---
title: "Città: search popularity and Share of Search in New Zealand"
description: "Città is a designer furniture store in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/citta"
publisher: "Brandwave"
---

# Città: search popularity and Share of Search in New Zealand

Città is a designer furniture store in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Città
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among designer furniture stores**: 31.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Designer furniture stores | 1 | 31.7% | 18K |

- [Designer furniture stores](/demand/nz/categories/nz-designer-furniture-stores)

## How has branded search demand for Città changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Città in New Zealand held steady, from 18.6K to 18K.
- Across the 11 months ending August 2026, Città’s estimated Share of Search among designer furniture stores in New Zealand peaked at 41.3% in December 2025 and was lowest at 30.8% in July 2026.

## How did search popularity change for New Zealand designer furniture stores in August 2026?

- In August 2026, McKenzie & Willis overtook Lifestyle Furniture to rank 3rd among designer furniture stores in New Zealand, at 15.7%.
- In August 2026, Città gained estimated Share of Search among designer furniture stores in New Zealand, from 30.8% to 31.7%.
- In August 2026, Lifestyle Furniture lost estimated Share of Search among designer furniture stores in New Zealand, from 13.3% to 10.6%.
- In August 2026, Nick Scali lost estimated Share of Search among designer furniture stores in New Zealand, from 29.9% to 28.6%.
- In August 2026, Sue-e Furniture lost estimated Share of Search among designer furniture stores in New Zealand, from 13% to 12%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Designer furniture stores | 18.6K | 31.4% | 1 |
| Nov 2025 | Designer furniture stores | 22K | 33.5% | 1 |
| Dec 2025 | Designer furniture stores | 24.6K | 41.3% | 1 |
| Jan 2026 | Designer furniture stores | 19.5K | 31.1% | 2 |
| Feb 2026 | Designer furniture stores | 15.8K | 35% | 1 |
| Mar 2026 | Designer furniture stores | 17.8K | 33.7% | 1 |
| Apr 2026 | Designer furniture stores | 18.1K | 33.5% | 1 |
| May 2026 | Designer furniture stores | 19K | 32.8% | 1 |
| Jun 2026 | Designer furniture stores | 17.1K | 32% | 1 |
| Jul 2026 | Designer furniture stores | 16K | 30.8% | 1 |
| Aug 2026 | Designer furniture stores | 18K | 31.7% | 1 |
| Sep 2026 | Designer furniture stores | — | — | — |

## How is Città measured?

Brandwave collects information about searches that people make online using Città’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “citta”
- “citta bloc”
- “citta design”
- “citta design outlet”
- “citta dining table”
- “citta essentials”
- “citta furniture”
- “citta home”
- “citta limited”
- “citta near me”
- “citta nz”
- “citta online”
- “citta outlet store”
- “citta outlet store online”
- “citta shop”
- “citta sofa”
- “citta store”
- “citta thorndon”
- “cittadesign com”

## Which designer furniture stores compete with Città?

- [Nick Scali](/demand/nz/brands/nick-scali): Head-to-head: /demand/nz/compare/citta-vs-nick-scali
- [McKenzie & Willis](/demand/nz/brands/mckenzie-and-willis): Head-to-head: /demand/nz/compare/citta-vs-mckenzie-and-willis
- [Sue-e Furniture](/demand/nz/brands/sue-e-furniture): Head-to-head: /demand/nz/compare/citta-vs-sue-e-furniture
- [Lifestyle Furniture](/demand/nz/brands/lifestyle-furniture): Head-to-head: /demand/nz/compare/citta-vs-lifestyle-furniture
- [Bauhaus](/demand/nz/brands/bauhaus): Head-to-head: /demand/nz/compare/bauhaus-vs-citta

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Città: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/citta

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/citta. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.