---
title: "Digital Pie: search popularity and Share of Search in New Zealand"
description: "Digital Pie provides digital marketing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/digital-pie"
publisher: "Brandwave"
---

# Digital Pie: search popularity and Share of Search in New Zealand

Digital Pie provides digital marketing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Digital Pie
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among tauranga digital marketing agencies**: 21.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tauranga digital marketing agencies | 3 | 21.7% | 150 |

- [Tauranga digital marketing agencies](/demand/nz/categories/nz-tauranga-digital-marketing-agencies)

## How has branded search demand for Digital Pie changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Digital Pie in New Zealand fell from 270 to 150.
- Across the 11 months ending August 2026, Digital Pie’s estimated Share of Search among tauranga digital marketing agencies in New Zealand decreased from 31.4% to 21.7%.
- Across the 11 months ending August 2026, Digital Pie’s estimated Share of Search among tauranga digital marketing agencies in New Zealand peaked at 34.4% in November 2025 and was lowest at 15.2% in June 2026.

## How did search popularity change for New Zealand tauranga digital marketing agencies in August 2026?

- In August 2026, Collab Digital lost estimated Share of Search among tauranga digital marketing agencies in New Zealand, from 50% to 49.3%.
- Estimated monthly branded searches for dd Marketing in New Zealand fell 100% over 11 measured months, from 10 to 0 in August 2026.
- Estimated monthly branded searches for Digital Pie in New Zealand fell 44.4% over 11 measured months, from 270 to 150 in August 2026.
- Estimated monthly branded searches for Likeable Lab in New Zealand fell 33.3% over 11 measured months, from 300 to 200 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tauranga digital marketing agencies | 270 | 31.4% | 3 |
| Nov 2025 | Tauranga digital marketing agencies | 220 | 34.4% | 2 |
| Dec 2025 | Tauranga digital marketing agencies | 150 | 32.6% | 2 |
| Jan 2026 | Tauranga digital marketing agencies | 150 | 24.6% | 3 |
| Feb 2026 | Tauranga digital marketing agencies | 230 | 30.7% | 3 |
| Mar 2026 | Tauranga digital marketing agencies | 220 | 24.4% | 3 |
| Apr 2026 | Tauranga digital marketing agencies | 100 | 17.9% | 3 |
| May 2026 | Tauranga digital marketing agencies | 120 | 23.1% | 3 |
| Jun 2026 | Tauranga digital marketing agencies | 120 | 15.2% | 3 |
| Jul 2026 | Tauranga digital marketing agencies | 120 | 21.4% | 3 |
| Aug 2026 | Tauranga digital marketing agencies | 150 | 21.7% | 3 |
| Sep 2026 | Tauranga digital marketing agencies | — | — | — |

## How is Digital Pie measured?

Brandwave collects information about searches that people make online using Digital Pie’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “digital pie”
- “digital pie tauranga”
- “digitalpie”

## Which tauranga digital marketing agencies compete with Digital Pie?

- [Collab Digital](/demand/nz/brands/collab-digital): Head-to-head: /demand/nz/compare/collab-digital-vs-digital-pie
- [Likeable Lab](/demand/nz/brands/likeable-lab): Head-to-head: /demand/nz/compare/digital-pie-vs-likeable-lab
- [dd Marketing](/demand/nz/brands/dd-marketing): Head-to-head: /demand/nz/compare/dd-marketing-vs-digital-pie

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Digital Pie: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/digital-pie

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/digital-pie. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.