---
title: "Castle Parcels: search popularity and Share of Search in New Zealand"
description: "A New Zealand courier brand offering low-cost parcel delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/castle-parcels"
publisher: "Brandwave"
---

# Castle Parcels: search popularity and Share of Search in New Zealand

A New Zealand courier brand offering low-cost parcel delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Castle Parcels
- **Owned by**: Freightways
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among courier and parcel delivery companies**: 0.27%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| courier and parcel delivery companies | 8 | 0.27% | 1.3K |

- [New Zealand courier and parcel delivery companies](/demand/nz/categories/nz-parcel-couriers)

## How has branded search demand for Castle Parcels changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Castle Parcels in New Zealand fell from 1.7K to 1.3K.
- Across the 11 months ending August 2026, Castle Parcels’ estimated Share of Search among courier and parcel delivery companies in New Zealand held steady, from 0.32% to 0.27%.

## How did search popularity change for New Zealand courier and parcel delivery companies in August 2026?

- In August 2026, NZ Post gained estimated Share of Search among courier and parcel delivery companies in New Zealand, from 56.5% to 60.6%.
- In August 2026, NZ Couriers lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 11.4% to 10.4%.
- In August 2026, DHL lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 10.8% to 9.8%.
- In August 2026, Aramex lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 9.7% to 8.7%.
- In August 2026, Mainfreight lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 5.9% to 5.4%.
- Post Haste’s estimated Share of Search among courier and parcel delivery companies in New Zealand has lost ground for 3 months in a row, from 3.2% to 2.7% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | courier and parcel delivery companies | 1.7K | 0.32% | 8 |
| Nov 2025 | courier and parcel delivery companies | 1.7K | 0.32% | 8 |
| Dec 2025 | courier and parcel delivery companies | 2K | 0.32% | 8 |
| Jan 2026 | courier and parcel delivery companies | 1.7K | 0.33% | 8 |
| Feb 2026 | courier and parcel delivery companies | 1.4K | 0.28% | 8 |
| Mar 2026 | courier and parcel delivery companies | 1.4K | 0.26% | 8 |
| Apr 2026 | courier and parcel delivery companies | 1.4K | 0.27% | 8 |
| May 2026 | courier and parcel delivery companies | 1.4K | 0.31% | 8 |
| Jun 2026 | courier and parcel delivery companies | 1.4K | 0.26% | 8 |
| Jul 2026 | courier and parcel delivery companies | 1.4K | 0.3% | 8 |
| Aug 2026 | courier and parcel delivery companies | 1.3K | 0.27% | 8 |
| Sep 2026 | courier and parcel delivery companies | — | — | — |

## How is Castle Parcels measured?

Brandwave collects information about searches that people make online using Castle Parcels’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “Castle Parcels”
- “Castle Parcels couriers”
- “Castle Parcels near me”
- “Castle Parcels NZ”

## Which courier and parcel delivery companies compete with Castle Parcels?

- [NZ Post](/demand/nz/brands/nz-post)
- [NZ Couriers](/demand/nz/brands/nz-couriers)
- [DHL](/demand/nz/brands/dhl): Head-to-head: /demand/nz/compare/castle-parcels-vs-dhl
- [Aramex](/demand/nz/brands/aramex): Head-to-head: /demand/nz/compare/aramex-vs-castle-parcels
- [Mainfreight](/demand/nz/brands/mainfreight): Head-to-head: /demand/nz/compare/castle-parcels-vs-mainfreight
- [Post Haste](/demand/nz/brands/post-haste): Head-to-head: /demand/nz/compare/castle-parcels-vs-post-haste
- [CourierPost](/demand/nz/brands/courierpost): Head-to-head: /demand/nz/compare/castle-parcels-vs-courierpost

## Who owns Castle Parcels?

Castle Parcels is owned by Freightways. Brandwave also tracks NZ Couriers and Post Haste, owned by the same company, in New Zealand.

- [Freightways](/demand/nz/companies/freightways): Owns 3 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Castle Parcels?

Castle Parcels is owned by Freightways. Brandwave also tracks NZ Couriers and Post Haste, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Castle Parcels: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/castle-parcels

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/castle-parcels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
