---
title: "Crescent Wiss: search popularity in New Zealand"
description: "Crescent Wiss is a tin snips brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/crescent-wiss"
publisher: "Brandwave"
---

# Crescent Wiss: search popularity in New Zealand

Crescent Wiss is a tin snips brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Crescent Wiss
- **Owned by**: Crescent
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among tin snips brands**: 0.15%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tin snips brands | 5 | 0.15% | 10 |

- [Tin snips brands](/demand/nz/categories/nz-tin-snips-brands)

## Top tin snips brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Crescent Wiss appeared in all five answers. Crescent Wiss is the most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Crescent Wiss | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Irwin | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Trojan | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Bahco | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| DeWalt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Fiskars | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about tin snips brands

- Asked ChatGPT "Which tin snips brand should I buy in New Zealand?": 1. Irwin, 2. Crescent Wiss
- Asked ChatGPT "What are the best tin snips brands in New Zealand?": 1. Crescent Wiss, 2. Irwin, 3. Bahco, 4. Trojan
- Asked ChatGPT "What's the best tin snips brand in New Zealand for metal cutting?": 1. Crescent Wiss, 2. Irwin, 3. Trojan
- Searched Google, AI Overview "best tin snips": 1. Crescent Wiss, 2. Irwin
- Searched Google, AI Overview "aviation snips": 1. Crescent Wiss

Not named in any answer: DeWalt and Fiskars.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for Crescent Wiss changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Crescent Wiss in New Zealand held steady at 10.
- Across the 12 months ending September 2026, Crescent Wiss’ share of searches among tin snips brands in New Zealand held steady, from 0.17% to 0.15%.

## How did search popularity change for New Zealand tin snips brands in September 2026?

- In September 2026, DeWalt gained share of searches among tin snips brands in New Zealand, from 74.7% to 75.8%.
- In September 2026, Irwin lost share of searches among tin snips brands in New Zealand, from 4.2% to 2.6%.
- Estimated monthly branded searches for Bahco in New Zealand rose 50% over 12 measured months, from 260 to 390 in September 2026.
- Estimated monthly branded searches for Fiskars in New Zealand fell 15.7% over 12 measured months, from 1.2K to 1K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tin snips brands | 10 | 0.17% | 5 |
| Nov 2025 | Tin snips brands | 10 | 0.13% | 5 |
| Dec 2025 | Tin snips brands | 10 | 0.16% | 5 |
| Jan 2026 | Tin snips brands | 10 | 0.17% | 5 |
| Feb 2026 | Tin snips brands | 10 | 0.18% | 5 |
| Mar 2026 | Tin snips brands | 10 | 0.17% | 5 |
| Apr 2026 | Tin snips brands | 10 | 0.18% | 5 |
| May 2026 | Tin snips brands | 10 | 0.17% | 5 |
| Jun 2026 | Tin snips brands | 10 | 0.14% | 5 |
| Jul 2026 | Tin snips brands | 10 | 0.16% | 5 |
| Aug 2026 | Tin snips brands | 10 | 0.15% | 5 |
| Sep 2026 | Tin snips brands | 10 | 0.15% | 5 |

## How are Crescent Wiss’ branded searches counted?

Brandwave collects information about searches that people make online using Crescent Wiss’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “crescent wiss”

## Which tin snips brands compete with Crescent Wiss?

- [DeWalt](/demand/nz/brands/dewalt): Head-to-head: /demand/nz/compare/crescent-wiss-vs-dewalt
- [Fiskars](/demand/nz/brands/fiskars): Head-to-head: /demand/nz/compare/crescent-wiss-vs-fiskars
- [Bahco](/demand/nz/brands/bahco): Head-to-head: /demand/nz/compare/bahco-vs-crescent-wiss
- [Irwin](/demand/nz/brands/irwin): Head-to-head: /demand/nz/compare/crescent-wiss-vs-irwin
- [Trojan](/demand/nz/brands/trojan-tools): Head-to-head: /demand/nz/compare/crescent-wiss-vs-trojan-tools

## Who owns Crescent Wiss?

Crescent Wiss is owned by Crescent. Brandwave does not track any other brands owned by Crescent.

- [Crescent](/demand/nz/companies/crescent): Owns 3 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Crescent Wiss?

Crescent Wiss is owned by Crescent. Brandwave does not track any other brands owned by Crescent.

## Cite this page

Brandwave. "Crescent Wiss: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/crescent-wiss

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/crescent-wiss. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
