--- title: "Dolphin: search popularity in New Zealand" description: "Dolphin makes robotic pool cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/dolphin-pool" publisher: "Brandwave" --- # Dolphin: search popularity in New Zealand Dolphin makes robotic pool cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Dolphin - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among pool cleaner brands**: 42.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Pool cleaner brands | 1 | 42.2% | 190 | - [Pool cleaner brands](/demand/nz/categories/nz-pool-cleaner-brands) ## Top pool cleaner brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Dolphin appeared in all four answers. Dolphin is the most recommended of the four. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Dolphin | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Maytronics | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Zodiac | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Hayward | 4th | 2 of 3 | 1 of 1 | 3 of 4 | ## Every AI answer about pool cleaner brands - Asked ChatGPT "Which pool cleaner brand should I buy in New Zealand?": 1. Dolphin, 2. Maytronics, 3. Zodiac, 4. Hayward - Asked ChatGPT "What are the best pool cleaner brands in New Zealand?": 1. Dolphin, 2. Zodiac, 3. Hayward, 4. Maytronics - Asked ChatGPT "What's the best pool cleaner brand in New Zealand for a backyard pool?": 1. Maytronics, 2. Dolphin, 3. Zodiac - Searched Google, AI Overview "best pool cleaner": 1. Dolphin, 2. Hayward Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Dolphin changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Dolphin in New Zealand fell from 290 to 190. - Across the 12 months ending September 2026, Dolphin’s share of searches among pool cleaner brands in New Zealand decreased from 44.6% to 42.2%. - Across the 12 months ending September 2026, Dolphin’s share of searches among pool cleaner brands in New Zealand peaked at 51.4% in March 2026 and was lowest at 39.6% in February 2026. ## How did search popularity change for New Zealand pool cleaner brands in September 2026? - In September 2026, Maytronics gained share of searches among pool cleaner brands in New Zealand, from 13.9% to 17.8%. - In September 2026, Zodiac gained share of searches among pool cleaner brands in New Zealand, from 33.3% to 35.6%. - In September 2026, Hayward lost share of searches among pool cleaner brands in New Zealand, from 8.3% to 4.4%. - In September 2026, Dolphin lost share of searches among pool cleaner brands in New Zealand, from 44.4% to 42.2%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Pool cleaner brands | 290 | 44.6% | 1 | | Nov 2025 | Pool cleaner brands | 430 | 51.2% | 1 | | Dec 2025 | Pool cleaner brands | 350 | 49.3% | 1 | | Jan 2026 | Pool cleaner brands | 290 | 46% | 1 | | Feb 2026 | Pool cleaner brands | 190 | 39.6% | 1 | | Mar 2026 | Pool cleaner brands | 190 | 51.4% | 1 | | Apr 2026 | Pool cleaner brands | 120 | 46.2% | 1 | | May 2026 | Pool cleaner brands | 100 | 45.5% | 1 | | Jun 2026 | Pool cleaner brands | 80 | 42.1% | 1 | | Jul 2026 | Pool cleaner brands | 80 | 40% | 1 | | Aug 2026 | Pool cleaner brands | 160 | 44.4% | 1 | | Sep 2026 | Pool cleaner brands | 190 | 42.2% | 1 | ## How are Dolphin’s branded searches counted? Brandwave collects information about searches that people make online using Dolphin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “dolphin pool” - “dolphin pool cleaner” ## Which pool cleaner brands compete with Dolphin? - [Zodiac](/demand/nz/brands/zodiac-pool): Head-to-head: /demand/nz/compare/dolphin-pool-vs-zodiac-pool - [Maytronics](/demand/nz/brands/maytronics): Head-to-head: /demand/nz/compare/dolphin-pool-vs-maytronics - [Hayward](/demand/nz/brands/hayward-pool): Head-to-head: /demand/nz/compare/dolphin-pool-vs-hayward-pool ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Dolphin: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/dolphin-pool This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/dolphin-pool. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.