--- title: "Dutchman Industries: search popularity in New Zealand" description: "Dutchman Industries is a tree spade attachment brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/dutchman-industries" publisher: "Brandwave" --- # Dutchman Industries: search popularity in New Zealand Dutchman Industries is a tree spade attachment brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Dutchman Industries - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among tree spade attachment brands**: 0.19% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Tree spade attachment brands | 5 | 0.19% | 10 | - [Tree spade attachment brands](/demand/nz/categories/nz-tree-spade-attachment-brands) ## Top tree spade attachment brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Dutchman Industries was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Dutchman Industries is the second most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Big John Tree Transplanter | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Dutchman Industries | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Earthworm Attachments | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Bobcat | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | John Deere | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Kubota | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about tree spade attachment brands - Asked ChatGPT "Which tree spade attachment brand should I buy in New Zealand?": 1. Bobcat - Asked ChatGPT "What are the best tree spade attachment brands in New Zealand?": 1. Big John Tree Transplanter, 2. Dutchman Industries, 3. Earthworm Attachments, 4. Bobcat - Asked ChatGPT "What's the best tree spade attachment brand in New Zealand for landscaping equipment?": 1. Dutchman Industries, 2. Big John Tree Transplanter, 3. Earthworm Attachments - Searched Google, AI Overview "tree spade attachment brands": 1. Big John Tree Transplanter, 2. Dutchman Industries - Searched Google, AI Overview "best tree spade attachment": 1. Bobcat Not named in any answer: John Deere and Kubota. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Dutchman Industries changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Dutchman Industries in New Zealand held steady, from 0 to 10. - Across the 12 months ending September 2026, Dutchman Industries rose from 6th to 5th among tree spade attachment brands in New Zealand. ## How did search popularity change for New Zealand tree spade attachment brands in September 2026? - In September 2026, John Deere gained share of searches among tree spade attachment brands in New Zealand, from 64.4% to 65.1%. - In September 2026, Bobcat lost share of searches among tree spade attachment brands in New Zealand, from 3.3% to 2.7%. - In September 2026, Dutchman Industries rose from 6th to 5th among tree spade attachment brands in New Zealand. - In September 2026, Big John Tree Transplanter fell from 5th to 6th among tree spade attachment brands in New Zealand. - Estimated monthly branded searches for Earthworm Attachments in New Zealand rose 27.3% over 12 measured months, from 110 to 140 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Tree spade attachment brands | 0 | 0% | 6 | | Nov 2025 | Tree spade attachment brands | 0 | 0% | 6 | | Dec 2025 | Tree spade attachment brands | 0 | 0% | 6 | | Jan 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Feb 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Mar 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Apr 2026 | Tree spade attachment brands | 0 | 0% | 6 | | May 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Jun 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Jul 2026 | Tree spade attachment brands | 10 | 0.23% | 5 | | Aug 2026 | Tree spade attachment brands | 0 | 0% | 6 | | Sep 2026 | Tree spade attachment brands | 10 | 0.19% | 5 | ## How are Dutchman Industries’ branded searches counted? Brandwave collects information about searches that people make online using Dutchman Industries’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “dutchman industries” ## Which tree spade attachment brands compete with Dutchman Industries? - [John Deere](/demand/nz/brands/john-deere): Head-to-head: /demand/nz/compare/dutchman-industries-vs-john-deere - [Kubota](/demand/nz/brands/kubota): Head-to-head: /demand/nz/compare/dutchman-industries-vs-kubota - [Bobcat](/demand/nz/brands/bobcat): Head-to-head: /demand/nz/compare/bobcat-vs-dutchman-industries - [Earthworm Attachments](/demand/nz/brands/earthworm-attachments): Head-to-head: /demand/nz/compare/dutchman-industries-vs-earthworm-attachments - [Big John Tree Transplanter](/demand/nz/brands/big-john-tree-transplanter): Head-to-head: /demand/nz/compare/big-john-tree-transplanter-vs-dutchman-industries ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Dutchman Industries: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/dutchman-industries This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/dutchman-industries. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.