---
title: "Cisco Duo: search popularity and Share of Search in New Zealand"
description: "Cisco Duo provides tools and services to manage employee identity and access to business applications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/cisco-duo"
publisher: "Brandwave"
---

# Cisco Duo: search popularity and Share of Search in New Zealand

Cisco Duo provides tools and services to manage employee identity and access to business applications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Cisco Duo
- **Owned by**: Cisco
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among authenticator apps**: 1.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Authenticator apps | 4 | 1.6% | 180 |

- [Authenticator apps](/demand/nz/categories/nz-authenticator-apps)

## How has branded search demand for Cisco Duo changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Cisco Duo in New Zealand held steady at 180.
- Across the 11 months ending August 2026, Cisco Duo’s estimated Share of Search among authenticator apps in New Zealand peaked at 3% in December 2025 and was lowest at 1.4% in June 2026.

## How did search popularity change for New Zealand authenticator apps in August 2026?

- In August 2026, Microsoft Authenticator gained estimated Share of Search among authenticator apps in New Zealand, from 34.7% to 37.4%.
- In August 2026, Google Authenticator lost estimated Share of Search among authenticator apps in New Zealand, from 59.6% to 57.3%.
- Estimated monthly branded searches for Authy in New Zealand fell 25.9% over 11 measured months, from 580 to 430 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Authenticator apps | 180 | 1.7% | 4 |
| Nov 2025 | Authenticator apps | 170 | 1.9% | 4 |
| Dec 2025 | Authenticator apps | 210 | 3% | 4 |
| Jan 2026 | Authenticator apps | 240 | 2.3% | 4 |
| Feb 2026 | Authenticator apps | 260 | 2.2% | 4 |
| Mar 2026 | Authenticator apps | 280 | 2.4% | 4 |
| Apr 2026 | Authenticator apps | 200 | 2% | 4 |
| May 2026 | Authenticator apps | 190 | 1.5% | 4 |
| Jun 2026 | Authenticator apps | 200 | 1.4% | 4 |
| Jul 2026 | Authenticator apps | 240 | 2% | 4 |
| Aug 2026 | Authenticator apps | 180 | 1.6% | 4 |
| Sep 2026 | Authenticator apps | — | — | — |

## How is Cisco Duo measured?

Brandwave collects information about searches that people make online using Cisco Duo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “duo com”
- “duo mobile”
- “duo mobile 2fa”
- “duo mobile app”
- “duo mobile authenticator”
- “duo mobile nz”
- “duo mobile online”
- “duo security”
- “duomobile”
- “duomobile nz”

## Which authenticator apps compete with Cisco Duo?

- [Google Authenticator](/demand/nz/brands/google-authenticator): Head-to-head: /demand/nz/compare/cisco-duo-vs-google-authenticator
- [Microsoft Authenticator](/demand/nz/brands/microsoft-authenticator): Head-to-head: /demand/nz/compare/cisco-duo-vs-microsoft-authenticator
- [Authy](/demand/nz/brands/authy): Head-to-head: /demand/nz/compare/authy-vs-cisco-duo

## Who owns Cisco Duo?

Cisco Duo is owned by Cisco. Brandwave also tracks Webex, owned by the same company, in New Zealand.

- [Cisco](/demand/nz/companies/cisco): Owns 2 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Cisco Duo?

Cisco Duo is owned by Cisco. Brandwave also tracks Webex, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Cisco Duo: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/cisco-duo

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/cisco-duo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.