--- title: "Dell: search popularity and Share of Search in New Zealand" description: "Dell is a laptop brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/dell" publisher: "Brandwave" --- # Dell: search popularity and Share of Search in New Zealand Dell is a laptop brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Dell - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among computer monitor brands**: 8.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Computer monitor brands | 4 | 8.1% | 4.3K | | Laptop brands | 8 | 2.9% | 4.3K | - [Computer monitor brands](/demand/nz/categories/nz-monitor-brands) - [Laptop brands](/demand/nz/categories/nz-laptop-brands) ## How has branded search demand for Dell changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Dell in New Zealand rose from 3.9K to 4.3K. - Across the 11 months ending August 2026, Dell’s estimated Share of Search among computer monitor brands in New Zealand decreased from 8.8% to 8.1%. - Across the 11 months ending August 2026, Dell’s estimated Share of Search among computer monitor brands in New Zealand peaked at 8.8% in October 2025 and was lowest at 6.7% in December 2025. - Across the 11 months ending August 2026, Dell’s estimated Share of Search among laptop brands in New Zealand peaked at 3.3% in July 2026 and was lowest at 2.2% in March 2026. ## How did search popularity change for New Zealand computer monitor brands in August 2026? - In August 2026, Samsung gained estimated Share of Search among computer monitor brands in New Zealand, from 39% to 40.3%. - In August 2026, ASUS gained estimated Share of Search among computer monitor brands in New Zealand, from 21.4% to 22.4%. - In August 2026, LG lost estimated Share of Search among computer monitor brands in New Zealand, from 25.2% to 24.2%. - In August 2026, AOC lost estimated Share of Search among computer monitor brands in New Zealand, from 4.8% to 4.1%. - Estimated monthly branded searches for BenQ in New Zealand rose 16.2% over 11 measured months, from 370 to 430 in August 2026. - Estimated monthly branded searches for Dell in New Zealand rose 10.6% over 11 measured months, from 3.9K to 4.3K in August 2026. ## How did search popularity change for New Zealand laptop brands in August 2026? - In August 2026, Lenovo lost estimated Share of Search among laptop brands in New Zealand, from 14.4% to 13.9%. - In August 2026, Acer rose from 8th to 7th among laptop brands in New Zealand. - In August 2026, Dell fell from 7th to 8th among laptop brands in New Zealand. - Estimated monthly branded searches for MacBook in New Zealand rose 25.2% over 11 measured months, from 54.6K to 68.4K in August 2026. - Estimated monthly branded searches for ASUS in New Zealand rose 10.3% over 11 measured months, from 10.7K to 11.8K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Computer monitor brands | 3.9K | 8.8% | 4 | | Nov 2025 | Computer monitor brands | 3.4K | 7% | 4 | | Dec 2025 | Computer monitor brands | 3K | 6.7% | 4 | | Jan 2026 | Computer monitor brands | 3.5K | 7.4% | 4 | | Feb 2026 | Computer monitor brands | 3.5K | 7.9% | 4 | | Mar 2026 | Computer monitor brands | 4K | 7.8% | 4 | | Apr 2026 | Computer monitor brands | 3.7K | 7.7% | 4 | | May 2026 | Computer monitor brands | 4.2K | 8.1% | 4 | | Jun 2026 | Computer monitor brands | 4.8K | 8.7% | 4 | | Jul 2026 | Computer monitor brands | 4.6K | 8.6% | 4 | | Aug 2026 | Computer monitor brands | 4.3K | 8.1% | 4 | | Sep 2026 | Computer monitor brands | — | — | — | | Oct 2025 | Laptop brands | 3.9K | 3% | 8 | | Nov 2025 | Laptop brands | 3.4K | 2.3% | 8 | | Dec 2025 | Laptop brands | 3K | 2.3% | 8 | | Jan 2026 | Laptop brands | 3.5K | 2.4% | 8 | | Feb 2026 | Laptop brands | 3.5K | 2.4% | 8 | | Mar 2026 | Laptop brands | 4K | 2.2% | 8 | | Apr 2026 | Laptop brands | 3.7K | 2.9% | 8 | | May 2026 | Laptop brands | 4.2K | 3% | 7 | | Jun 2026 | Laptop brands | 4.8K | 3.2% | 7 | | Jul 2026 | Laptop brands | 4.6K | 3.3% | 7 | | Aug 2026 | Laptop brands | 4.3K | 2.9% | 8 | | Sep 2026 | Laptop brands | — | — | — | ## How is Dell measured? Brandwave collects information about searches that people make online using Dell’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “dell 24 monitor” - “dell 27 inch monitor” - “dell 27 monitor” - “dell 34 inch curved monitor” - “dell 4k monitor” - “dell alienware laptop” - “dell business laptops” - “dell curved monitor” - “dell g15 gaming laptop” - “dell gaming laptop” - “dell gaming monitor” - “dell inspiron 15 laptop” - “dell inspiron laptop” - “dell laptop” - “dell laptop deals” - “dell laptop price” - “dell latitude laptop” - “dell monitor” - “dell notebook” - “dell p2417h monitor” - “dell precision laptop” - “dell refurbished laptops” - “dell rugged laptop” - “dell touchscreen monitor” - “dell u2412m monitor” - “dell u2414h monitor” - “dell ultrasharp 27 monitor” - “dell ultrasharp monitor” - “dell xps 13 laptop” - “dell xps laptop” - “laptop dell inspiron 15 3000” - “monitor dell ultrawide” ## Which computer monitor brands compete with Dell? - [Samsung](/demand/nz/brands/samsung): Head-to-head: /demand/nz/compare/dell-vs-samsung - [LG](/demand/nz/brands/lg): Head-to-head: /demand/nz/compare/dell-vs-lg - [ASUS](/demand/nz/brands/asus): Head-to-head: /demand/nz/compare/asus-vs-dell - [AOC](/demand/nz/brands/aoc): Head-to-head: /demand/nz/compare/aoc-vs-dell - [BenQ](/demand/nz/brands/benq): Head-to-head: /demand/nz/compare/benq-vs-dell ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Dell: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/dell This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/dell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.