--- title: "Eufy: search popularity and Share of Search in New Zealand" description: "Eufy offers robot vacuum cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/eufy" publisher: "Brandwave" --- # Eufy: search popularity and Share of Search in New Zealand Eufy offers robot vacuum cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Eufy - **Owned by**: Anker - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among home security camera brands**: 39.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Home security camera brands | 1 | 39.7% | 21.9K | | Robot vacuum brands | 1 | 62.4% | 21.9K | - [Home security camera brands](/demand/nz/categories/nz-smart-home-security-brands) - [Robot vacuum brands](/demand/nz/categories/nz-robot-vacuum-brands) ## How has branded search demand for Eufy changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Eufy in New Zealand rose from 17.4K to 21.9K. - Across the 11 months ending August 2026, Eufy’s estimated Share of Search among home security camera brands in New Zealand increased from 37.8% to 39.7%. - Across the 11 months ending August 2026, Eufy’s estimated Share of Search among home security camera brands in New Zealand peaked at 42.2% in November 2025 and was lowest at 37.8% in October 2025. - Across the 11 months ending August 2026, Eufy’s estimated Share of Search among robot vacuum brands in New Zealand decreased from 63.5% to 62.4%. - Across the 11 months ending August 2026, Eufy’s estimated Share of Search among robot vacuum brands in New Zealand peaked at 65.6% in June 2026 and was lowest at 58.3% in December 2025. ## How did search popularity change for New Zealand home security camera brands in August 2026? - In August 2026, TP-Link Tapo gained estimated Share of Search among home security camera brands in New Zealand, from 16.3% to 18%. - In August 2026, Eufy lost estimated Share of Search among home security camera brands in New Zealand, from 40.6% to 39.7%. - Arlo’s estimated Share of Search among home security camera brands in New Zealand has lost ground for 3 months in a row, from 17.9% to 15.3% in August 2026. - Estimated monthly branded searches for Ring in New Zealand rose 24.3% over 11 measured months, from 6.3K to 7.8K in August 2026. - Estimated monthly branded searches for Google Nest in New Zealand fell 12.7% over 11 measured months, from 4.5K to 3.9K in August 2026. ## How did search popularity change for New Zealand robot vacuum brands in August 2026? - In August 2026, Dreame gained estimated Share of Search among robot vacuum brands in New Zealand, from 11.1% to 13%. - In August 2026, Ecovacs gained estimated Share of Search among robot vacuum brands in New Zealand, from 6.7% to 7.2%. - In August 2026, Roborock lost estimated Share of Search among robot vacuum brands in New Zealand, from 10.7% to 9.8%. - In August 2026, iRobot lost estimated Share of Search among robot vacuum brands in New Zealand, from 8.5% to 7.6%. - In August 2026, Eufy lost estimated Share of Search among robot vacuum brands in New Zealand, from 63% to 62.4%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Home security camera brands | 17.4K | 37.8% | 1 | | Nov 2025 | Home security camera brands | 22.7K | 42.2% | 1 | | Dec 2025 | Home security camera brands | 22.3K | 41.1% | 1 | | Jan 2026 | Home security camera brands | 19.1K | 38.3% | 1 | | Feb 2026 | Home security camera brands | 16.3K | 38% | 1 | | Mar 2026 | Home security camera brands | 19.4K | 39.9% | 1 | | Apr 2026 | Home security camera brands | 21.9K | 41.1% | 1 | | May 2026 | Home security camera brands | 22.1K | 38.9% | 1 | | Jun 2026 | Home security camera brands | 21.9K | 39% | 1 | | Jul 2026 | Home security camera brands | 22.4K | 40.6% | 1 | | Aug 2026 | Home security camera brands | 21.9K | 39.7% | 1 | | Sep 2026 | Home security camera brands | — | — | — | | Oct 2025 | Robot vacuum brands | 17.4K | 63.5% | 1 | | Nov 2025 | Robot vacuum brands | 22.7K | 58.8% | 1 | | Dec 2025 | Robot vacuum brands | 22.3K | 58.3% | 1 | | Jan 2026 | Robot vacuum brands | 19.1K | 63.7% | 1 | | Feb 2026 | Robot vacuum brands | 16.3K | 63.6% | 1 | | Mar 2026 | Robot vacuum brands | 19.4K | 63.8% | 1 | | Apr 2026 | Robot vacuum brands | 21.9K | 63.7% | 1 | | May 2026 | Robot vacuum brands | 22.1K | 63.6% | 1 | | Jun 2026 | Robot vacuum brands | 21.9K | 65.6% | 1 | | Jul 2026 | Robot vacuum brands | 22.4K | 63% | 1 | | Aug 2026 | Robot vacuum brands | 21.9K | 62.4% | 1 | | Sep 2026 | Robot vacuum brands | — | — | — | ## How is Eufy measured? Brandwave collects information about searches that people make online using Eufy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “eufy” - “eufy baby monitor” - “eufy c210” - “eufy cam 2c” - “eufy camera” - “eufy camera 3” - “eufy com” - “eufy door lock” - “eufy doorbell” - “eufy e20” - “eufy homebase3” - “eufy indoor camera” - “eufy near me” - “eufy new zealand” - “eufy nz” - “eufy online” - “eufy outdoor camera” - “eufy robotic vacuum” - “eufy robovac” - “eufy scale” - “eufy security” - “eufy security camera” - “eufy solar panel” - “eufy vacuum” - “eufy vacuum cleaner” ## Which home security camera brands compete with Eufy? - [TP-Link Tapo](/demand/nz/brands/tp-link-tapo): Head-to-head: /demand/nz/compare/eufy-vs-tp-link-tapo - [Arlo](/demand/nz/brands/arlo): Head-to-head: /demand/nz/compare/arlo-vs-eufy - [Ring](/demand/nz/brands/ring-security): Head-to-head: /demand/nz/compare/eufy-vs-ring-security - [Google Nest](/demand/nz/brands/google-nest): Head-to-head: /demand/nz/compare/eufy-vs-google-nest - [Swann](/demand/nz/brands/swann): Head-to-head: /demand/nz/compare/eufy-vs-swann ## Who owns Eufy? Eufy is owned by Anker. Brandwave also tracks Anker, owned by the same company, in New Zealand. - [Anker](/demand/nz/companies/anker): Owns 3 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Eufy? Eufy is owned by Anker. Brandwave also tracks Anker, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Eufy: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/eufy This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/eufy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.