--- title: "CodeBlue: search popularity and Share of Search in New Zealand" description: "CodeBlue provides business IT services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/codeblue" publisher: "Brandwave" --- # CodeBlue: search popularity and Share of Search in New Zealand CodeBlue provides business IT services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: CodeBlue - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among auckland IT service providers**: 28.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Auckland IT service providers | 2 | 28.4% | 500 | | Christchurch IT service providers | 2 | 30.7% | 500 | | Hamilton IT service providers | 1 | 52.6% | 500 | | Tauranga IT service providers | 1 | 33.3% | 500 | | Wellington IT service providers | 2 | 33.3% | 500 | - [Auckland IT service providers](/demand/nz/categories/nz-auckland-it-service-providers) - [Christchurch IT service providers](/demand/nz/categories/nz-christchurch-it-service-providers) - [Hamilton IT service providers](/demand/nz/categories/nz-hamilton-it-service-providers) - [Tauranga IT service providers](/demand/nz/categories/nz-tauranga-it-service-providers) - [Wellington IT service providers](/demand/nz/categories/nz-wellington-it-service-providers) ## How has branded search demand for CodeBlue changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for CodeBlue in New Zealand held steady, from 520 to 500. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among auckland IT service providers in New Zealand decreased from 48.6% to 28.4%. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among auckland IT service providers in New Zealand peaked at 51.8% in January 2026 and was lowest at 26.6% in May 2026. - Across the 11 months ending August 2026, CodeBlue fell from 1st to 2nd among auckland IT service providers in New Zealand. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among christchurch IT service providers in New Zealand decreased from 52.5% to 30.7%. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among christchurch IT service providers in New Zealand peaked at 57.4% in December 2025 and was lowest at 25% in June 2026. - Across the 11 months ending August 2026, CodeBlue fell from 1st to 2nd among christchurch IT service providers in New Zealand. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among hamilton IT service providers in New Zealand increased from 51.5% to 52.6%. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among hamilton IT service providers in New Zealand peaked at 55.6% in November 2025 and was lowest at 44.7% in May 2026. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among tauranga IT service providers in New Zealand increased from 27.8% to 33.3%. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among tauranga IT service providers in New Zealand peaked at 33.8% in February 2026 and was lowest at 26.6% in May 2026. - Across the 11 months ending August 2026, CodeBlue rose from 2nd to 1st among tauranga IT service providers in New Zealand. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among wellington IT service providers in New Zealand decreased from 61.2% to 33.3%. - Across the 11 months ending August 2026, CodeBlue’s estimated Share of Search among wellington IT service providers in New Zealand peaked at 63.2% in January 2026 and was lowest at 33.3% in August 2026. - Across the 11 months ending August 2026, CodeBlue fell from 1st to 2nd among wellington IT service providers in New Zealand. ## How did search popularity change for New Zealand auckland IT service providers in August 2026? - In August 2026, First Focus overtook iT360 to take the highest estimated Share of Search among auckland IT service providers in New Zealand, at 39.8%. - In August 2026, ThinkConcepts gained estimated Share of Search among auckland IT service providers in New Zealand, from 11.2% to 15.3%. - In August 2026, iT360 lost estimated Share of Search among auckland IT service providers in New Zealand, from 28% to 16.5%. - In August 2026, CodeBlue lost estimated Share of Search among auckland IT service providers in New Zealand, from 34.4% to 28.4%. ## How did search popularity change for New Zealand christchurch IT service providers in August 2026? - In August 2026, First Focus overtook CodeBlue to take the highest estimated Share of Search among christchurch IT service providers in New Zealand, at 42.9%. - In August 2026, OxygenIT lost estimated Share of Search among christchurch IT service providers in New Zealand, from 21% to 12.9%. - In August 2026, OneHQ lost estimated Share of Search among christchurch IT service providers in New Zealand, from 17.7% to 13.5%. - In August 2026, CodeBlue lost estimated Share of Search among christchurch IT service providers in New Zealand, from 34.7% to 30.7%. ## How did search popularity change for New Zealand hamilton IT service providers in August 2026? - In August 2026, CodeBlue gained estimated Share of Search among hamilton IT service providers in New Zealand, from 47.3% to 52.6%. - In August 2026, CiT Business Solutions lost estimated Share of Search among hamilton IT service providers in New Zealand, from 8.8% to 5.3%. - In August 2026, Elite Business Systems lost estimated Share of Search among hamilton IT service providers in New Zealand, from 44% to 42.1%. ## How did search popularity change for New Zealand tauranga IT service providers in August 2026? - In August 2026, ThinkConcepts gained estimated Share of Search among tauranga IT service providers in New Zealand, from 10.3% to 18%. - In August 2026, CodeBlue gained estimated Share of Search among tauranga IT service providers in New Zealand, from 31.6% to 33.3%. - In August 2026, Business Technology Group lost estimated