | Auckland architecture firms | 740 | 19.4% | 2 |
| Jul 2026 | Auckland architecture firms | 650 | 17.6% | 3 |
| Aug 2026 | Auckland architecture firms | 910 | 22% | 1 |
| Sep 2026 | Auckland architecture firms | 690 | 19.7% | 3 |

## How are Fearon Hay’s branded searches counted?

Brandwave collects information about searches that people make online using Fearon Hay’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “fearon hay”
- “fearon hay architects”

## Which architecture firms compete with Fearon Hay?

- [Warren and Mahoney](/demand/nz/brands/warren-and-mahoney): Head-to-head: /demand/nz/compare/fearon-hay-vs-warren-and-mahoney
- [Jasmax](/demand/nz/brands/jasmax): Head-to-head: /demand/nz/compare/fearon-hay-vs-jasmax
- [Architectus](/demand/nz/brands/architectus): Head-to-head: /demand/nz/compare/architectus-vs-fearon-hay
- [Cheshire Architects](/demand/nz/brands/cheshire-architects): Head-to-head: /demand/nz/compare/cheshire-architects-vs-fearon-hay
- [Athfield Architects](/demand/nz/brands/athfield-architects): Head-to-head: /demand/nz/compare/athfield-architects-vs-fearon-hay
- [Stevens Lawson](/demand/nz/brands/stevens-lawson)
- [Studio Pacific Architecture](/demand/nz/brands/studio-pacific-architecture)
- [Woods Bagot](/demand/nz/brands/woods-bagot)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Fearon Hay: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/fearon-hay

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/fearon-hay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.