--- title: "Earthmaker: search popularity in New Zealand" description: "Earthmaker is a compost bin brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/earthmaker" publisher: "Brandwave" --- # Earthmaker: search popularity in New Zealand Earthmaker is a compost bin brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Earthmaker - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among compost bin brands**: 37.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Compost bin brands | 1 | 37.5% | 120 | - [Compost bin brands](/demand/nz/categories/nz-compost-bin-brands) ## Top compost bin brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Earthmaker was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Earthmaker is the third most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tumbleweed | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Maze | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Earthmaker | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Zing Bokashi | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Reln | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about compost bin brands - Asked ChatGPT "Which compost bin brand should I buy in New Zealand?": 1. Tumbleweed, 2. Maze - Asked ChatGPT "What are the best compost bin brands in New Zealand?": 1. Tumbleweed, 2. Maze, 3. Earthmaker, 4. Zing Bokashi - Asked ChatGPT "What's the best compost bin brand in New Zealand for a backyard garden?": 1. Tumbleweed, 2. Maze, 3. Earthmaker - Searched Google, AI Overview "compost bin nz": 1. Earthmaker, 2. Maze - Searched Google, AI Overview "kitchen compost bin nz": 1. Maze Not named in any answer: Reln. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Earthmaker changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Earthmaker in New Zealand rose from 100 to 120. - Across the 12 months ending September 2026, Earthmaker’s share of searches among compost bin brands in New Zealand decreased from 38.5% to 37.5%. - Across the 12 months ending September 2026, Earthmaker’s share of searches among compost bin brands in New Zealand peaked at 47.6% in February 2026 and was lowest at 26.3% in May 2026. ## How did search popularity change for New Zealand compost bin brands in September 2026? - In September 2026, Tumbleweed overtook Maze to rank 2nd among compost bin brands in New Zealand, with 31.3% of the searches. - In September 2026, Zing Bokashi gained share of searches among compost bin brands in New Zealand, from 3.8% to 6.3%. - In September 2026, Reln gained share of searches among compost bin brands in New Zealand, from 11.5% to 12.5%. - In September 2026, Maze lost share of searches among compost bin brands in New Zealand, from 23.1% to 12.5%. - In September 2026, Earthmaker lost share of searches among compost bin brands in New Zealand, from 38.5% to 37.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Compost bin brands | 100 | 38.5% | 1 | | Nov 2025 | Compost bin brands | 90 | 36% | 1 | | Dec 2025 | Compost bin brands | 80 | 40% | 1 | | Jan 2026 | Compost bin brands | 110 | 36.7% | 1 | | Feb 2026 | Compost bin brands | 100 | 47.6% | 1 | | Mar 2026 | Compost bin brands | 80 | 40% | 1 | | Apr 2026 | Compost bin brands | 100 | 38.5% | 1 | | May 2026 | Compost bin brands | 50 | 26.3% | 2 | | Jun 2026 | Compost bin brands | 60 | 31.6% | 1 | | Jul 2026 | Compost bin brands | 60 | 30% | 1 | | Aug 2026 | Compost bin brands | 100 | 38.5% | 1 | | Sep 2026 | Compost bin brands | 120 | 37.5% | 1 | ## How are Earthmaker’s branded searches counted? Brandwave collects information about searches that people make online using Earthmaker’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “earthmaker” - “earthmaker compost bin” ## Which compost bin brands compete with Earthmaker? - [Tumbleweed](/demand/nz/brands/tumbleweed): Head-to-head: /demand/nz/compare/earthmaker-vs-tumbleweed - [Maze](/demand/nz/brands/maze-compost): Head-to-head: /demand/nz/compare/earthmaker-vs-maze-compost - [Reln](/demand/nz/brands/reln): Head-to-head: /demand/nz/compare/earthmaker-vs-reln - [Zing Bokashi](/demand/nz/brands/zing-bokashi): Head-to-head: /demand/nz/compare/earthmaker-vs-zing-bokashi ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Earthmaker: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/earthmaker This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/earthmaker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.