Share of Search among tauranga IT service providers in New Zealand, from 28.7% to 22%. - In August 2026, Elite Business Systems lost estimated Share of Search among tauranga IT service providers in New Zealand, from 29.4% to 26.7%. ## How did search popularity change for New Zealand wellington IT service providers in August 2026? - In August 2026, First Focus overtook CodeBlue to take the highest estimated Share of Search among wellington IT service providers in New Zealand, at 46.7%. - In August 2026, ThinkConcepts gained estimated Share of Search among wellington IT service providers in New Zealand, from 15.2% to 18%. - In August 2026, CodeBlue lost estimated Share of Search among wellington IT service providers in New Zealand, from 46.7% to 33.3%. - Estimated monthly branded searches for IT Works in New Zealand fell 50% over 11 measured months, from 60 to 30 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Auckland IT service providers | 520 | 48.6% | 1 | | Nov 2025 | Auckland IT service providers | 500 | 51% | 1 | | Dec 2025 | Auckland IT service providers | 390 | 50% | 1 | | Jan 2026 | Auckland IT service providers | 430 | 51.8% | 1 | | Feb 2026 | Auckland IT service providers | 470 | 45.6% | 1 | | Mar 2026 | Auckland IT service providers | 630 | 48.5% | 1 | | Apr 2026 | Auckland IT service providers | 430 | 41.7% | 1 | | May 2026 | Auckland IT service providers | 420 | 26.6% | 2 | | Jun 2026 | Auckland IT service providers | 460 | 31.5% | 2 | | Jul 2026 | Auckland IT service providers | 430 | 34.4% | 1 | | Aug 2026 | Auckland IT service providers | 500 | 28.4% | 2 | | Sep 2026 | Auckland IT service providers | — | — | — | | Oct 2025 | Christchurch IT service providers | 520 | 52.5% | 1 | | Nov 2025 | Christchurch IT service providers | 500 | 53.8% | 1 | | Dec 2025 | Christchurch IT service providers | 390 | 57.4% | 1 | | Jan 2026 | Christchurch IT service providers | 430 | 56.6% | 1 | | Feb 2026 | Christchurch IT service providers | 470 | 44.3% | 1 | | Mar 2026 | Christchurch IT service providers | 630 | 50.4% | 1 | | Apr 2026 | Christchurch IT service providers | 430 | 45.3% | 1 | | May 2026 | Christchurch IT service providers | 420 | 29.8% | 2 | | Jun 2026 | Christchurch IT service providers | 460 | 25% | 3 | | Jul 2026 | Christchurch IT service providers | 430 | 34.7% | 1 | | Aug 2026 | Christchurch IT service providers | 500 | 30.7% | 2 | | Sep 2026 | Christchurch IT service providers | — | — | — | | Oct 2025 | Hamilton IT service providers | 520 | 51.5% | 1 | | Nov 2025 | Hamilton IT service providers | 500 | 55.6% | 1 | | Dec 2025 | Hamilton IT service providers | 390 | 54.2% | 1 | | Jan 2026 | Hamilton IT service providers | 430 | 52.4% | 1 | | Feb 2026 | Hamilton IT service providers | 470 | 52.8% | 1 | | Mar 2026 | Hamilton IT service providers | 630 | 49.6% | 1 | | Apr 2026 | Hamilton IT service providers | 430 | 49.4% | 1 | | May 2026 | Hamilton IT service providers | 420 | 44.7% | 2 | | Jun 2026 | Hamilton IT service providers | 460 | 45.5% | 1 | | Jul 2026 | Hamilton IT service providers | 430 | 47.3% | 1 | | Aug 2026 | Hamilton IT service providers | 500 | 52.6% | 1 | | Sep 2026 | Hamilton IT service providers | — | — | — | | Oct 2025 | Tauranga IT service providers | 520 | 27.8% | 2 | | Nov 2025 | Tauranga IT service providers | 500 | 31.6% | 2 | | Dec 2025 | Tauranga IT service providers | 390 | 28.9% | 2 | | Jan 2026 | Tauranga IT service providers | 430 | 31.9% | 1 | | Feb 2026 | Tauranga IT service providers | 470 | 33.8% | 1 | | Mar 2026 | Tauranga IT service providers | 630 | 32.6% | 1 | | Apr 2026 | Tauranga IT service providers | 430 | 31.4% | 1 | | May 2026 | Tauranga IT service providers | 420 | 26.6% | 3 | | Jun 2026 | Tauranga IT service providers | 460 | 28.6% | 2 | | Jul 2026 | Tauranga IT service providers | 430 | 31.6% | 1 | | Aug 2026 | Tauranga IT service providers | 500 | 33.3% | 1 | | Sep 2026 | Tauranga IT service providers | — | — | — | | Oct 2025 | Wellington IT service providers | 520 | 61.2% | 1 | | Nov 2025 | Wellington IT service providers | 500 | 62.5% | 1 | | Dec 2025 | Wellington IT service providers | 390 | 61.9% | 1 | | Jan 2026 | Wellington IT service providers | 430 | 63.2% | 1 | | Feb 2026 | Wellington IT service providers | 470 | 56.6% | 1 | | Mar 2026 | Wellington IT service providers | 630 | 57.3% | 1 | | Apr 2026 | Wellington IT service providers | 430 | 56.6% | 1 | | May 2026 | Wellington IT service providers | 420 | 33.6% | 2 | | Jun 2026 | Wellington IT service providers | 460 | 36.5% | 2 | | Jul 2026 | Wellington IT service providers | 430 | 46.7% | 1 | | Aug 2026 | Wellington IT service providers | 500 | 33.3% | 2 | | Sep 2026 | Wellington IT service providers | — | — | — | ## How is CodeBlue measured? Brandwave collects information about searches that people make online using CodeBlue’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “code blue it” - “code blue it services” - “codeblue auckland” - “codeblue christchurch” - “codeblue fujifilm” - “codeblue hamilton” - “codeblue it” - “codeblue managed services” - “codeblue nz” - “codeblue wellington” - “codeblue.co.nz” ## Which auckland IT service providers compete with CodeBlue? - [First Focus](/demand/nz/brands/first-focus): Head-to-head: /demand/nz/compare/codeblue-vs-first-focus - [iT360](/demand/nz/brands/it360): Head-to-head: /demand/nz/compare/codeblue-vs-it360 - [ThinkConcepts](/demand/nz/brands/thinkconcepts): Head-to-head: /demand/nz/compare/codeblue-vs-thinkconcepts ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "CodeBlue: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/codeblue This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/codeblue. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.