--- title: "CyberArk Workforce Identity: search popularity in New Zealand" description: "CyberArk Workforce Identity is a workforce identity platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/cyberark-workforce-identity" publisher: "Brandwave" --- # CyberArk Workforce Identity: search popularity in New Zealand CyberArk Workforce Identity is a workforce identity platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: CyberArk Workforce Identity - **Owned by**: CyberArk - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among workforce identity platforms**: 0% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Workforce identity platforms | 6 | 0% | 0 | - [Workforce identity platforms](/demand/nz/categories/nz-workforce-identity-platforms) ## Top workforce identity platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, CyberArk Workforce Identity was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. CyberArk Workforce Identity is the third most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Microsoft Entra | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Okta | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | CyberArk Workforce Identity | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | JumpCloud | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Ping Identity | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Cisco Duo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about workforce identity platforms - Asked ChatGPT "Which workforce identity platform should I use in New Zealand?": 1. Microsoft Entra, 2. Okta, 3. CyberArk Workforce Identity, 4. JumpCloud - Asked ChatGPT "What are the best workforce identity platforms in New Zealand?": 1. Microsoft Entra, 2. Okta, 3. CyberArk Workforce Identity, 4. Ping Identity, 5. JumpCloud - Asked ChatGPT "What's the best workforce identity platform in New Zealand for a small IT team?": 1. Microsoft Entra, 2. JumpCloud, 3. Okta - Searched Google, AI Overview "secure access management": 1. Microsoft Entra - Searched Google, AI Overview "workforce identity platform": 1. Okta, 2. Microsoft Entra, 3. Ping Identity, 4. CyberArk Workforce Identity Not named in any answer: Cisco Duo. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for CyberArk Workforce Identity changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for CyberArk Workforce Identity in New Zealand held steady at 0. - Across the 12 months ending September 2026, CyberArk Workforce Identity’s share of searches among workforce identity platforms in New Zealand held steady at 0%. ## How did search popularity change for New Zealand workforce identity platforms in September 2026? - In September 2026, Microsoft Entra gained share of searches among workforce identity platforms in New Zealand, from 14% to 18.1%. - In September 2026, Cisco Duo gained share of searches among workforce identity platforms in New Zealand, from 8.7% to 11.2%. - In September 2026, Okta lost share of searches among workforce identity platforms in New Zealand, from 67.7% to 60.5%. - Estimated monthly branded searches for Ping Identity in New Zealand fell 20% over 12 measured months, from 100 to 80 in September 2026. - Estimated monthly branded searches for JumpCloud in New Zealand fell 17.6% over 12 measured months, from 170 to 140 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Workforce identity platforms | 0 | 0% | 6 | | Nov 2025 | Workforce identity platforms | 0 | 0% | 6 | | Dec 2025 | Workforce identity platforms | 0 | 0% | 6 | | Jan 2026 | Workforce identity platforms | 0 | 0% | 6 | | Feb 2026 | Workforce identity platforms | 0 | 0% | 6 | | Mar 2026 | Workforce identity platforms | 10 | 0.36% | 6 | | Apr 2026 | Workforce identity platforms | 0 | 0% | 6 | | May 2026 | Workforce identity platforms | 0 | 0% | 6 | | Jun 2026 | Workforce identity platforms | 0 | 0% | 6 | | Jul 2026 | Workforce identity platforms | 0 | 0% | 6 | | Aug 2026 | Workforce identity platforms | 0 | 0% | 6 | | Sep 2026 | Workforce identity platforms | 0 | 0% | 6 | ## How are CyberArk Workforce Identity’s branded searches counted? Brandwave collects information about searches that people make online using CyberArk Workforce Identity’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “cyberark workforce identity” ## Which workforce identity platforms compete with CyberArk Workforce Identity? - [Okta](/demand/nz/brands/okta): Head-to-head: /demand/nz/compare/cyberark-workforce-identity-vs-okta - [Microsoft Entra](/demand/nz/brands/microsoft-entra): Head-to-head: /demand/nz/compare/cyberark-workforce-identity-vs-microsoft-entra - [Cisco Duo](/demand/nz/brands/cisco-duo): Head-to-head: /demand/nz/compare/cisco-duo-vs-cyberark-workforce-identity - [JumpCloud](/demand/nz/brands/jumpcloud): Head-to-head: /demand/nz/compare/cyberark-workforce-identity-vs-jumpcloud - [Ping Identity](/demand/nz/brands/ping-identity): Head-to-head: /demand/nz/compare/cyberark-workforce-identity-vs-ping-identity ## Who owns CyberArk Workforce Identity? CyberArk Workforce Identity is owned by CyberArk. Brandwave does not track any other brands owned by CyberArk. - [CyberArk](/demand/nz/companies/cyberark): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns CyberArk Workforce Identity? CyberArk Workforce Identity is owned by CyberArk. Brandwave does not track any other brands owned by CyberArk. ## Cite this page Brandwave. "CyberArk Workforce Identity: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/cyberark-workforce-identity This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/cyberark-workforce-identity. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.