---
title: "Dynamic Yield: search popularity and Share of Search in New Zealand"
description: "Dynamic Yield is an ecommerce personalization platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/dynamic-yield"
publisher: "Brandwave"
---

# Dynamic Yield: search popularity and Share of Search in New Zealand

Dynamic Yield is an ecommerce personalization platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Dynamic Yield
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among ecommerce personalisation platforms**: 16.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ecommerce personalisation platforms | 4 | 16.7% | 30 |

- [Ecommerce personalisation platforms](/demand/nz/categories/nz-ecommerce-personalisation-platforms)

## How has branded search demand for Dynamic Yield changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Dynamic Yield in New Zealand fell from 60 to 30.
- Across the 11 months ending August 2026, Dynamic Yield’s estimated Share of Search among ecommerce personalisation platforms in New Zealand decreased from 37.5% to 16.7%.
- Across the 11 months ending August 2026, Dynamic Yield’s estimated Share of Search among ecommerce personalisation platforms in New Zealand peaked at 40% in February 2026 and was lowest at 9.1% in January 2026.
- Across the 11 months ending August 2026, Dynamic Yield fell from 1st to 4th among ecommerce personalisation platforms in New Zealand.

## How did search popularity change for New Zealand ecommerce personalisation platforms in August 2026?

- In August 2026, Nosto overtook Bloomreach to take the highest estimated Share of Search among ecommerce personalisation platforms in New Zealand, at 33.3%.
- In August 2026, Rebuy overtook Bloomreach to rank 2nd among ecommerce personalisation platforms in New Zealand, at 22.2%.
- In August 2026, Dynamic Yield lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 31.6% to 16.7%.
- In August 2026, Recombee lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 15.8% to 11.1%.
- In August 2026, Bloomreach lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 21.1% to 16.7%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ecommerce personalisation platforms | 60 | 37.5% | 1 |
| Nov 2025 | Ecommerce personalisation platforms | 80 | 34.8% | 1 |
| Dec 2025 | Ecommerce personalisation platforms | 50 | 35.7% | 1 |
| Jan 2026 | Ecommerce personalisation platforms | 10 | 9.1% | 4 |
| Feb 2026 | Ecommerce personalisation platforms | 80 | 40% | 1 |
| Mar 2026 | Ecommerce personalisation platforms | 70 | 31.8% | 1 |
| Apr 2026 | Ecommerce personalisation platforms | 40 | 28.6% | 1 |
| May 2026 | Ecommerce personalisation platforms | 70 | 35% | 1 |
| Jun 2026 | Ecommerce personalisation platforms | 60 | 30% | 2 |
| Jul 2026 | Ecommerce personalisation platforms | 60 | 31.6% | 1 |
| Aug 2026 | Ecommerce personalisation platforms | 30 | 16.7% | 4 |
| Sep 2026 | Ecommerce personalisation platforms | — | — | — |

## How is Dynamic Yield measured?

Brandwave collects information about searches that people make online using Dynamic Yield’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “dynamic yield”
- “dynamic yield com”
- “dynamic yield mastercard”
- “dynamic yield personalisation”
- “dynamic yield pricing”
- “dynamic yield product recommendations”
- “dynamic yield shopping muse”
- “dynamic yield software”
- “dynamicyield”
- “dynamicyield com”
- “mastercard dynamic yield”
- “shopping muse”

## Which ecommerce personalisation platforms compete with Dynamic Yield?

- [Nosto](/demand/nz/brands/nosto): Head-to-head: /demand/nz/compare/dynamic-yield-vs-nosto
- [Rebuy](/demand/nz/brands/rebuy): Head-to-head: /demand/nz/compare/dynamic-yield-vs-rebuy
- [Bloomreach](/demand/nz/brands/bloomreach): Head-to-head: /demand/nz/compare/bloomreach-vs-dynamic-yield
- [Recombee](/demand/nz/brands/recombee): Head-to-head: /demand/nz/compare/dynamic-yield-vs-recombee

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Dynamic Yield: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/dynamic-yield

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/dynamic-yield. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.